Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. In this episode, Chip Chonym explains why market research matters throughout the innovation process, discussing both qualitative and quantitative methods.

User Testing 280

User Testing Product Research Market Research Research Software 280

UX Planet

FEBRUARY 5, 2025

How Rumi Cosmetiques Boosted User Experience and Conversion Rates in eCommerce: A Case Study for Marketers andManagers Discover how Rumi Cosmetiques achieved a 75% increase in cart adds and doubled conversion rates by enhancing user experience and conversion rate in eCommerce.

Customer Experience 97

Customer Experience User Testing User Experience Data Visualization 97

Alchemer Mobile

MARCH 29, 2022

Healthcare App Subcategories: Medical, Fitness, Health Insurance. In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Healthcare category. and Fitness (fitness tracking, nutrition, workout plans, etc.),

Healthcare 262

Healthcare User Testing Feedback Software Customer Feedback 262

Alchemer Mobile

MARCH 22, 2022

In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Food and Drink category. Consumer sentiment. Expressed customer emotion. Expressed consumer sentiment by subcategory. Popular phrases. Shifted emotions.

Reporting Tools 264

Reporting Tools User Testing Data Visualization Feedback Software 264

Mind the Product

FEBRUARY 13, 2020

Here’s how they used smoke tests to explore a new opportunity. This case study describes a part of a larger product discovery project that I led as a product manager at Uniregistry , a platform that enables easy buying and management of domains and complementary products (online presence, business apps). The Approach.

Product Research 199

Product Research User Testing Analytic Tools Research Software 199

Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience. What is UX analytics?

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Intercom, Inc.

MAY 31, 2022

CX for Growth is a webinar series hosted by the Startups team at Intercom, a casual, interview-style monthly session featuring special guests and exploring customer experience topics that help to drive growth in your business. How to bake in a process and culture of customer feedback. Scalable customer feedback approaches.

User Testing 210

User Testing Customer Feedback Feedback Software Product Research 210

Alchemer Mobile

MARCH 26, 2021

When we were writing this post, we did a little research to see what other brands were saying about mobile customer experience. Stop talking about customer-centricity; turn it into action. Every company says they’re “customer-centric,” but very few actually are. So, we won’t waste your time. Sound good?

User Testing 257

User Testing Customer Experience Feedback Software Customer Feedback 257

UX Planet

NOVEMBER 4, 2024

How to plan, conduct and report usability studies. Photo by UX Indonesia This ‘complete’ guide to usability testing follows an overview in my UX research methods playbook articles. Photo by KOBU Agency Usability testing is a user experience (UX) research methodology carried out to uncover problems and opportunities in a design.

User Testing 75

User Testing Product Research Reporting Tools Testing 75

Product Talk

MAY 3, 2023

However, they suggest that we can simply ask our customers about their willingness to pay. Assessing a customer’s willingness to pay is a critical discovery activity that directly ties to our viability assumptions. But asking customers what they might do in the future leads to unreliable feedback. They fit well.

User Testing 292

User Testing Product Research Testing Feedback Software 292

The Product Guy

FEBRUARY 27, 2020

The kiosks help thousands of customers by providing valuable information and generate a significant portion of the revenue for the company. The wondrous product was used by less than five percent of our entire user base. The product and the engineering team did not get the opportunity to conduct a feasibility study.

User Testing 419

User Testing Weak Development Team Product Research Customer Experience 419

Mind the Product

APRIL 26, 2020

In Part 2 of our Coping Through COVID series , we learn how the team at Springer Nature Experiments quickly created an interface, packed with vital information on Coronavirus detection protocols for the scientific research community. As the world went into lockdown, the challenges for researchers became even bigger still.

Research Software 195

Research Software Feedback Software User Testing Product Research 195

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

User Testing 158

User Testing Product Research Data Visualization Customer Feedback 158

Intercom, Inc.

JUNE 19, 2018

On a recent night out in London, Tristan Watson discovered the value of great customer support, when his bag full of electronics, video equipment and personal items was stolen from a pub. The difference between the customer experience with Monzo and the traditional card issuers was night and day.”. 1 obstacle for these executives.

User Testing 216

User Testing Reporting Tools Research Software Customer Experience 216

Product Talk

JULY 12, 2017

They interview customers , run usability tests, and conduct A/B tests. I also shared a case study telling the story of two product teams as they adopted my definition of continuous product discovery. 3:28] Arity: A Case Study of an Organization Adopting Continuous Product. [9:16] Articles: Customer Interviews.

Product Research 257

Product Research User Testing Data Visualization Research Software 257

Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Alchemer Mobile

APRIL 21, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Education category. But the category is broad, and consumer expectations and behavior varies dramatically between industries. 2021 Engagement Benchmarks for Education Apps. Popular Phrases.

Feedback Software 246

Feedback Software Research Software Education Technical Review 246

Alchemer Mobile

MARCH 16, 2021

In response, teams across all industries need to rethink their mobile feedback and engagement strategies to meet rapidly-shifting marketplace changes. Our 2021 report includes data from 1,000 iOS and Android apps with 5,000+ active users, with over a billion app installs evaluated. Brands shifted focus to improving long-term retention.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software User Testing 246

Alchemer Mobile

APRIL 13, 2021

Digital shopping exploded in 2020, with an increase in both consumers and usage. While some companies took a hit due to widespread lockdowns, those who swiftly adopted the digital shift won market share and, ultimately, new loyal customers during a difficult time for consumers. Shifts in Consumer Emotion.

