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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Five star advice: Insider tips for dealing with software review sites

Intercom, Inc.

Online marketing content has long been dominated by brands creating product descriptions, how-to guides, branded articles, and blog posts to promote their business. What do we mean by the term “review sites”? Not all review sites are made equal. Peer review sites. Trustpilot, a consumer review site.

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21 Product Feedback Software for Collecting Actionable Insights

Userpilot

Which product feedback software should you choose for your SaaS? The choice is tough because there’s no single tool that covers all use cases. What’s worse, you will find multiple tools in each category, making it incredibly difficult to pick the tool that satisfies your needs and offers the best value for money.

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A Step-by-Guide to Building a Strong CX Program in the Financial Services Industry 

Alchemer Mobile

In today’s competitive landscape, customer experience (CX) stands as a cornerstone of success, particularly in the financial services industry. In our digital world, it has never been easier for customers to switch banks, wealth and investment managers, or financial technologies. A great CX program isn’t as daunting as it sounds.

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Introducing Core 4: The best way to measure and improve your product velocity

Lenny Rachitsky

Her background is in developer tools and distributed systems. For more, check out her LinkedIn and her blog. I’ve yet to come across a software leader who isn’t. These metrics are designed to be used together as a system to provide a balanced look at overall team performance.

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Best Software Localization Tool For Implementing a Localization Strategy

Userpilot

What is the best software localization tool available at the moment? The article explores what product managers need to consider when choosing the localization tool for their SaaS product. Software localization adapts your products so that it feels natural to users who speak a different language. Are you ready to dive in?

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Saas Startups: An Upward Trend Booming in The Future

The Product Coalition

Software-as-a-service (SaaS) models, which operate on a subscription basis and are centralized and situated on a remote cloud network, are increasingly popular with businesses for a variety of factors, including flexibility and affordability. Saas startups that provide software as a service have a good delivery model.