Mind the Product

FEBRUARY 6, 2023

In this post, startup CEO Ferdinand Goetzen relates how product discovery led him and his team to adjust their thinking, pivot and change their product Overview We started Reveall in 2021 as a platform to empower UX teams to do more with their customer research insights. As we sought to navigate some of the most [.]

Product Research 155

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Userpilot

JANUARY 27, 2023

Looking for excellent evaluative research design examples? In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. What is evaluative research? If so, you’re in the right place!

User Testing 98

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The Product Coalition

AUGUST 17, 2021

I love my job as a product manager. On the same day, you can be brainstorming different product ideas with designers and engineers. Our company has built a strong product culture. It is giving all product managers a lot of freedom and responsibility. They wanted to be part of the solution.

Feedback Software 151

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Userpilot

MARCH 27, 2023

The platform has been funded by the Microsoft Foundation to create 3 million work placements for young tech workers from Africa over the next 10 years. Companies across the world can use The Room to hire top talent from Web Developers, Full Stack Software Engineers, through Data and Financial Analysts, to VAs.

Analytic Tools 98

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Userpilot

JUNE 29, 2023

This comprehensive guide will enable proactive product managers to figure out exactly how to craft documentation that will help users solve their problems and delight them. TL;DR User documentation describes any kind of helpful material intended for the user of a product. Hence, encouraging frequent use of your product.

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UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. To find out why people had stopped using the app, we did what we always do.

Research Software 95

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The Product Coalition

OCTOBER 19, 2023

In product management, prioritization is the compass that guides teams towards their ultimate goal: delivering a product that pays off and truly resonates with their audience. It’s the practical tool that helps managers navigate the complex path of development. Your prioritization system should be tailor-made.

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Userpilot

APRIL 16, 2020

With a complex product consisting of both a desktop dashboard and a mobile app for Real Estate agents, Rachel Lightfoot, a co-founder and product manager at Touchright – struggled with user onboarding and activation. After doing some research, and getting a demo – Team Touchright opted for Walkme.

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Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Content localization can benefit SaaS companies in a number of ways.

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Product Talk

MAY 8, 2019

That’s why case studies are so valuable. Every day, I hear from product managers who want to know who the good discovery companies are. Any product team at any company can be a good discovery team. This is why I’m really excited to share today’s case study with you. Our industry is too old.

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Product Research User Testing Feedback Software Customer Feedback 141

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. What does product management include?

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

JULY 9, 2021

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. Product-Led Growth by Wes Bush is the ultimate book on how to implement product-led growth and build winning products.

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The Product Coalition

JULY 6, 2022

Nowadays, digital products are becoming more and more prominent in our lives, and it’s already part of our daily activities. The majority of such apps have undergone iterative and incremental development to enhance and improve their features. Most of our readers would have heard of Agile product management.

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Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? Ready to dive in?

Analytic Tools 98

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Amplitude

SEPTEMBER 21, 2020

Understanding the customer journey is crucial to building products that meet your users’ needs. Without a window into how people use your products, your efforts to improve conversions will be shots in the dark. To get that insight, many product managers and marketers rely on funnel analysis to chart the different paths users take.

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UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. User research aims to centralize the user in the design and development process, whether through interviews, usability studies, or other methods. What is UX Research in Design? Why Is UX Research Important?

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The Product Coalition

APRIL 22, 2021

On top of that, there are now huge volumes of research from academic circles, as well as popular journals like Harvard Business Review , INC.com , and Forbes ?—?all Instead, we audition product managers (and Designers too for that matter) in the same way actors are auditioned for a movie. all pointing to a simple fact.

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Product Talk

FEBRUARY 7, 2024

It’s not just about training people to conduct interviews , use opportunity solution trees , or test assumptions —though those are all important activities—it’s also about convincing them of the value of these activities and getting the people they work with on board as well. Sandrine Veillet is the Vice President of Global Product at WebMD.

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The Product Coalition

FEBRUARY 3, 2023

That’s exactly how I discovered the world of Product Management. The fortuitous discovery I signed up on Linkedin during that time for my job search and was exploring the platform. I was about to click back when I noticed the term “Product Manager” on the headline. I started learning more about the role.

