ProductPlan

DECEMBER 9, 2022

With so many social media posts, blogs, videos, ebooks, and podcasts, it’s hard to keep up. To help you get over your FOMO on any amazing content from your friends at ProductPlan, we’ve pulled together the most-viewed articles, blogs, and glossary entries this past year. Product Manager vs. Product Owner. Although the “vs.”

User Testing 52

User Testing Customer Experience Certifications Product Research 52

Usersnap

JANUARY 12, 2022

Activities of a Product Team Tactical activities Strategic activities Operational activities. They will also know how to differ between a product owner vs. product manager and will wield that knowledge successfully. ” Customer research and product analysis. Strategic product vision. Design focus.

Research Software 52

Research Software Feedback Software Analytic Tools Fractional CTO 52

BrainMates

OCTOBER 10, 2019

Product Manager vs project manager: the Brainmates perspective. From these definitions we can see that a project manager’s focus is internal and tactical whereas a Product Manager’s focus is external — on the customers’ needs and on the product strategy required to meet them. Liked this blog? What’s next?

Product Management 75

Product Management Product Manager Management Management 75

Userpilot

JANUARY 17, 2023

This can be achieved by aligning your output with the customer’s unique strategic or personal objectives. Value expectation vs. value realization. And you can only create a detailed persona through direct customer research such as interviews, surveys , chats, sales recordings, etc.

Feedback Software 97

Feedback Software Research Software Onboarding KPIs Customer Experience 97

Userpilot

AUGUST 11, 2022

Conduct in-app microsurveys and NPS surveys for quantitative and qualitative research. Customer success teams vs. customer support teams. Although CS and support teams overlap in having to assist users regularly, their differences are very noticeable: Customer success is more relationship-driven, strategic, and analytical.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Usersnap

NOVEMBER 4, 2021

The scaling SaaS company often have to find out through practice what the difference is between a product owner vs product manager. A product owner’s role tends to be more tactical, and they work with the scrum team to make the product manager’s plans a reality. Highly strategic. Some of what you can expect ?? Scrum review).

Product Research 52

Product Research User Testing Feedback Software Weak Development Team 52

Userpilot

APRIL 6, 2022

This blog post will give you insights into: What a SaaS marketing plan is. A SaaS marketing plan covers all the strategies and tactics, from lead generation to converting potential customers to paying customers, to ensuring they stick with your product for a long time. Step 2: Do competitor research. So how do you get started?

Research Software 52

Research Software User Testing Onboarding KPIs Customer Experience 52

The Product Coalition

JULY 8, 2019

Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”. Product Marketing vs. Product Management PMMs can more efficiently do some of the tasks that PMs currently do on the side.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Userpilot

JULY 30, 2021

It involves juggling strategic efforts, managing execution and dealing with conflicting needs from many stakeholders like end-users, engineers, sales, executives, and investors. Building and sharing strategic roadmaps. Research and develop user personas. Let’s take a closer look at the responsibilities of a product manager.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Sequent Learning

SEPTEMBER 4, 2019

Sometimes I write as an outgrowth of my benchmark research with results worth sharing for the greater good of our community. Still other times, I’m troubled by the actions taken by leaders in companies who direct efforts of product people that don’t directly benefit a customer or that promote decisions without strategic context.

Customer Experience 63

Customer Experience Research Software Product Management Product Manager 63

Usersnap

JANUARY 26, 2022

You’ve got a wide array of tactics out there to help you! If the app already has pop-ups implemented, developers can strategically place a Rate My App link to remind customers without overwhelming them. Data is an integral part of research and marketing, but it can only tell part of the story. Tips for Embedded Analytics.

Feedback Software 111

Feedback Software Analytic Tools Research Software User Testing 111

Mixpanel

AUGUST 3, 2023

In this guide, we want to help you think strategically about the role of marketing analytics within your team and your organization as a whole. Marketing analytics tools like Mixpanel allow you to look at results in real time and pivot tactics if needed. It was a combination of aligning the strategy and a specific campaign tactic.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

In this guide, we want to help you think strategically about the role of marketing analytics within your team and your organization as a whole. Marketing analytics tools like Mixpanel allow you to look at results in real time and pivot tactics if needed. It was a combination of aligning the strategy and a specific campaign tactic.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

In this guide, we want to help you think strategically about the role of marketing analytics within your team and your organization as a whole. Marketing analytics tools like Mixpanel allow you to look at results in real time and pivot tactics if needed. It was a combination of aligning the strategy and a specific campaign tactic.

Analytic Tools 40

Analytic Tools Data Visualization Customer Experience User Testing 40

The Product Coalition

MAY 15, 2019

Numerous conferences later, talking with peers and reading many blogs like this only left with more questions than answers. Take for example, in the early stages of a product you may be defining product-market fit, possibly product strategy or doing market research?—?all Confused and loss of a sense of identity, many?—?including

Product Management 92

Product Management Product Manager User Testing Product Research 92

Userpilot

MAY 19, 2021

You hear many people chanting the same things about how this one specific tactic gave them +1000% in ROI, and then you look at your own strategy and wonder why it’s all crickets. The Best B2B SaaS Marketing Tactics to Try in 2021. SEO Keyword Research. How Neil Patel Drives Millions Of Visitors To KISSmetric’s Blog.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Intercom, Inc.

MARCH 19, 2019

Paid vs. organic customer acquisition strategies. Organic customer acquisition methods you might try include: Content marketing : Development of blog posts, guides, infographics, videos, podcasts and more to answer questions, solve problems and introduce readers to your business. Research backs this up. Email marketing.

Customer Experience 166

Customer Experience User Testing Customer Feedback Strategy 166