The Product Coalition

MARCH 24, 2021

Figure 2: Target Customer Scenario Canvas Case Study: Business Intelligence Software Figure 3 shows a ‘Target Customer Scenario Canvas’ example for a company that offers business intelligence solutions for online shops. His focus lies on product visioning, product strategy, and product discovery.

User Testing 158

User Testing Research Software User Friction Customer Experience 158

Userpilot

AUGUST 12, 2024

Prioritization : Prioritizing problems based on a customer-centric vision and insight-driven strategy. Now, let’s explore 5 product concepts of the Product Operating Model: Product culture : The collective mindset focused on customer feedback , innovation, collaboration, and continuous improvement for product excellence.

Feedback Software 105

Feedback Software Analytic Tools Research Software Product Research 105

Userpilot

AUGUST 22, 2024

Here are 3 newsletters we recommend you read: 25k Q&A: Advice on Strategy, Influence, and Prioritization : This issue discusses ways to implement product strategy in a sales-led company. It touches on topics like building alignment on product vision and balancing commercial, customer, and tech goals.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization Customer Feedback 104

UX Planet

MARCH 31, 2024

A strong UX strategy ensures that user-centered principles and insights are integrated with the business strategy. Product strategy strategy guides how to achieve target condition over time. Image by Melissa Perri Components of UX strategy UX strategy has three main components: Vision statement of intent.

UX 98

UX Strategy Research Software User Testing 98

Userpilot

JULY 9, 2021

Product Mastery by Geoff Watts teaches you how to be a successful product owner within agile software development practices with the use of case studies. Inspired by Marty Cagan contains a little about everything in product management and is based on how the most successful tech companies in the world build products.

Research Software 98

Research Software Books Feedback Software Analytic Tools 98

Amplitude

MARCH 21, 2018

An introduction to product strategy with examples of north star metrics across industries. The product north star is easily the most powerful and misunderstood product strategy framework in use today. Should a company only have one product north star? How do you select a good product north star?

Customer Experience 110

Customer Experience Research Software User Testing Data Visualization 110

Amplitude

MARCH 21, 2018

The product north star is easily the most powerful and misunderstood product strategy framework in use today. More product teams are dealing with the consequences of not defining it at all or defining it the wrong way and leading their team down an unintended path. Should a company only have one product north star?

Customer Experience 110

Customer Experience Research Software User Testing Data Visualization 110

The Product Coalition

MARCH 15, 2020

Product strategy, discovery, and delivery: These are the three general dimensions for which product managers are responsible to optimize in a customer-centric organization. Product strategy exists outside the well defined guideposts of dual-track agile (a product discovery and delivery methodology).

Data Visualization 86

Data Visualization Analytic Tools Product Research Customer Experience 86

Userpilot

AUGUST 28, 2024

TL;DR A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company. They play a crucial role in defining the product strategy, setting the product vision , and ensuring the successful execution of product initiatives.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Userpilot

AUGUST 19, 2024

TL;DR This is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company. A head of product defines product strategy , sets the product vision, and ensures the successful execution of product initiatives.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Product Bookshelf

FEBRUARY 13, 2017

The breadth of knowledge you need to be an effective product manager is very complex. ” The book contains a lot of product strategy, positioning, and go to market content which is often missing in books that focus primarily on execution. The Whole Product. The buck stops with the product manager.

Product Manager 81

Product Manager Product Management Management Management 81

Userpilot

AUGUST 30, 2024

TL;DR A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company. They play a crucial role in defining the product strategy, setting the product vision , and ensuring the successful execution of product initiatives.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

AUGUST 28, 2024

TL;DR A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products, playing a crucial role in defining the product strategy, setting the product vision , and ensuring the successful execution of product initiatives.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Mind the Product

APRIL 12, 2017

Also, identify a friendly client willing to test/try this with their environment or setting as an early adopter and one that will be open to sharing their story of success in a public case study or press release. Senior Product Marketing Manager. Andre Piazza. Connect on LinkedIn | @apiazza.

Reporting Tools 163

Reporting Tools Feedback Software User Testing Customer Experience 163

Userpilot

JUNE 25, 2023

The authors share their experiences and insights from working with some of the world’s most successful companies, providing practical advice for product managers and leaders. How to build a culture of innovation and empowered product teams. A guide on how to develop a strong product strategy and vision.

Books 98

Books Analytic Tools Data Visualization Product Research 98

Sachin Rekhi

AUGUST 26, 2024

This 5-part series on understanding Michael Porter will help product managers translate Porter's teachings into actionable insights for developing their own product strategies. Understanding each of these is critical to developing your own compelling product strategy.

Strategy 78

Strategy Development User Testing Branding 78

Product Solving

AUGUST 5, 2020

In fact, many would think these companies are not even competitors in some cases because of the large differences in their products (think of the email apps Superhuman and Hey - case study on this is below). Selling them on your vision for the product April Dunford has some of the best strategy and thinking around this.

User Testing 52

User Testing Research Software Feedback Software Customer Experience 52

Userpilot

JUNE 9, 2021

That can include educational posts and videos focusing on solving specific problems using the product, case studies showing how existing users have achieved success with your product, and writing help docs. Case studies showing how existing users have achieved success with your product.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

All About Product Management

JULY 29, 2010

Creating strategy and visions and driving them through all the stages to completion. I followed this with a case study: comparing two redesign projects that I was the product manager for. Agile software development particularly, scrum. See the familiar cartoon strip below.

