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12 Lifecycle Email Marketing Examples for Successful PLG

Userpilot

See How Userpilot Can Help Lifecycle email marketing is about responding to customers’ needs and problems across every stage of the customer journey. In product marketing , it also needs to be tied to the users’ product experience, nudging them towards in-app actions. What are the stages of the customer lifecycle?

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How to Leverage Customer Insights

Userpilot

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Let’s dive right in! Book the demo to find out how!

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

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Unlocking the Power of Customer Journey Optimization: An Ultimate Guide

Userpilot

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. Register here for FREE!

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Top 15 Customer Engagement Ideas to Improve Retention Rate

Userpilot

There’s no product growth without customer engagement. No matter how intuitive and valuable your product is, customers always need a bit of a nudge to experience its benefits and start using it as a go-to solution to their problems. TL;DR Customer engagement involves all interactions with customers along their journey.

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You Don’t have a Prioritization Problem, You have a Strategy Problem by Ant Murphy

Userpilot

As a result, he regularly speaks at conferences and shares his thoughts in a newsletter. Perform market research and define your target audience A successful product strategy is built on a solid foundation of customer understanding. For this prioritization layer, your goal is to ensure your product delivers adequate value to customers.

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Moving To The Product Operating Model by Marty Cagan

Userpilot

TL;DR Marty Cagan has over 20 years of experience helping most companies adopt the product model, founding the Silicon Valley Product Group, and speaking at major conferences. Prioritization : Prioritizing problems based on a customer-centric vision and insight-driven strategy. The face of the product operating model.