Userpilot

APRIL 24, 2024

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. However, as Lisa experienced, this was not the case in the B2B space.

User Testing 86

User Testing Product Research Research Software Data Visualization 86

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. It also helps them seal any leaks in the funnel resulting in the loss of potential customers.

Analytic Tools 94

Analytic Tools Data Visualization Feedback Software Research Software 94

Amplitude

SEPTEMBER 21, 2020

Understanding the customer journey is crucial to building products that meet your users’ needs. Without a window into how people use your products, your efforts to improve conversions will be shots in the dark. The funnel framework represents the customer journey. Action: When users convert.

Analytic Tools 125

Analytic Tools Research Software User Testing Data Visualization 125

UX Studio

MARCH 1, 2024

In today’s AI-driven world, the excitement about artificial intelligence is widespread, with numerous tools available to shape our lives and the world. Our blog post guides you through the maze of AI research tools. Let’s dive in and navigate the future of research together!

Data Visualization 97

Data Visualization Research Software Product Research Analytic Tools 97

Userpilot

OCTOBER 30, 2022

Curious about customer experience improvement and how to get started for your brand? In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. The 3 main components of customer experience. Let’s roll.

Feedback Software 83

Feedback Software Research Software Customer Experience User Testing 83

Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. It reduces the load on your support team and improves customer satisfaction by providing self-service support.

Feedback Software 92

Feedback Software Analytic Tools Research Software Data Visualization 92

UX Planet

JANUARY 11, 2024

A case study for mobile-web app development. Sharing my insights from a case study that delved into user research to revolutionize my approach to product development. User Persona: A core statement of a persona with personal information, goals, frustrations, and scenario.

Customer Experience 87

Customer Experience User Testing Customer Feedback User Friction 87

Userpilot

MARCH 27, 2023

The platform has been funded by the Microsoft Foundation to create 3 million work placements for young tech workers from Africa over the next 10 years. Companies across the world can use The Room to hire top talent from Web Developers, Full Stack Software Engineers, through Data and Financial Analysts, to VAs.

Analytic Tools 94

Analytic Tools Research Software Data Visualization User Testing 94

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Run the experiment. Paid media experiments.

Research Software 96

Research Software Feedback Software Analytic Tools Customer Experience 96

Userpilot

APRIL 24, 2024

Demos are crucial for your sales process success, which is why you need to learn SaaS demo best practices to create beneficial content. Similarly, you can't expect potential customers to come on board without a well-designed software demo first. Re-engage with older prospects as they move along in their customer journey.

Demo 70

Demo Research Software Feedback Software Product Research 70

The Product Coalition

AUGUST 17, 2021

One day you’re meeting with customers, gathering insights about their problems. She should be the voice of the customer towards product teams. For the product manager, it sometimes felt like pumping gas into the machine and changing oil at the same time while the engine was still running. They wanted to be part of the solution.

Feedback Software 151

Feedback Software Analytic Tools Reporting Tools Research Software 151

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. It can improve customer retention , lifetime value, revenue growth, and product development.

User Testing 99

User Testing Analytic Tools Research Software Feedback Software 99

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Address customers by name.

Data Visualization 95

Data Visualization Feedback Software Analytic Tools Research Software 95

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. TL;DR Content localization is the process of adapting your content so that users in different countries feel as if it was originally written for them.

Research Software 85

Research Software Analytic Tools User Testing Onboarding KPIs 85

Userpilot

APRIL 30, 2024

Marty Cagan is a well-known figure in the product management and technology industry. He is perhaps most recognized for his influential work as a consultant, writer, and speaker on product management, particularly within the realm of software and technology companies. Who is Marty Cagan?

Analytic Tools 96

Analytic Tools Research Software Feedback Software Books 96

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. Initial user research. Scope and team.

Research Software 95

Research Software Analytic Tools Feedback Software UX 95

Userpilot

APRIL 16, 2020

With a complex product consisting of both a desktop dashboard and a mobile app for Real Estate agents, Rachel Lightfoot, a co-founder and product manager at Touchright – struggled with user onboarding and activation. But the tool requires the user to go through several activation points both in the web app and the mobile app.

Research Software 76

Research Software Reporting Tools Data Visualization Software Review 76

UX Studio: Product Management

JANUARY 29, 2020

MagicBricks is the go-to platform to buy, sell and rent property in India. Every day, hundreds of thousands of people browse their website, mobile app and mobile site to find their dream home, an office for their business, or to sell or rent out their property. A UX research-only project.

User Testing 74

User Testing Research Software Product Research Customer Experience 74

Product Talk

MAY 8, 2019

That’s why case studies are so valuable. This is why I’m really excited to share today’s case study with you. FCSAmerica is one of 70 Farm Credit associations in the country, but unique in the fact that they are one of only a few that have a technology shop and build their own tools. Our industry is too old.

