Userpilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! The strategy should also have information about the UX team, processes, and guidelines.

Research Software 85

Research Software Analytic Tools Feedback Software User Testing 85

Userpilot

DECEMBER 12, 2023

Want to learn how to create a robust UX roadmap for your UX team ? We also discuss the benefits of UX roadmaps, present different types, and share top tips for building them. TL;DR UX roadmap is a strategic plan outlining UX initiatives and guiding the UX design process. What is a UX roadmap? UX roadmap.

Roadmap 92

Roadmap Customer Experience UX Product Research 92

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates. Timeboxed Strategizing.

Product Strategy 242

Product Strategy Product Research Strategy Technical Review 242

Roman Pichler

DECEMBER 3, 2019

Hold Regular Product Strategy Reviews. A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. As long as your product hasn’t reached product-market fit, the strategy is usually volatile. Look at Four Key Factors.

Technical Review 211

Technical Review Product Strategy Strategy Workshop 211

People-First Product Leadership

DECEMBER 4, 2023

Welcome back to creating your strategy stack. In Part 2, we dive into establishing your organization's strategy and goals. If you missed Part 1, we covered the “why” behind creating a strategy stack, with a focus on the Mission, North Star, and Vision. Subscribe now What’s in a Strategy?

Strategy 52

Strategy Weak Development Team Technical Review Vision 52

Roman Pichler

APRIL 5, 2022

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. As a rule of thumb, avoid meetings with more than ten attendees when you have to make high-impact decisions and/or rework the product strategy , product roadmap , or product backlog.

Weak Development Team 267

Weak Development Team Product Management Product Manager User Testing 267

Roman Pichler

OCTOBER 6, 2020

For example, generate revenue or meet a profit margin, reduce cost, or develop the brand? In order to answer the questions above, you may want to use techniques such as direct observation, user interviews, prototyping, creating a strategy canvas or E-R-R-C grid , and you may capture some of them using a tool like my product vision board.

Product Research 268

Product Research Technical Review Feedback Software Research Software 268

Product Culture

FEBRUARY 16, 2022

I really enjoyed the fireside chat “OKRs vs. Roadmaps Deathmatch” I did a few weeks back with my friend Janna Bastow, CEO of ProdPad. In my experience, though, you can't do either well without the other: You need OKRs for the outcomes and measures, and smart roadmaps for strategy and tactics. Both need vision. First Name.

Roadmap 52

Roadmap Naming Customer Experience Vision 52

Bain Public

NOVEMBER 3, 2021

(Montreal, Canada) - A new era of digital information is beginning at Métro Média , a Bain Public alumni client, with the release of their brand new mobile application that is now available on the Apple App Store and the Google Play Store. This accomplishment is the tipping point of a new age at Métro Média. Working With Métro Média.

Branding 52

Branding Technical Review Customer Experience Roadmap 52

Alchemer Mobile

JULY 13, 2021

Product experiences should help your team educate and nudge customers through every stage of their relationship with your brand, including onboarding, feature adoption, expansion and growth, product planning, and long-term retention—all while centering on a regular cadence of listening to and acting on customer feedback.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

ProductPlan

JULY 23, 2019

Product managers wear many hats, but one of the most uncomfortable ones they’re forced to occasionally don is that of the product vision “Gatekeeper.” The harder part is shooting things down that aren’t bad at face value, but don’t match up with the strategy, vision, and timeline of the overall product.

Vision 63

Vision Weak Development Team User Testing Product Research 63

Antwak Blog

APRIL 8, 2021

Are you looking for some kind of inspiration for your first Product Roadmap (PR)? And wondering how to create a professional product Roadmap ? Are you planning to implement good practices in your product roadmap to get sustained growth? It helps you to design a successful Product Roadmap. Categories of Product Roadmap.

Data Visualization 52

Data Visualization Roadmap Reporting Tools Feedback Software 52

Userpilot

SEPTEMBER 29, 2022

Looking to try out new B2B customer engagement strategies to improve your product’s overall user experience and drive retention? In order to do this successfully, you need to have a solid customer engagement strategy in place. Share your company’s vision and gather user input with a public roadmap. We got you covered!