Feedback Software 232

Feedback Software Research Software User Testing Systems Review 232

Alchemer Mobile

JULY 22, 2021

Product adoption is a key piece of any successful customer acquisition strategy or onboarding program. Understanding how, when, and why (or why not) customers become power users or high-value customers can drive ROI, inform future product roadmap decisions, and lower customer acquisition costs (CAC).

Onboarding KPIs 246

Onboarding KPIs User Testing Feedback Software Customer Feedback 246

Alchemer Mobile

APRIL 22, 2021

Brands in the Business Services category faced diverse 2020 challenges. Brands focused on shipping faced challenges with cadences parallel to the impacts on local and national supply chains. Brands focused on shipping faced challenges with cadences parallel to the impacts on local and national supply chains.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software Research Software 246

Alchemer Mobile

APRIL 28, 2021

One size did not fit all for Utilities apps in 2020. issues with supply chains, global price drops, and budget constraints impacted each brand differently. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Utilities category.

Feedback Software 234

Feedback Software Systems Review User Testing Travel 234

The Product Coalition

MARCH 1, 2022

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. This is where customer feedback for sales comes into play. No ifs, no buts.

Feedback Software 158

Feedback Software Customer Feedback User Testing Data Visualization 158

Intercom, Inc.

MAY 25, 2021

Over the last year, companies have had to pivot to digital-first ways of working overnight; supply chains and distribution facilities worldwide have been majorly disrupted; and, in the midst of all this uncertainty, consumers have (understandably) been more anxious and frustrated than ever. Now, it’s second.

User Testing 260

User Testing Customer Experience Customer Feedback Product Research 260

Product Innovation Educators

SEPTEMBER 16, 2024

This approach focuses on understanding customer needs, generating quality ideas, and turning those ideas into real value. It’s what helps create products that customers love and keeps companies successful in the long run. Staying Close to Customers A big part of successful innovation is keeping a close connection with customers.

Research Software 301

Research Software Feedback Software User Testing Analytic Tools 301

UX Planet

DECEMBER 6, 2024

If there is one thing thats altering the way we create user experience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). Well start with an overview and explore how AI can take on tasks such as analyzing user data and automated prototyping to help professionals connect with users on a humanlevel.

Feedback Software 89

Feedback Software Research Software Analytic Tools Data Visualization 89

Userpilot

FEBRUARY 17, 2022

The term “user testing” is one I’ve seen make the rounds quite a bit in the product management world. But did you know that “user testing” isn’t actually the correct term? When thinking of user testing, many people actually mean usability testing. What does user testing do?

User Testing 131

User Testing Product Research Customer Feedback Research Software 131

Intercom, Inc.

AUGUST 13, 2020

?. But long gone are the days of one-size-fits all marketing. The rise of review sites, messaging apps, and online forums has flipped the relationship between brands and their customers on its head. Fast food chain Wendy’s is a prime example of this evolution in customer communication, now boasting a following of 3.7

Branding 209

Branding Customer Communications User Testing Data Visualization 209

Alchemer Mobile

APRIL 6, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Food and Drink category. Read on for data-supported research and benchmarks Food and Drink apps should focus on in 2021 and beyond based on what was learned from a year like no other.

Feedback Software 243

Feedback Software Research Software User Testing Systems Review 243

Intercom, Inc.

MARCH 27, 2018

Historically, we’ve spent proportionately way more on research and development than other software companies we track, and that won’t stop any time soon. Then, as the customer base and market matures, successful disruptive technologies evolve with them, adding the sophistication that ever larger customers need as they scale.

User Testing 224

User Testing Research Software Feedback Software Artificial Inteligence 224

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. Brands shifted focus to improving long-term retention. Transcript. I am Christy Culp.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Product Innovation Educators

FEBRUARY 17, 2025

Our guest is Francesca Cortesi, CPO and consultant for some of Europe’s multi-billion dollar brands and fastest growing businesses. Early in her career, Francesca encountered this phrase alongside the common description of product management as sitting at the intersection of business, user experience, and technology.

Reporting Tools 179

Reporting Tools Feedback Software Customer Feedback Technical Review 179

Product Talk

FEBRUARY 8, 2023

We’re zooming in on one aspect of discovery: automating the recruiting process for customer interviews. You may want to speak with existing customers or users. You might want to speak with former or prospective customers. Mohamed’s team runs continuous discovery with different customer segments.

Research Software 234

Research Software Feedback Software Analytic Tools Customer Communications 234

Product Innovation Educators

JULY 18, 2022

Insights for product managers from a case study with an electric vehicle gamechanger. However, I find market-driven innovation is more common—the wants and unmet needs of customers are first discovered and then solutions are considered. 3:21] How do you view the value of pure research and market-driven research?

Research Software 284

Research Software Feedback Software User Testing Marketing 284

UX Planet

APRIL 17, 2025

Imagine this: A potential customer lands on your eCommerce site, intrigued by your offerings. A harmonious blend of User Experience and Conversion Rate Optimization. While UX is all about creating a delightful customer journey, CRO zeroes in on converting those delightful moments into actual sales. Sound familiar? The solution?

UX 105

UX Customer Experience User Testing Customer Feedback 105

The Product Guy

OCTOBER 25, 2016

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Leonardo da Vinci Ladislav believes that success is in simplicity that’s why his aim is to help companies to make complex products simple for users. Ari Tiktin Mobile & Emerging Media Product Director, CNBC.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Mind the Product

MARCH 2, 2020

Thanks to feedback from their customers, the team at Bloom & Wild discovered that they could make a truly impactful product change without the need for complicated features. We heard this from our customers and we knew we could be more thoughtful in our marketing. All they had to do was listen. The Approach. The Results.

Customer Experience 172

Customer Experience User Testing Customer Feedback Feedback Software 172