Product Research 140

Product Research User Testing Feedback Software Customer Feedback 140

UX Planet

FEBRUARY 1, 2024

Project Brief The project involves creating a comprehensive finance management app. The app will also provide news and educational content on investments, maturity details for FDs and RDs, and statistical spending insights. Designing applications that address these specific pain points can set the stage for groundbreaking solutions.

Analytic Tools 94

Analytic Tools Data Visualization Research Software Reporting Tools 94

Userpilot

OCTOBER 19, 2022

There are many different types of customers: from easy-to-please to easily irritable customers. To succeed, product marketers and customer service teams in SaaS must recognize that customer service isn't a one-size-fits-all affair. So, what are the different customer types you can expect to meet in SaaS?

Customer Experience 96

Customer Experience Feedback Software Analytic Tools Research Software 96

UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

Data Visualization 82

Data Visualization User Testing Research Software Product Research 82

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. Why Use Product Marketing Tools ? Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Start creating conversion paths by defining their goals from the customer and business perspective.

Research Software 87

Research Software Feedback Software User Testing Reporting Tools 87

Amplitude

SEPTEMBER 21, 2020

Understanding the customer journey is crucial to building products that meet your users’ needs. Without a window into how people use your products, your efforts to improve conversions will be shots in the dark. The funnel framework represents the customer journey. Action: When users convert.

Analytic Tools 59

Analytic Tools Research Software User Testing Data Visualization 59

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience?

Customer Experience 79

Customer Experience User Testing Customer Feedback Feedback Software 79

Userpilot

JANUARY 3, 2023

This article will discuss 10 actionable strategies to help you drive more customers by improving MQL to SQL conversion rate. MQL is a potential customer fit for your business, reviewed by the marketing team. SQL is a potential customer with a clear intent to buy in buying cycle’s final stages. Let’s dive in!

User Testing 95

User Testing Feedback Software Research Software Customer Experience 95

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing.

Feedback Software 97

Feedback Software Analytic Tools Research Software Data Visualization 97

Userpilot

JUNE 29, 2023

Knowledge is power and user documentation is necessary for building it. This comprehensive guide will enable proactive product managers to figure out exactly how to craft documentation that will help users solve their problems and delight them. There are many fantastic examples to draw from across the SaaS marketplace.

Document 87

Document Analytic Tools Feedback Software User Testing 87

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? Why it is important for your product management efforts. TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. This helps create user personas.

Analytic Tools 87

Analytic Tools Data Visualization Research Software Onboarding KPIs 87

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. In this article, we’ll discuss what exactly customer intimacy means and how you can nurture long-lasting relationships that result in retention. Customer focus is about researching and satisfying customer needs.

User Testing 97

User Testing Feedback Software Research Software Analytic Tools 97

Userpilot

JANUARY 27, 2023

Looking for excellent evaluative research design examples? In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. What is evaluative research? If so, you’re in the right place! Book the demo!

User Testing 95

User Testing Product Research Research Software Feedback Software 95

Userpilot

DECEMBER 3, 2022

In this article, we cover the following: What UX design is and why UX is important in SaaS. TLDR; UX design includes all of the elements a user encounters when interacting with your brand online. To identify opportunities to improve your UX design, you should start with user research. Why is user experience important?

Feedback Software 96

Feedback Software Research Software Analytic Tools User Testing 96

UX Studio

AUGUST 8, 2018

The Route4U is an app for people with disabilities which aims to make transportation equally easy for everyone. This case study walks through the process of how we managed to successfully close the project. Many cities have not built their infrastructure for strollers or wheelchair users. Enter the Route4U app.

Research Software 81

Research Software Analytic Tools UX Product Research 81

Userpilot

APRIL 27, 2021

Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! Just look at Bonjoro that recently released a case study about how they increased their trial to paid conversion rate by 32.7%. What Is User Onboarding? What Are SaaS Onboarding Tools?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Product Talk

FEBRUARY 7, 2024

It’s not just about training people to conduct interviews , use opportunity solution trees , or test assumptions —though those are all important activities—it’s also about convincing them of the value of these activities and getting the people they work with on board as well. Click the image to see a larger version.

Product Research 233

Product Research Reporting Tools User Testing Research Software 233

The Product Coalition

MARCH 8, 2024

They involve integrating digital technologies and processes into every aspect of your business, from operations to customer interactions. It’s not just about adopting the latest gadgets, but about using technology to drive meaningful change and achieve specific business goals. What is the importance of digital transformation?

Enterprise 123

Enterprise Research Software Feedback Software Strategy 123