Remove Branding Remove Differentiation Remove Management Remove Outbound
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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Are you ready to dig in?

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What is Customer Value Chain & How to Use It in Product Development

Userpilot

Value chain management consists of managing, monitoring, and optimizing all discrete activities that contribute to the customer value chain. What are value chain management and mapping? For instance, the value chain of Amazon’s inbound and outbound logistics would look very different from the value chain of Prime Video.

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The Activities of a Strategic Product Manager

ProductPlan

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Product Vision. Cultivate a Sense of Ownership.

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Four beliefs shaping our vision for customer support

Intercom, Inc.

Suddenly it became increasingly difficult to manage increasing volumes of customers and hang on to those personal relationships. Plus it’s an amazing way to differentiate against the competition. It’s highly configurable , allowing agents, teams, and managers to set up the Inbox just the way they want. Which grows loyalty….

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Product Service Management as a Growth Lever in your SaaS

Userpilot

From a bird’s-eye perspective, this means ensuring two key things are happening within your organization at all times: Continuous product management and development. In this article, we’re going to explore: What product-service management and customer success typically looks like for SaaS . Ready to get started? .

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A simple and comprehensive guide to value chain analysis

nulab

When you create a product or service, there’s a long list of activities that go into creating it: raw materials, labor, logistics, admin, management — and so on. Differentiation. Leading on a differentiation strategy is tricky because you need to supply a product or service that no one else offers. Outbound Logistics.

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A New Inbound Approach To Customer Success

Gainsight

Inbound marketing was the concept upon which we founded HubSpot: that outbound, interruption-based marketing was going extinct, and instead of interrupting people to get their attention, you needed to start attracting an engaged audience to grow bigger and better. You’re building differentiation through the customer experience.

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