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Product Differentiation in SaaS: How to Make a Difference as a Product Manager

Userpilot

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. Mixed differentiation uses both objective and subjective criteria.

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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Userpilot offers in-app surveys , user action tracking, and behavior analysis to provide granular insights and improve user experience and product development. Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors.

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How to Perform A Product Feature Analysis

Userpilot

Review feature usage data. Best practices to help product managers perform feature analysis: Perform user research and analyze your competitors’ products to find market gaps. Book a demo to see how Userpilot can transform your product analysis and help you drive growth. Usability features. Power features. Niche features.

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

A market gap can be caused by missing functionality or poor user experience. Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. Book the demo! What are market gaps? What could lead to market gaps?

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A Brief Guide to Product Discovery

Roman Pichler

What kind of user experience (UX) should the product give rise to? In order to answer the questions above, you may want to use techniques such as direct observation, user interviews, prototyping, creating a strategy canvas or E-R-R-C grid , and you may capture some of them using a tool like my product vision board.

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Collecting feedback using 1 to 5 rating scale surveys

Usersnap

Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Feedback integration catalyzes continuous improvement, data-driven decisions, and the creation of exceptional user experiences. Likert Scale 3.

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What Are Power Users and How to Analyze Their Behavior

Userpilot

Leveraging funnel analysis to set ideal trial periods based on power users’ conversion times, increasing the likelihood of new users becoming power users. If you need to identify, monitor, and analyze power users, why not book a Userpilot demo to see how you can improve product engagement?