Feedback Software 52

Feedback Software B2B Customer Feedback User Testing 52

The Product Coalition

AUGUST 23, 2023

Product managers must articulate what success looks like for a product and rally a team to turn that vision into a reality. A few points to consider: 91% of consumers are likely to switch to a brand or product that supports a good cause, given a similar price and quality. Purpose motivates customers, stakeholders, teams, and companies.

Weak Development Team 130

Weak Development Team Customer Experience Technical Review Customer Feedback 130

The Product Coalition

JANUARY 12, 2023

Not enough people spend enough time on defining vision and purpose Most value propositions are weak Companies don’t adapt their team typology to make a product Very few products are indeed prioritized by value User Reasearch and UX are ofter used in the wrong way 1. Try and fill a product vision board. targeted and user centric.

Product Research 123

Product Research User Testing Weak Development Team Customer Experience 123

Roman Pichler

SEPTEMBER 18, 2017

In the product planning model above, the vision describes the ultimate purpose for creating the product; the product strategy states how the vision will be realised; and the product roadmap states how the strategy will be implemented. The picture below shows the planning horizons I like to work with.

User Testing 158

User Testing Technical Review Vision Data Visualization 158

Ronke PM

MARCH 26, 2024

It is crucial to persuade these individuals to embody the product's concept through their coding, testing, branding, research, and design. Rule 2: Communicate Product Strategy and Roadmap Every organization and product leader handles the communication of product strategy and roadmap differently.

Weak Development Team 59

Weak Development Team User Testing Product Management Product Manager 59

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. Goals are important aspects of the product strategy.

Product Research 88

Product Research User Testing Customer Feedback Research Software 88

Roman Pichler

JANUARY 8, 2019

Wouldn’t it be great to make the product better, improve the user experience and add brand-new features? Finally, capture your insights and describe the product’s current strategy: the people it serves, the value it creates for the users and business, and its key features, for instance, by using my Product Vision Board.

Product Research 218

Product Research Customer Experience User Testing Analytic Tools 218

Userpilot

JANUARY 22, 2024

The framework is a roadmap for creating a winning product marketing strategy that drives effective resource allocation and provides a flexible foundation for growth. A good product marketing framework has three main components: a go-to-market strategy , a product marketing strategy, and a growth strategy.

Feedback Software 92

Feedback Software Research Software Analytic Tools Product Research 92

UX Planet

FEBRUARY 2, 2024

Both Content Design and UX Design fall under the broader umbrella of user-centred design, united by a shared vision: solving real user problems. Content strategy Beyond just writing, Content Designers contribute to developing content strategies. This involves defining target audiences, content goals, and content roadmaps.

User Testing 97

User Testing Customer Experience Research Software Analytic Tools 97

Intercom, Inc.

JANUARY 27, 2021

Built to help brands connect with their customers in more meaningful ways, Typeform is an interactive survey platform with a vision to create a world of more personal business relationships. Focused on realizing that vision by empowering and supporting their customers is Christine Werner, Typeform’s Senior Director of Customer Success.

Customer Experience 165

Customer Experience User Testing Customer Feedback Data Visualization 165

Userpilot

MAY 1, 2024

Develop and implement your digital experience strategy. Improve customer acquisition : Delighted users become advocates for your brand. Their role includes defining the product vision, developing the product strategy, and prioritizing features based on customer research and product management best practices.

Customer Experience 92

Customer Experience Feedback Software Analytic Tools Product Research 92

Product Innovation Educators

JULY 4, 2022

The leading brand cost about $150. I tried a brand that was new to me offering a wifi camera for $29. The highly rated and recognized brand was about $800. A group of passionate users in our social media and forum communities drives our roadmap and and helps us understand the problems we need to solve.

Artificial Inteligence 108

Artificial Inteligence User Testing Feedback Software Customer Feedback 108

Userpilot

APRIL 30, 2024

Product advocacy : When users see their feedback implemented, they feel more connected to the product and brand. How can companies use customer feedback to influence the product roadmap? The trends can help ensure that the roadmap aligns with customer needs and business goals. If your users are in-app, send in-app surveys.

