Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. What Is a Go-To-Market (GTM) Strategy For SaaS? A go-to-market strategy is your blueprint for successfully launching a new product in the SaaS market.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Intercom, Inc.

SEPTEMBER 21, 2022

“These technologies may have helped businesses scale, but it sent relationships that customers had with businesses back to the dark ages” To deal with this scale, a new generation of technology companies emerged introducing ticketing systems and concepts like “do-not-reply” emails.

Research Software 118

Research Software User Testing Customer Experience Vision 118

Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Content marketing is an effective way to increase brand awareness and educate customers on how to use the product for their use cases. Which growth strategy is right for your SaaS product?

Feedback Software 102

Feedback Software Analytic Tools Research Software User Testing 102

Userpilot

MAY 5, 2022

There are several reasons why a SaaS business will choose a micromarketing campaign over traditional marketing strategies to engage existing users and attract new ones. How to use micromarketing in-app: Use signup flows to collect data on your user persona. Want to try our in-app micromarketing campaign for better user experiences?

Research Software 98

Research Software User Testing Customer Experience Data Visualization 98

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

AUGUST 29, 2022

What is engineering as marketing and how can it help you drive product growth and boost your authority in your industry? Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. Your tool can help them realize that. Best practices for implementing it.

Research Software 94

Research Software Engineering User Testing Marketing 94

Userpilot

APRIL 6, 2022

Selling software isn’t the same as selling any other product/service, that’s why a SaaS marketing plan can be a valuable asset. Unlike the traditional marketing plans that focus on only attracting prospects, SaaS product marketing helps you stand out in the market and looks at every stage of the customer funnel.

Research Software 52

Research Software User Testing Onboarding KPIs Customer Experience 52

UX Studio

APRIL 6, 2023

Top 9 Web Design Companies UX studio Parachute Design Adchitects DD.NYC Embacy Bop Design League Design Agency Dotlogics 500 designs 1 – UX studio Award-winning web design company creating impactful experiences and powerful sites for all industries. UX studio is a web designing company founded by Dávid Pásztor in 2013.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

UX studio Award-winning web design company creating impactful experiences and powerful sites for all industries. As a global design agency, we collaborate with both startups and enterprises worldwide and have broad experience in nearly every niche and industry. UX studio is a web designing company founded by Dávid Pásztor in 2013.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Mixpanel

JANUARY 12, 2023

From customer research to monitoring and iteration, good copywriting is rooted in data. Start with customer research. It’s a scientific study in human psychology and empathy, the science of knowing what words will help people understand and connect with your brand and product. Qualitative research tells you why people do things.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

Userpilot

MARCH 8, 2022

Her coaching experience spans a variety of industries and companies of all sizes, from early-stage start-ups to global corporations. Galina’s specialties include SaaS product management, product engineering, go-to-market strategy, pricing strategy, monetization, web/mobile UX, user research, analytics, pre-sales technical leadership.

Technical Advisors 115

Technical Advisors Product Research Analytic Tools User Testing 115

Userpilot

JULY 12, 2021

Data is the engine for SaaS, but without data analytics tools , your SaaS team will not be able to make sense of the data. The right set of SaaS analytics tools can help you generate actionable insights that fuel strategic decisions. But how do you ensure you’re picking the right tools?

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Indicative

MAY 25, 2018

The event featured leaders in tech, media, and government talking about how technology will impact our world. Becoming a data-driven company is about two things; technology and culture. Jewell’s talk was based on Pearson’s research project by the same name, which explored the skills that will be needed most by 2030.

Research Software 53

Research Software Banking Certifications Customer Experience 53

ProductPlan

MARCH 17, 2020

Try these inbound/outbound efforts exercise by dividing your PM activities into either an “inbound effort” or “outbound effort” bucket. Common inbound effort activities include: Setting the vision. Market research. Use tools like Prune the Product Tree to explore inputs from customers and internal stakeholders.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Intercom, Inc.

AUGUST 10, 2018

Combined with all the new apps in our Intercom App Store , these Custom Bots will make sure that both you and your customers get exactly the right outcome. Here at Intercom we believe that the future is one where all businesses will have a messenger on their website and their app. Will: So many more. Paul: The list goes on.

