People-First Product Leadership

NOVEMBER 19, 2024

It’s great if customers are signing up for your free trial at rates exceeding expectations. Existing users: Retention, New account growth (free to paid), Increased adoption + engagement of revenue-generating features, Improved customer satisfaction via net promoter score, Activation of newly launched “a-ha” capabilities.

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The Product Manager Coach Blog

MARCH 4, 2025

Companies that implement structured engagement strategies reduce post-launch feature change requests and accelerate time-to-market through improved alignment and collaboration. Your stakeholders, from engineering and design to marketing and sales, all play critical roles in making your product successful. Speak their language.

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Userpilot

NOVEMBER 7, 2024

An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. Before we discuss the steps for creating interactive demos, let’s explain some of the benefits so you can see why this marketing asset is not a waste of resources.

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BrainMates

JUNE 22, 2025

The Growth Stage of the Product Lifecycle (Part 3) By Jana Paulech At a Glance The growth stage of the product lifecycle begins after achieving product-market fit, requiring sustained exponential growth and a strong, evolving value proposition and positioning to capture and expand the target market.

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Userpilot

MARCH 9, 2025

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.

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UX Planet

MARCH 3, 2025

7 Best Landing Page Design Practices to Boost Conversions Landing pages are vital for businesses aiming to convert visitors into customers or leads. The evidence leans toward continuous A/B testing and fast loading times (under 3 seconds on mobile) to enhance user experience and conversions. 5 by over 1,000 customers.

User Testing 57

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Userpilot

APRIL 30, 2025

Sure, you could blame onboarding or a clunky user interface. But the reality is that youre either not getting enough of the right users in the door, or you’re not giving them enough to stay. Its about building a repeatable system that drives discovery, boosts engagement, and keeps users coming back.

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UX Planet

JUNE 19, 2025

They are not always the same as user goals. Example: To get more customers on the platform? For example, before train ticketing apps, people used to book tickets from ticket windows. Listen and understand their pain points and happy points. Listen and understand their pain points and happy points.

Research Software 57

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Userpilot

OCTOBER 31, 2024

Different types of product feedback software When we say “product feedback tool,” we may mean various types of software: Survey tools : Tools designed to create and distribute surveys, collect feedback , and analyze responses to understand customer opinions and needs. Free trial?

Feedback Software 52

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UX Planet

MARCH 29, 2025

In any case, hang around because well go over why UX design strategy is crucial, how to create one, and what the problems arefor you, your team, and, most importantly, your customers. At its core, UX strategy serves as your guide for crafting experiences that genuinely resonate with users and encourage them to engage.

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Userpilot

MARCH 23, 2025

The competition for customer attention in app stores is intense , to say the least. million apps on Google Play for Android users to choose from and 2 million on the Apple App Store for iOS users, user engagement is being pulled in a million directions (literally). That’s where NPS and user sentiment come in.

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Userpilot

MAY 17, 2025

In this guide, Ill share those findings and show you how to use Userpilot to craft seamless, engaging mobile in-app experiences that keep users coming back. When I map that story, patterns jump out that help me understand user behavior better. Tie design, engineering, and marketing research to real user behavior.

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Reveal

DECEMBER 30, 2024

Whether you’re building internal tools or customer-facing products, embedded business intelligence (BI) brings the power of data for all users. Introduction to Embedded Analytics Embedded analytics delivers real-time data insights directly within the applications your teams or customers use every day.

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Userpilot

MAY 27, 2025

Its not just the design, features, or marketing. I mean what happens after the download: how users navigate, what features they engage with, and where they drop off. Next, use a product analytics tool like Userpilot to tag these events, capture event data, and visualize how many users move or drop off between each stage.

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Userpilot

APRIL 16, 2025

Here, we look at the best help desk software so you can choose the right fit and continue giving your customers the best experience. Help center software is an umbrella term for tools that help you quickly spot trends in user issues, keep documentation updated, and guide users in real-time.

Analytic Tools 52

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Userpilot

MARCH 30, 2025

I say this because, despite actively supporting the product-led growth model, the mobile app market is still ridiculously competitive. The odds are inherently against you, and without a proactive marketing strategy, youre turning those odds into impossibilities. Design an app that naturally shows itself to non-users.

Research Software 66

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Userpilot

MAY 30, 2025

Instead, choose actionable metrics that reflect your apps unique value, user behaviours , and business model. It could be very basic at first if a customer has never used a mobile growth platform before, maybe you want to validate your hypothesis on what your most popular feature is. Churn rate formula. Retention rate formula.

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Userpilot

MARCH 21, 2025

Screen View Tracking helps pinpoint which screens drive engagement and where users drop off. Custom Event Tracking records key in-app events , such as button clicks and form submissions. These insights allow me to encourage users, improve retention, and make data-driven optimizations without relying on gut instinct.

Analytic Tools 59

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Userpilot

JANUARY 19, 2025

I couldnt see which feature the user interacted with, which guide they used, or what stage of the customer journey they were in. You will gather limited insights without the necessary context Session replay tools might show you what a user did click a button, scroll past a section, or abandon a task. Thats when it hit me.

