Userpilot

MARCH 25, 2024

Public companies tend to have higher valuations as they’re more established on the market, so avoid such comparisons. You can estimate it based on market research. Metrics for SaaS valuation: Total Addressable Market (TAM). The same applies when you compare yourself to your competitors. Dropbox referral scheme.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

ProductPlan

SEPTEMBER 28, 2021

Assuming they are tuned in to the goals and frustrations of their potential users—meaning your potential users—these competitors’ priorities can clue you in on big problems your market wants to be solved. Create a competitive comparison matrix. But no matter how effective that process is, you won’t catch every new trend or market need.

Product Research 52

Product Research User Testing Customer Experience Research Software 52

Userpilot

MARCH 18, 2022

Successful product messages are also made up of ratings or user reviews and quotes either as a part of your content marketing efforts (for case studies) or the product marketing on your website/online stores to build credibility. Do market research to develop your buyer persona. Communicate your credibility and trust.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

JULY 6, 2023

If you’re getting started on surveys, SurveyMonkey can be a starting option if you want to improve customer experience, employee experience, or conduct market research. When compared to other product adoption tools in the market, Userpilot offers great value for money as it provides all the necessary features without any usage limit.

Data Visualization 98

Data Visualization Embedded Analytics Analytic Tools Feedback Software 98

UX Studio

APRIL 25, 2019

This could also translate into reduced budget needs for marketing campaigns once you’ve better defined your market target. Wait, don’t we already do this in a market research? Research facilitates getting these right. Comparison tests: We applied these to other leading agencies’ websites. Brand affinity.

User Testing 74

User Testing Product Research Research Software Branding 74

Userpilot

MAY 30, 2022

In SaaS, there are 4 most common needs-based segments that you need to differentiate. While most people attribute failure to money and bad execution, they forget the root cause – lack of proper market research (validation). Four most common needs-based segments. Let’s talk about each of them below. Price-focused segment.

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Sachin Rekhi

JANUARY 11, 2025

All successful how-to-win choices boil down to one of the two approaches: cost leadership or differentiation. This differentiation can be driven by product design, product performance, quality, branding, advertising, distribution, and more. Your how-to-win choices are therefore intimately tied to your where-to-play choices.

User Testing 78

User Testing Systems Review Customer Experience Research Software 78

Userpilot

JANUARY 23, 2024

As for creating a brand positioning strategy, there are some steps you need to follow: Identify your target market and create a detailed customer persona. Conduct deep market research through surveys and interviews to understand customer preferences and market trends. Creating a market research survey with Userpilot.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

freshtrax

NOVEMBER 26, 2019

tapple’s active user ratio between males and females suggests that tapple is used more for casual dating in comparison to Pairs since female users are looking to “serious date” and tend to shy away from “casual dating” apps. Are you struggling while trying to enter the Japanese market? We look forward to hearing from you.

Research Software 115

Research Software Government User Testing Customer Experience 115

Alchemer Mobile

OCTOBER 11, 2024

Prospective customers are inundated with options, making it crucial for businesses to differentiate themselves. Competitive comparison: Feedback often includes comparisons to competitors, which is invaluable to potential customers evaluating different options in the market.

Data Visualization 185

Data Visualization User Testing Reporting Tools Customer Feedback 185

Alchemer Mobile

APRIL 21, 2025

Theyre less likely to comparison-shop or abandon their cart over a small price difference, and more willing to pay a premium for the experience, reliability, and consistency theyve come to trust. When customers have a strong emotional connection to a brand, they become less price sensitive.

User Testing 100

User Testing Customer Feedback Product Research Feedback Software 100

BrainMates

MAY 26, 2025

Differentiation features: These are the features that will distinctively build the value proposition of your product. Expected features: These are features that are a requirement to meet market expectations in comparison to incumbent competitors. It is what helps you better understand the market expectations for your product.

Product launches 40

Product launches User Testing Product Research Marketing 40