Customer Experience 112

Customer Experience User Testing Research Software Reporting Tools 112

Pragmatic Marketing

MAY 23, 2017

The visibility and urgency of tactical requests from engineering, marketing communications and sales—plus a lack of priority and support from senior management for inbound research and strategic thinking—can place severe constraints on the product manager’s ability to act as CEO. But this expertise is not enough.

Product Research 70

Product Research Product Management Product Manager Research Software 70

Intercom, Inc.

OCTOBER 13, 2020

At Intercom, we have taken advantage of these technologies relatively early. So, modern machine learning opens up vast possibilities – but how do you harness this technology to make an actual customer-facing product? A complex system that works is invariably found to have evolved from a simple system that worked”.

Artificial Inteligence 281

Artificial Inteligence Customer Communications Research Software Feedback Software 281

Mind the Product

NOVEMBER 10, 2017

In the world of cohort analysis for digital products, a cohort is a group of users who have performed a common action or set of actions during a specific timeframe on your website or app. For example, online gaming is one industry that is constantly analyzing user behavior to improve UX. Test Your Hypothesis.

Analytic Tools 180

Analytic Tools Research Software Feedback Software User Testing 180

freshtrax

SEPTEMBER 24, 2019

Adjust , the industry leader in mobile measurement, fraud prevention and cybersecurity, provides high-quality analytics and security solutions for mobile marketers worldwide. A: The Japanese mobile app market is one of the most advanced in the world. We saw the huge untapped potential in the market for mobile solutions.

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97

Userpilot

JULY 23, 2023

Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. You should consider the industry, company size, duration, and budget while structuring your marketing teams. is necessary to assess your marketing team’s success.

B2B 93

B2B Research Software Feedback Software Customer Experience 93

Intercom, Inc.

OCTOBER 29, 2020

I moved out to the East Coast of the US to go to Harvard where I majored in applied math with a focus on decision systems and artificial intelligence before it was cool. And that was my first time in enterprise software – I’d spent some time in consumer software before that and did that for a few years.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Intercom, Inc.

APRIL 4, 2019

The fastest growing software companies in recent years all have something in common – they started with little to no sales team. It’s become apparent that for hypergrowth SaaS startups today, there are two distinct phases. This is episode four of Scale , a brand new podcast series on moving from startup to scale up. Not likely.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. What is your guys's process internally for that? This was a big role!

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. What is your guys's process internally for that? This was a big role!

Product launches 70

Product launches Research Software User Testing Product Research 70

Business of Software Conference

MAY 21, 2020

And all of these have brand recognition. Alex Yang: The company where we work builds technology to fight global poverty. Our current product is a biometric fingerprint scanner paired with an Android app. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Userpilot

FEBRUARY 25, 2021

That is why we asked some of the best SaaS marketing practitioners for their best plays with the highest win percentage. In this SaaS marketing playbook, we have compiled the hottest trends in growth marketing as told by real people on the field. SaaS Marketing Playbook Table of Contents. SEO for SaaS Marketing.

Research Software 76

Research Software User Testing Outbound Marketing 76

Mixpanel

FEBRUARY 23, 2021

To find some answers, we asked some of the smartest people we know for fresh insights —experts on product-market fit across different industries and geographies who’ve seen it again and again. ” Startup Grind Jaclyn Allen, Partner Success Manager, and Daniel Reilly, Software Engineer, Startup Grind. Credit: Lenny Rachitsky.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Intercom, Inc.

MARCH 19, 2019

Some of the most common paid customer acquisition methods are: Pay-per-click (PPC) ads : Small, text-based ads on Google and other search engines to drive direct response or brand awareness. It’s a cost-effective way to get your brand “above-the-fold” if your website content is not ranking highly enough. Research backs this up.

Customer Experience 166

Customer Experience User Testing Customer Feedback Strategy 166

Intercom, Inc.

FEBRUARY 10, 2022

But with the onset of the COVID-19 pandemic that disrupted entire industries, forced many of us into working remotely, and brought about unprecedented digital transformation, the last two years have been particularly demanding. Almost half of support teams are slowed down because their tools aren’t integrated.

Reporting Tools 211

Reporting Tools Research Software Feedback Software User Testing 211