Product Innovation Educators
OCTOBER 30, 2023
Tips for creating customer use cases – for product managers Today we are talking about how to create and use customer use cases to guide product design. Our guest is Dr. Lilac Muller, VP of Product Management at Kymeta Corporation. Summary of some concepts discussed for product managers [6:35] What is a customer use case?
Gainsight
OCTOBER 28, 2021
Product growth requires a push from your whole team. Unfortunately, if you’re not reaching product-market fit, the whole team might as well be banging their heads against the wall. Your product growth strategy hinges on a rock-solid product-market fit. What is product-market fit? Define your north star metric.
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Userpilot
MARCH 22, 2021
The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview. Ready to dive in?
The Product Coalition
JANUARY 25, 2021
Managing a product with no development budget can be a product manager’s worst nightmare, but it doesn’t have to be a death sentence for the product. If you manage a product in a company with few product lines?—?it Continue to promote your product as if it’s the hottest dish on the CEO’s plate.
The Product Coalition
FEBRUARY 1, 2016
It is especially true for companies that are launching new products into the market and have not determined an exact formula to grow their customer base. Smaller companies that typically have 1–2 products in their arsenal are at risk if they do not get their customer acquisition strategy right. More on that later in the post.
Roy Madden
APRIL 1, 2016
In fact, as we’ve talked with more and more of you as part of our regular product development process, we’ve learned that many of you are using feedly as a core content engine to drive your social selling. Bain & Company found that a 12 percent increase in brand advocacy generates 2X increase in revenue growth.
UX Studio
JULY 17, 2018
A UX professional needs time to understand the product and the market, but you don’t have any. A client knows the product and business inside and out. You want to see progress, finally seeing your product go in the right direction. You want to see progress, finally seeing your product go in the right direction.
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