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Mind the Product

MAY 5, 2020

Ahead of the ninth Global Accessibility Awareness Day (GAAD) on May 21st and, at a time where digital products are very much in the spotlight, we’re digging deep into accessibility to better understand how we, as product managers, can improve our digital products. Introduction.

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The Product Coalition

JUNE 15, 2023

In building user-forming products, the first point of contact between user and product is very paramount to catching their attention and retaining it. seconds, as a product manager how do you utilize that 8.25 seconds to optimize your product visibility? As the product is used, data is continuously collected.

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Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? Market Development involves selling existing products to new markets. Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing. What are growth initiatives?

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UX Studio

APRIL 10, 2018

In this UX case study we show how we designed Sport360.fit. Among Dubai magazines to this day, only they rely on influencer content, while in the app, users can contact influencers for advice, tips etc. At UX Studio , we mostly work in pairs: a designer and a researcher. Arabic apps / websites as reference.

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The Product Coalition

NOVEMBER 19, 2020

Strategies for switching into a product management role when you don’t fit the cookie cutter qualifications. Getting into product when you’ve already started your career Product management requires, above anything else, good judgment. It shouldn’t be a prerequisite for product management jobs either.

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UX Studio

APRIL 25, 2019

Let’s jump into branding research! What’s it got for product teams? When does the time come for this type of research? A snapshot of tools and techniques. How we conducted brand research on our UX studio brand. How we conducted brand research on our UX studio brand. Takeaways on branding research.

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Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Regularly gather customer feedback, for example, via in-app surveys , to enhance their experience and retain them.

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Userpilot

JUNE 20, 2023

An exceptional user onboarding experience can make all the difference for your SaaS company's growth. Here are some bonus books that enable you to effective product management: Inspired by Marty Cagan emphasizes understanding users, collaboration, iterating, and refining based on feedback. But where do you begin?

Onboarding KPIs 98

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Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? Whether you have a brand new product launch in the pipeline or planning to r elease a new version or feature , our article will guide you through the process step by step and help you develop an effective launch plan. How do you launch a SaaS product?

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Userpilot

JUNE 3, 2022

As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry. Best product marketing tools.

Research Software 98

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The Product Coalition

FEBRUARY 15, 2024

Imagine a tool that not only automates tasks but also learns, adapts, and innovates — genAI development company, a technology that is already capturing significant attention. IT and cybersecurity In IT and cybersecurity, Generative AI enhances threat detection and software development processes.

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Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

The Product Coalition

APRIL 5, 2020

The Miro case study: here’s why I loved their pricing page Miro is a visual collaboration tool: it helps you and your team share and work together on visual mindmaps, graphs, mockups, etc. This is too often overlooked, according to research. I appreciate and value your time. Till next time. ??

User Testing 79

User Testing Education Customer Experience Research Software 79

Mind the Product

JANUARY 17, 2018

A good product manager generally has a keen instinct for human behavior. However, the best product managers have learned how to incorporate the science of human behavior in a more rigorous way than just relying on instinct. A Good Behavioral Product Manager Applies Basic Human Behavior Principles to Product Principles.

Data Visualization 114

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Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

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Analytic Tools Research Software Feedback Software Product Research 52

The Product Coalition

MARCH 11, 2024

Duolingo , the gamified language learning app, has revolutionized accessibility in education. These nudges subtly remind users of the limitations of the free tier, a tactic explored in a 2023 paper titled ‘The Nudge Effect in Freemium: How Interface Design Influences Upgrade Decisions’ published in the Journal of Marketing Research.

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The Product Coalition

JULY 8, 2022

The benefits of using JTBD Focus on customer needs When we focus on JTBD, we focus on customer needs and build solution-orientated products to help solve those needs. It also means we’re able to build customer flows and onboarding journeys that revolve around those customer jobs rather than the product itself.

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Product Innovation Educators

JULY 18, 2022

Insights for product managers from a case study with an electric vehicle gamechanger. Today we are exploring technology-driven vs. market-driven innovation. There are times that a technology comes first and later a problem associated with a market need is found that the technology addresses.

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