Userpilot

JULY 30, 2023

Customer retention vs acquisition cost: Which metric matters more? While it’s important to acquire new customers for growth, retaining existing customers is imperative to ensure long-term success. So let’s see when you should prioritize one metric over the other and how you can boost your customer retention rates.

Customer Experience 84

Customer Experience Customer Feedback User Testing Data Visualization 84

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 80

Feedback Software User Testing Customer Experience User Friction 80

Userpilot

JULY 20, 2023

Wondering how to reduce customer churn rate for your business? Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. The main reasons for customer churn are: Bad product-customer fit. Bad customer service.

Customer Experience 84

Customer Experience Feedback Software Analytic Tools Data Visualization 84

Userpilot

NOVEMBER 29, 2022

Curious how customer churn data can improve customer retention? Customer attrition is one of the most vital metrics for SaaS companies to keep an eye on. Formulas to measure customer churn rate. Tactics for predicting churn and retaining customers. – Analyze customer behavior before users churn.

Data Visualization 97

Data Visualization Customer Feedback User Testing Customer Experience 97

Userpilot

FEBRUARY 26, 2023

The customer success renewal playbook is central to keeping the incoming stream of recurring revenue flowing. Thanks to the subscription economy of SaaS companies, high customer retention is vital to staying afloat and enjoying growth. The renewal process begins immediately after a user signs up for your product.

Feedback Software 89

Feedback Software Analytic Tools Customer Experience Customer Feedback 89

Userpilot

SEPTEMBER 16, 2022

Looking for customer focus examples to inspire your company toward being customer-centric? This article will not only show you examples but also reveal strategies for being fully customer oriented. A customer-focused culture prioritizes customers over products. to remove friction. to remove friction.

User Testing 95

User Testing Customer Feedback Customer Experience Feedback Software 95

Product Talk

APRIL 10, 2019

Today, I want to share a case study with you about one of those bright spot teams. The team already valued user research and user experience design. We had built confidence interviewing customers , and were strong on framing the problem—separating the problem space from the solution space.

Product Research 134

Product Research User Testing Data Visualization Reporting Tools 134

Generation Focus

AUGUST 16, 2023

Participant recruitment is a big pain point for many researchers and research operations professionals. We understand this, and participant recruitment for research studies is a crucial aspect of the work we do at Generation Focus. This ensures that designs are intuitive, effective, and genuinely valuable to the end-users.

User Testing 62

User Testing Customer Feedback Data Visualization Customer Experience 62

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting and tracking customer service communication metrics.

Customer Communications 81

Customer Communications Feedback Software Research Software Analytic Tools 81

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience?

Customer Experience 77

Customer Experience User Testing Customer Feedback Feedback Software 77

Userpilot

NOVEMBER 28, 2022

Interactive self-serve guides are getting popular for a good reason: customer service takes a lot of effort and careful planning, so any simplified way is welcome. To be effective with customer service, companies have to consider the product, audience, and the major channels customers like. What is customer self-service?

Feedback Software 93

Feedback Software Customer Experience Analytic Tools Embedded Analytics 93

Userpilot

AUGUST 10, 2023

What are some user onboarding best practices? What’s user onboarding in the first place? And, how to optimize it to provide an excellent user experience and reduce the time to value? User onboarding best practices for SaaS – Yaakov Carno. Onboarding starts before users sign up for the product.

Onboarding KPIs 76

Onboarding KPIs Customer Experience User Testing User Friction 76

Userpilot

OCTOBER 6, 2022

How can you analyze customer behavior in-app to deliver unparalleled in-app experiences? What customer data can you collect to derive valuable insights and improve retention? In this piece, we’ll cover everything you need to know about customer behavior analysis. Hotjar — for recording user behavior in-app.

Analytic Tools 90

Analytic Tools Feedback Software User Testing Customer Experience 90

Userpilot

JULY 27, 2022

Customer feedback is the data you collect on customers’ evaluation of your product/services. Feedback is essential for SaaS companies because it helps product teams improve the user experience. Both active and passive approaches give you valuable insights, and you need them to balance your customer feedback strategy.

Feedback Software 91

Feedback Software User Testing Customer Feedback Analytic Tools 91

Userpilot

MARCH 6, 2024

TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. Book the demo!

Analytic Tools 85

Analytic Tools Data Visualization Research Software Onboarding KPIs 85

Userpilot

JULY 7, 2022

How do you manage customer interactions across all aspects of your product and ensure users are happy and satisfied? It all begins by understanding your customers and the different ways they communicate. Positive customer interaction can reduce churn, and foster customer loyalty and referrals.

Feedback Software 89

Feedback Software Customer Experience Customer Feedback User Testing 89

Userpilot

FEBRUARY 26, 2024

TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. It also helps them seal any leaks in the funnel resulting in the loss of potential customers. Let's get right into it! What is marketing funnel analysis?

Analytic Tools 93

Analytic Tools Data Visualization Feedback Software Research Software 93

Userpilot

JANUARY 12, 2022

Are you tracking customer success metrics for your SaaS? Customer success is key to sustaining your company’s revenue by creating customer lifetime value (LTV). Your customer success efforts should align your business objectives to their specific needs. Customer churn shows the number of users you lose each month.

