490: Product Process: Fourth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD
Product Innovation Educators
MAY 20, 2024
It consists of four sections: Background: Provides context for the project, including why the company is pursuing it, the scope, the project team’s role, and any constraints or key technologies involved. Focus Arena: Identifies the target market, key technologies, marketing aspects, and competitors’ strengths and weaknesses.
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