Userpilot

NOVEMBER 30, 2023

Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are examples of market gaps? Canva is another one.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Intercom, Inc.

MARCH 28, 2022

Technology capabilities were one of the key factors of business success during the height of the COVID-19 pandemic”. As a result, digital technologies are being seen as the critical differentiators they are. This trend shows no signs of slowing down. Embracing digital: from survival to thriving in the post-COVID-19 world.

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Reporting Tools Data Visualization Customer Communications Research Software 228

Intercom, Inc.

NOVEMBER 3, 2022

Natasha Ratanshi-Stein is the founder of Surfboard , a software company that offers scheduling tooling for customer support teams. Whether you’re fully remote or not, setting up the right tools and processes will help you manage your team collaboratively and productively without resorting to intrusive surveillance.

Feedback Software 206

Feedback Software Research Software Customer Experience User Testing 206

Alchemer Mobile

SEPTEMBER 3, 2020

This summer, our team looked at how COVID-19 has impacted mobile app usage patterns by industry. Key findings from our research include: Looking at DAU over time is the best way to understand drastic changes in app usage. For apps in the hardest-hit industries, DAU is down 60-75%. Higher frequency of app usage.

Travel 246

Travel Feedback Software Research Software Data Visualization 246

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. We are always looking for more product mentors from all around the world.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Intercom, Inc.

JUNE 19, 2018

The first sign that the thieves were on the move came when Tristan, CEO of a startup accelerator, was contacted by his bank, Monzo , through their app. In a recent survey of customer support leaders, Aircall, an internet phone system specifically built for online call centers, found that controlling costs was the No.

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Reporting Tools Research Software User Testing Customer Experience 216

Roman Pichler

AUGUST 11, 2020

The overall example I use to illustrate the mistakes is a healthy eating app that helps its users improve their eating habits and live more healthily. Examples : “Offer a weight loss mobile app”, “Become the number one weight loss app provider”. Vision Captures Product Idea or Business Objective.

Vision 303

Vision User Testing Research Software Product Research 303

UX Studio

JUNE 30, 2023

A website that reflects their brand and meets the expectations of their target audience is just an example. We deliver impactful, user-friend, and unique solutions for ambitious ideas. They’re building websites, brands, and digital transformation platforms that deliver results and revenue.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Mixpanel

SEPTEMBER 21, 2023

Why wouldn’t the same go for building apps? After amassing eight million dollars and tens of thousands of engaged followers online behind his moniker, Xu has taken his learnings and applied them to AfterHour , the new social media app he’s purpose-built for “degen” traders like himself. They say write what you know.

Analytic Tools 116

Analytic Tools Research Software Data Visualization Technical Review 116

Userpilot

OCTOBER 24, 2022

But to put any of this into practice and start tackling onboarding challenges , you need to choose the right tool for the job: Userpilot is a powerful, cost-effective option. It’s rare for SaaS products to cater to just one persona. What is a user persona? “If you try to please everyone, you will please no one.”

User Testing 98

User Testing Research Software Customer Feedback Feedback Software 98

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? It also helps organizations improve conversion rates and create a positive customer experience leading to higher satisfaction and loyalty. Regularly gather customer feedback, for example, via in-app surveys , to enhance their experience and retain them.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

MAY 30, 2022

The quality and the brand-focused segment is comprised of businesses that want the best product and are prepared to pay for it. There are numerous tools in the market that can help you segment customers based on their needs. The 3 best tools are Userpilot , Baremetrics, and Segment. Quality and brand-focused segment.

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

NOVEMBER 2, 2022

10 ways to add value to products in SaaS. Adjust your marketing strategy and positioning to ensure you’re promoting the true value of your product. To prioritize features, do market research, encourage feature requests , and use prototyping and fake door tests to validate your ideas. How to measure product value.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. Becoming aware of the product's existence through branding and marketing campaigns. Giving quick access to video tutorials across the app like Loom. Improving feature adoption is easier said than done.

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Usersnap

SEPTEMBER 12, 2023

In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. What is pricing research? What is product monetization?

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Userpilot

NOVEMBER 19, 2022

The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. During the prelaunch stage, their task is to carry out market and customer research. On the one hand, they deal with market research and messaging just like the marketing team.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Let’s get started! The bottom line? Who is your audience?

