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492: Mastering Market Research: Sixth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

Mastering Market Research Techniques for Successful Product Management Watch on YouTube TBD TLDR Market research is essential for product managers to make informed business decisions and to create products customers love. Using multiple methods provides a more complete and insightful picture of customer needs.

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What Does a Software Product Manager Do?

The Product HQ

That’s why they also have to take in feedback and requests regarding the product strategy and product development process. To do so, they leverage customer feedback, product requirements, and stakeholder preferences as input that helps them define the best features for the software.

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Gainsight Achieves ISO 27001 Certification

Gainsight

An excellent way to begin the new year, we’re ecstatic to announce that Gainsight has received its ISO 27001:2013 certificate. The way this certification was completed in record time, though, is certainly even more amazing and remarkable. What Is ISO Certification? Data security. Risk aversion strategies.

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What Does a Product Manager Intern Do?

The Product HQ

Nowadays, product manager internships have additional requirements, such as experience in: Software development User research Data analysis Computer science Machine learning Product manager interns also have to work closely with other departments, program managers , and the management team.

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The 5 Product Discovery Secrets Every PM Should Know

Speaker: Jim Morris, Founder, Product Discovery Group

By using the Product Discovery Cycle, teams can find new ideas, understand customer pain points, and test solutions quickly and cheaply. When teams solicit and act on customer feedback, they can cycle through ideas quicker, and find the best ones sooner. Why you should be involving engineers at every stage of the Cycle.

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What Are Agile User Stories?

The Product Coalition

User stories are an important part of product development, which means they’re something that any product manager worth their salt needs to master! User stories might be confused with user personas , as user personas are more commonly known across a variety of disciplines, but they are in fact very different things.

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Is Product Management Certification Right For You?

PMLesson's Ace the PM Interview

There’s no set skillset or formal certification for PMs like there is for Project Management (PMP). Lot’s of programs exist to help you upskill quickly, and with growing competition, certification (coupled with experience!) Still, there’s a place for certification on your resume. What’s the quickest way to collate user feedback?