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Userpilot

JUNE 30, 2025

But videos provide a more human way to guide and demonstrate how your app works, and drive customer retention. In this article, we’ll show you how to use video content in your product management strategy to help users learn at their own pace. Our inboxes can easily become flooded with text, from newsletters to promotions.

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Centercode

JUNE 11, 2025

Delta is the next generation of beta testing, leveraging Centercode technology to automate time consuming tasks while increasing user engagement and test results. You uncovered valuable customer insights. This challenge came up often during a recent Customer Validation Brain Trust. Schedule a demo to talk with an expert.

User Testing 52

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Userpilot

MAY 28, 2025

While downloads are rolling in after months of development and a well-formed launch marketing plan, your mobile app adoption metrics show a concerning pattern: users sign up, look around, and quit the app almost immediately. 80% of users abandon apps within the first three days. Suggesting next steps in complex user flows.

Analytic Tools 59

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Userpilot

JANUARY 21, 2025

To diagnose and fix user frustration, you need product analytics that goes beyond surface-level metrics. In this article, I’ll show you how to identify those frustrated users and, more importantly, how to address them for product growth and customer retention. Are you overlooking user frustration?

Data Visualization 52

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Userpilot

APRIL 30, 2025

To show you how, Ill cover seven strategies that smooth out friction, enhance user engagement, and turn one-off app downloads into returning customers. With Userpilots segmentation and targeting capabilities, you can group users by behavior (like power users and newcomers), demographics, device type, or any custom attribute.

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Userpilot

APRIL 9, 2025

By leveraging Userpilots onboarding and A/B testing features, they successfully increased channel conversions by 17% in the French market. They evaluated multiple tools in the market but quickly discovered various drawbacks with each option. Both groups were part of their French market. Smoobus A/B test results.

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Userpilot

MARCH 30, 2025

Many product teams know this feeling: mobile user retention is dropping, even after big updates and splashy feature releases. Ive seen various online forum discussions where people often share short-term fixes like heavy marketing or minor feature tweaks, hoping to retain more users. Create custom playlists on Spotify.

Analytic Tools 52

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Userpilot

FEBRUARY 13, 2025

This guide cuts through the marketing hype to reveal the 10 non-negotiable features that separate truly useful session replay platforms from expensive shelf-ware. It means they can all work together to monitor user behavior, tighten feedback loops, and resolve user pain points quickly. And the best part?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Customer Feedback 52

Userpilot

JANUARY 15, 2025

Avoid and reduce bug costs: Most session replay tools can show the exact steps a user took leading up to an error. Enhance customer support: A user session replay empowers your support team to provide truly personalized assistance. Plus, sometimes, users simply don’t know how to best explain their pain points.

Data Visualization 52

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Userpilot

APRIL 30, 2025

Getting users to download your app is only half the battle. A product growth platform like Userpilot solves this by putting the power back in marketings hands. These notifications can be triggered automatically based on user behavior , ensuring your updates land when theyre most likely to spark engagement.

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Userpilot

JULY 10, 2025

When done right, they don’t just boost company revenue , but also help customers unlock more value and grow with your product. Special offer (optional): And finally, converting emails often have a discount or a limited-time offer that creates urgency and encourages customers to act immediately. Userpilot’s upsell email template.

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Userpilot

MAY 31, 2025

Intercom Mobile is a suite of mobile software development kits (SDKs) that lets you embed customer messaging , support, and engagement into your mobile app. Interacting with customers through Intercom Mobile. No need to build a custom chat solution from scratch. Existing Intercom customers: Already using Intercoms web Messenger?

Analytic Tools 71

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Userpilot

APRIL 2, 2025

Key capabilities include segmentation, which allows you to group users based on behavior, demographics, or custom properties; custom analytics dashboards, which visualize the metrics that matter most to your team; and screen-level analytics, which show exactly how users interact with each part of your app.

Data Visualization 66

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Product Talk

JANUARY 17, 2024

Sometimes it’s because they’ve personally experienced a pain point and want to address it. Sometimes they’re dissatisfied with what’s available on the market and think they can do better. He says, “My earlier approach to building products was to start with an idea, build a product, and then market it.”

Customer Experience 319

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Userpilot

APRIL 15, 2024

Left unaddressed, customer communication pain points can cause dissatisfaction and eventual churn. We cover: Types of customer pain points. How to identify customer pain points. Six common customer pain points. Better customer support. Book a demo now.

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Userpilot

SEPTEMBER 2, 2024

Now, imagine applying this level of understanding and customization to your marketing strategy. A customer-led marketing strategy is about transforming your approach to reflect the same level of personalization. It helps build customer retention and brand loyalty. Book a demo to learn more!

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Product Talk

AUGUST 18, 2021

Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout that process. If we are lucky, we might do some customer research at the beginning of the project.

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Product Talk

APRIL 20, 2022

Sally and Jim are equipped with a clear customer segment profile—first-time podcasters—and a clear value proposition—help them grow their podcast audience. Sally and Jim might set the following directional outcome: increase the average audience size for our podcast customers. Sally and Jim don’t have any customers.

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