Product Manager 54

Product Manager Product Management Product Research Software Review 54

Bain Public

APRIL 17, 2020

WatchMojo has looked to us for clarity, read their case study. We worked hard to help transform Wastacks's AI/IoT business, Bringing Product Management to the Next Level at Livescale The Story Behind our Work with Enkidoo.ai. The 12 lessons will cover the tactics, strategies and mindsets that underpin the 3 steps thinking.

Workshop 52

Workshop Leadership Document Roadmap 52

The Product HQ

JUNE 20, 2024

Technical Principal Product Manager Interview Questions Here are the technical questions that a hiring manager asks: Q1: What elements do you include in market requirement documents? Run through the components you analyze when determining whether a product solves a problem and has market demand.

User Testing 52

User Testing Product Manager Product Management Product Research 52

Userpilot

JUNE 19, 2024

Plan and execute go-to-market strategies for new product launches, including developing launch plans, pricing strategies , and promotional campaigns. Create and maintain marketing collateral such as product guides , whitepapers, case studies, and demo videos to support sales and marketing efforts.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

UX Studio: Product Management

JUNE 23, 2020

We kicked off the project by running multiple UX workshops in order to gain a deeper understanding of our client’s problem and close the knowledge gap regarding its market, customers, and broader product strategy. We collaborated in real-time on Miro to create personas and job stories. Conclusions and learnings.

Research Software 66

Research Software Feedback Software Reporting Tools User Testing 66

Userpilot

AUGUST 19, 2024

To advance, demonstrate your leadership abilities, strengthen your relationships with development and design teams, and contribute meaningfully to broader product strategy discussions within the company. Userpilot blog : Provides actionable insights on product management, user onboarding , and customer success, with a focus on SaaS.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Userpilot

AUGUST 25, 2024

Product Manager : Product managers take a more central role in defining the product strategy, roadmaps, and feature definitions for a product. Excelling as a product manager requires a deep understanding of customer needs and market trends and the ability to prioritize features based on business impact.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

The Product HQ

JUNE 20, 2024

In any case, it’s important to develop a process for your reasoning rather than focusing on getting the right number. Strategy Questions Product managers also develop the overall product vision and product roadmap. They have to come up with the product strategy, from the product inception to the launch.

Technical Review 52

Technical Review Software Review Product Manager Product Management 52

Userpilot

FEBRUARY 17, 2021

It includes inspiring case studies to discover the practices of visionary teams across the world. Real-world advice on how to scale product teams and networking events to meet like-minded experts. When : March 4, 2021 Where: Virtual Who: Female Product Managers from Ellevest, Etsy, IFundMedia, Forbes, Google, and more.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

AUGUST 28, 2024

To advance, demonstrate your leadership abilities, strengthen your relationships with development and design teams, and contribute meaningfully to broader product strategy discussions within the company. Userpilot blog : Provides actionable insights on product management, user onboarding , and customer success, with a focus on SaaS.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

The Product HQ

FEBRUARY 6, 2023

Senior product managers are executive-level professionals who fulfill an important role in large companies developing products and bringing them to market. As product leaders, a senior product manager’s main responsibilities center around defining, communicating, refining product strategy, and overseeing product planning and execution.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 28, 2024

Growth product manager is a specialist position within product management focusing on identifying and executing product-led growth opportunities in acquisition, engagement, and retention. It teaches how to leverage product strategy for user growth. Available on their website under the resources section.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

CardBoard

AUGUST 31, 2023

On the other hand, a product map (also known as a product roadmap) is a high-level visual summary that lays out the vision and direction of your product offering over time. It communicates the why and what behind your product and showcases the strategic plan and timeline for executing the product’s goals.

Customer Experience 52

Customer Experience Customer Feedback Software Review Technical Review 52

Userpilot

AUGUST 28, 2024

Use Data to Drive Decisions : Instead of relying on guesswork, leverage customer feedback and product analytics data to inform your product strategies. Progress by exhibiting strong leadership and strategic thinking, engaging with executive leadership, and contributing to the company’s overall vision.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

PMLesson's Ace the PM Interview

JULY 13, 2020

Curriculum Includes: How to build end-to-end products and manage them throughout their entire lifecycle. Lessons come in the form of group work, real-world case studies, hands-on projects, and mentorship, giving you a realistic preview of what life as a PM is like. Online Available? Location: Online Online Available?:

Certifications 52

Certifications User Testing Data Visualization Feedback Software 52

UX Studio

MARCH 11, 2024

You’re not expected to come up with the whole plan and the vision and the strategy that’s probably being done for you because you’re hired as a junior. The risk there is that you get sued in some cases, and the opportunity is that we have untapped market. It should be an exciting story with a happy ending.

User Testing 67

User Testing Feedback Software Research Software Data Visualization 67

Userpilot

JUNE 28, 2024

Plan and execute go-to-market strategies for new product launches, including developing launch plans, pricing strategies , and promotional campaigns. Create and maintain marketing collateral such as product guides , whitepapers, case studies, and demo videos to support sales and marketing efforts.

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Mind the Product

APRIL 6, 2020

Product (and company) strategy is the backbone that guides product goal-setting and roadmap definition, although it’s sometimes overlooked or confused with having a vision. Without it, product teams become feature teams focused on outputs and not outcomes. Product Strategy in an Agile World Marty Cagan.

Product Strategy 167

Product Strategy Strategy Feedback Software Customer Experience 167

UX Studio

FEBRUARY 15, 2024

You know, I’m going to talk about that, why that change happened, but basically what I do as of today is I help our clients to explore new ways to grow new product strategies, formulate product goals and product vision, and I also help shape the scope of the product. So that’s really useful.

Research Software 63

Research Software Analytic Tools Transportation Feedback Software 63