Feedback Software 96

Feedback Software Analytic Tools Onboarding KPIs Customer Experience 96

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. I led half of the ten user tests with Bence as an observer.

Research Software 95

Research Software Analytic Tools Feedback Software UX 95

Usersnap

JUNE 2, 2022

Customers want good products and services, of course, but do you know what else they want? Recognizing and improving upon this customer feedback is where a CES survey comes in handy! Recognizing and improving upon this customer feedback is where a CES survey comes in handy! What Do We Mean By Customer Effort Score (CES)?

Product Research 52

Product Research Customer Experience User Testing User Friction 52

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The main benefits of creating a customer education program.

Education 90

Education User Testing Customer Feedback Customer Experience 90

Userpilot

JANUARY 15, 2024

UX design —short for User Experience Design—focuses on creating products that offer meaningful and relevant experiences to users. So let’s go over each step you need to take: Start with learning the design concepts The first and most important step to get into UI/UX design is to study its fundamentals.

Research Software 83

Research Software User Testing Feedback Software UX 83

Userpilot

NOVEMBER 24, 2022

Have you ever wondered why SaaS companies are spending so much on self-service solutions and customer education programs? Well, enabling customer success is just about one of the highest ROI activities you can do. Customer education is the discipline of teaching customers how to use and get value from your product.

Feedback Software 92

Feedback Software Analytic Tools Reporting Tools Data Visualization 92

Userpilot

DECEMBER 13, 2022

If you’re interested in driving product growth , you need to learn to remove it from your customers’ life. Reducing friction points in your product and business will: Streamline the sales process. Help customers adopt your tool faster. Result in improved customer experience. Map your customer journey.

Analytic Tools 83

Analytic Tools Research Software Feedback Software Data Visualization 83

Userpilot

SEPTEMBER 3, 2022

Have you ever wondered how customer feedback analysis can help you improve your product and reduce churn? The amount of feedback you get from customers is meaningless if you do not analyze the data. So let’s see how you can analyze user sentiment and drive repeated value for your customers.

Feedback Software 94

Feedback Software Customer Feedback User Testing Data Visualization 94

Userpilot

NOVEMBER 20, 2022

Customer experience is so important for product growth and retention. Digitize customer experience to meet customers where they are – online. In this article, we’ll cover: What digital customer experience is and why you should do it. Important steps to digitize your customer experience.

Customer Experience 89

Customer Experience User Testing Customer Feedback Embedded Analytics 89

Userpilot

MAY 5, 2022

This is crucial if you want to know how healthy your SaaS product is and what should be improved to increase customer retention and lower the churn rate. Customer churn analytics helps you identify the reasons why your existing customers are leaving the product and impede this. Let’s begin! What is churn analytics?

Data Visualization 97

Data Visualization Analytic Tools Feedback Software Customer Feedback 97

Userpilot

OCTOBER 6, 2023

It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. TL;DR A B2B marketing funnel is a framework that helps product marketers streamline the customer journey, from their initial awareness of your product until they finally make a purchase.

B2B 99

B2B Analytic Tools Feedback Software Data Visualization 99

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. What is a marketing funnel?

Feedback Software 93

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 93

Userpilot

DECEMBER 3, 2022

TLDR; UX design includes all of the elements a user encounters when interacting with your brand online. User experience is important because good UX gives you a competitive advantage, leads to more positive interactions , and increases your conversion rate. Collect customer feedback with in-app surveys. What is UX design?

Feedback Software 95

Feedback Software Research Software Analytic Tools User Testing 95

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Customers expect a personalized experience.

Data Visualization 94

Data Visualization Feedback Software Analytic Tools Research Software 94

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

Data Visualization 88

Data Visualization Analytic Tools Feedback Software Research Software 88

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. Have a pricing strategy that encourages users to engage with your product.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Userpilot

FEBRUARY 3, 2021

In the mission to solve your users’ most significant pain points, a user journey template can be your greatest asset. Sure, user personas are helpful. But they don’t answer where the sources of friction are coming from as your users explore your product. What Is a User Journey?

Analytic Tools 97

Analytic Tools User Testing Customer Experience Research Software 97

Usersnap

FEBRUARY 9, 2024

Imagine this: you’re crafting an experience meant to resonate with users, but if your tool needs to capture their behavior, preferences, and pain points effectively, you might be steering in the dark. This provides valuable insight into their decision-making process and pain points.

Feedback Software 52

Feedback Software User Testing Research Software Analytic Tools 52

Userpilot

JANUARY 28, 2022

As a SaaS owner or product marketer, you definitely know that success is highly dependent on good customer experience optimization. After all, customer success is directly tied to customer lifetime value and feature adoption which makes it even more important to keep the customer’s experience positive.

Customer Experience 93

Customer Experience Feedback Software Analytic Tools User Testing 93

Intercom, Inc.

FEBRUARY 16, 2021

But I’d like to explore a few tips and tricks for mining creative inspiration across the visual, functional, and conceptual aspects of design based on my own experiences as a Product Designer at Intercom. Read product blogs to help you expand your understanding of design rationale. Explore visual elements. Steal it before you need it.

User Testing 283

User Testing Feedback Software Research Software Customer Experience 283