User Testing 85

User Testing Customer Feedback Feedback Software Data Visualization 85

Alchemer Mobile

AUGUST 25, 2020

For some brands, they’re moving the mobile app experience out from product and into marketing. We’re seeing companies hire Chief Experience Officers and Chief Customer Officers to help lead innovation and strategy around the customer experience. With these new leadership roles comes a lot of organization-wide change.

Technical Review 130

Technical Review Product Management Product Manager Software Review 130

ProductPlan

MAY 5, 2020

Here at the ProductPlan blog, we advocate strategic roadmapping for product managers in every field. But for the video game industry, in particular, product roadmaps take on added importance. In this post, we’ll offer several strategic reasons that you should embrace your roadmap as a gaming product manager. Ready, player one?

Feedback Software 66

Feedback Software Roadmap Data Visualization Product Management 66

Userpilot

JULY 23, 2023

TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Product Marketer: Develops and executes marketing strategy that promotes the product’s value proposition and drives customer interest and adoption. What’s a go-to-market strategy?

Research Software 74

Research Software Data Visualization User Testing Marketing 74

Userpilot

NOVEMBER 19, 2022

They also work with product managers on the product roadmap , carry out experiments to validate ideas and help identify minimum viable features for the MVP. During the development stage, their focus is on developing the product positioning strategy and preparing for the product launch. Act as brand managers.

Data Visualization 95

Data Visualization User Testing Research Software Feedback Software 95

Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. But what exactly does this entail?

Product Marketing 85

Product Marketing Onboarding KPIs User Testing Marketing 85

Roman Pichler

FEBRUARY 6, 2018

The development team and stakeholders then use these goals to determine the work they have to do—be it creating a marketing strategy, investigating a new technology, or preparing the distribution channels. As this example shows, the vision is an inspirational, visionary goal that cannot be measured. Getting to Shared Goals.

Weak Development Team 150

Weak Development Team Technical Review User Testing Workshop 150

Roman Pichler

FEBRUARY 11, 2020

I have also witnessed a brand-new platform being retired, as it was overly complicated to use and did not meet the needs of the development teams that should have used it. Like with other products, regularly review the performance of the platform and make the necessary changes to its strategy and roadmap. Start Small.

Feedback Software 256

Feedback Software Software Review Technical Review Customer Experience 256

Dear Strategy

MARCH 15, 2023

You see, the reason I started the Dear Strategy podcast was mostly to educate. Now, I’m sure I didn’t go about the process in exactly the most effective way, but, even so, that particular strategy has resulted in absolutely zero leads! But – remember – I’m a strategy guy! I love teaching and sharing knowledge with others.

Framework 97

Framework Workshop Blog Education 97

Roman Pichler

JULY 9, 2019

Determine which assets are actual products —value creating vehicles that offer a tangible benefit or address a real problem for a group of people, while at the same time deliver specific business benefits, such as generating revenue directly or indirectly, reducing cost, or increasing brand equity.

Product Management 220

Product Management Product Manager Technical Review Product Research 220

Roman Pichler

JULY 9, 2019

Determine which assets are actual products —value creating vehicles that offer a tangible benefit or address a real problem for a group of people, while at the same time deliver specific business benefits, such as generating revenue directly or indirectly, reducing cost, or increasing brand equity.

Product Management 220

Product Management Product Manager Technical Review Product Research 220

Product Innovation Educators

JULY 3, 2023

With us is David Rogers, an expert on digital transformation, a member of the faculty at Columbia Business School, and the author of five books, including The Digital Transformation Roadmap. In an established business, you have a business model, customers, ecosystem of partners and distribution channels, employees, and a brand reputation.

Artificial Inteligence 107

Artificial Inteligence Leadership User Testing Feedback Software 107

ProductPlan

MARCH 17, 2021

At its most basic level, a customer-led product strategy means that your customers are the top priority at all times. Anticipating the kind of products customers need and making sure they get them will lead to deeper brand loyalty and customer retention. Start with the product vision statement, then set out your goals and initiatives.

User Testing 63

User Testing Reporting Tools Data Visualization Customer Feedback 63