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Positioning User Testing Reporting Tools Data Visualization 69

Usersnap

SEPTEMBER 29, 2022

Competitive analysis of current market offerings absolutely helps your SaaS company. However it isn’t the only thing, and perhaps a quite overrated approach to achieving SaaS growth. That is why you want to approach SaaS growth by focusing on what sticks with customers and what can multiply. Create your vision and positioning 4.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

OCTOBER 25, 2022

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Market research, differentiation, and positioning are necessary to prepare for the product launch. Conduct market research. What is product strategy?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Roman Pichler

OCTOBER 6, 2020

For example, generate revenue or meet a profit margin, reduce cost, or develop the brand? Will the product make a positive impact on people’s lives, the wider society, and the planet, or will it at least not cause any harm ? What architecture patterns and technologies may be used? How will it benefit the company?

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Product Research Technical Review Feedback Software Research Software 268

Userpilot

OCTOBER 13, 2022

We talk about product parity or brand parity when a brand’s product offers exactly the same functionality as competing products. Product parity also limits your marketing and branding strategies. In fact, the only differentiator you can use to stand out from competing parity products is price.

Product Research 98

Product Research User Testing Feedback Software Research Software 98

Userpilot

SEPTEMBER 30, 2022

15+ strategies to offer seamless digital customer experiences and drive retention for your SaaS. Digital customer experience references the part of the journey that’s experienced virtually in digital channels, such as mobile app experiences, website browsing, social media interactions, etc. What is digital customer experience?

Customer Experience 98

Customer Experience User Testing Data Visualization Feedback Software 98

Userpilot

SEPTEMBER 18, 2023

Well, let's understand the unique roles of PM and GM in the context of SaaS businesses. TL;DR Product Marketing focuses on establishing the positioning and fit of a product in the market by understanding the target audience through extensive customer research. What is product marketing?

Analytic Tools 52

Analytic Tools Research Software User Testing Feedback Software 52

UX Studio

APRIL 25, 2019

Still, how users react to your brand strategy lies relatively out of your hands. Words, logos, brand colours just trigger things – their power resides in associations. Previous experience with a specific brand deeply influences the way people perceive it. Let’s jump into branding research! Do research!

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User Testing Product Research Research Software Data Visualization 73

Userpilot

JANUARY 31, 2023

In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). Let’s dive straight into it!

Customer Experience 98

Customer Experience Analytic Tools User Testing Customer Feedback 98

Userpilot

SEPTEMBER 14, 2022

Product marketing is responsible for market research, product development, branding, advertising, and pricing. Write a positioning statement- how is your product different? Market Research. One way to get to know your customers is to conduct customer research. Write a positioning statement. Advertising.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

UX Studio: Product Management

OCTOBER 2, 2023

They play an essential role in creating fascinating websites that engage users and appealing branding that leaves a lasting impression. Notable clients in our portfolio include Google, Netflix, Cisco, The United Nations World Food Programme (WFP), and other brands from around the world like from New York or San Francisco.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

UX Studio

OCTOBER 11, 2022

more if they receive a positive customer experience (CX)? Digital customer experience, or digital CX, refers to all digital or online interactions between your brand and your customers. Communication can start anywhere your company is present: Website, Mobile app, Live Chat, Social Media, Email, and. healthcare (78%), .

Customer Experience 83

Customer Experience User Testing Analytic Tools Customer Feedback 83

Userpilot

JULY 24, 2023

As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. We provide a product launch checklist to ensure you launch successfully and consider examples of successful SaaS product launches. Craft your product positioning statement. What is a product launch?

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Product launches User Testing Product Research ChatGPT 98

The Product Guy

OCTOBER 25, 2016

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

Userpilot

NOVEMBER 21, 2023

New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand. Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines. Online analytics is a good start.

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

UX Studio

MAY 30, 2023

As a brand or company, design plays a fundamental role in building trust. Additionally, society is paying more attention to a brand’s reputation. Given all that, reliable brands are more likely to differentiate themselves and earn customer loyalty. Mobile payment systems are a good example of this.

UX 96

UX Reporting Tools Research Software Data Visualization 96

The Product Guy

JANUARY 5, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

Usersnap

JULY 18, 2022

Why Should SaaS Companies Adopt Floating Action Buttons? Floating action buttons are UI controls for Android and web-based apps. A floating action button is a tool that allows users to navigate the key parts of an app or website. Usually, floating menu plugins display as a circular icon with the app’s color scheme.

Feedback Software 52

Feedback Software Research Software User Testing Customer Feedback 52

Department of Product

OCTOBER 5, 2023

Another doc app we came across that’s worth exploring this week is Reflect. Features include networked note taking, voice transcriptions and integrations with calendar tools like Google Calendar and Outlook. If we keep to this metaphor, we know the critical place to focus is that 20% differentiation.

Analytic Tools 52

Analytic Tools Research Software Artificial Inteligence Data Visualization 52

The Product Guy

APRIL 4, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Chief Product Officer, UVIC Ltd.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107