Userpilot

JUNE 13, 2022

The Kalungi blog is focused on educating users about how to implement inbound marketing in their SaaS businesses. The Sales Hacker blog focuses on sharing actionable content that offers helpful tips and strategies to reach SaaS sales goals. Stay up to date on the latest technologies, growth hacks, and marketing strategies.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

OCTOBER 31, 2022

User persona example. Optimize your marketing strategies. Curating a winning marketing strategy requires complete knowledge of your target audience and how best to reach them. Example of a cancellation email. Example of a cancellation survey. To a void wasting your time and effort on the wrong people.

Feedback Software 85

Feedback Software User Testing Research Software Data Visualization 85

Intercom, Inc.

DECEMBER 21, 2021

It’s been another year of substantial change and mounting pressures for many support teams, with ever-rising inbound support queries, more businesses moving online, global supply chain issues , and pandemic-related budget cuts. If you’re at all interested in using customer research to drive key business decisions, this is a must-read.

Customer Communications 196

Customer Communications User Testing Research Software Technical Review 196

Userpilot

AUGUST 14, 2023

Are you struggling with creating an effective growth marketing strategy? So let’s see how you can build a growth marketing strategy and check out the strategies involved and relevant use cases. How to build a growth marketing strategy? Here are the steps to build a successful growth marketing strategy.

Onboarding KPIs 93

Onboarding KPIs Strategy Marketing User Testing 93

ProductPlan

SEPTEMBER 28, 2022

Product-led growth is a business strategy in which a company uses its product as the primary tool to gain customers. Companies using a product-led growth strategy expect their product will sell itself. For this strategy to work, the product has to solve a meaningful problem for the users.

Reporting Tools 59

Reporting Tools Customer Experience Feedback Software User Testing 59

Intercom, Inc.

FEBRUARY 5, 2019

Developing a sales strategy is one of the core activities every business will have to undertake. A well defined sales strategy is your path to meaningful, sustainable growth. When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming.

Outbound 177

Outbound Strategy Inbound Customer Experience 177

UX Studio

APRIL 6, 2023

This includes UX redesign, UX consulting , UX audit, product discovery, and UX training for teams. They merge the mentality of a boutique agency with a marketing agency’s strategy, creativity, and technology. Using this with design thinking lets us work quickly and deliver on time in cycles, saving our clients time and money.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

This includes UX redesign, UX consulting , UX audit, product discovery, and UX training for teams. They merge the mentality of a boutique agency with a marketing agency’s strategy, creativity, and technology. Using this with design thinking lets us work quickly and deliver on time in cycles, saving our clients time and money.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Intercom, Inc.

NOVEMBER 7, 2019

At Spendesk I am currently head of sales, so my main missions are about hiring and building the sales department on one side, and I also work around like all of the go-to-market strategy. It’s super important to think early on about what strategy you have.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Intercom, Inc.

OCTOBER 16, 2019

The classic example sees a company move from niche startup to mainstream scale-up, but it can also see companies hone their product-market fit by focusing on a more specialized, and yet more lucrative, user base. Here, we examine the pricing strategy continuum, and how the different price points relate to all aspects of your business model.

Strategy 195

Strategy Customer Experience Inbound User Testing 195

Intercom, Inc.

JULY 29, 2021

We recently sat down with Mark to chat about onboarding in a hypergrowth environment, how that strategy played as the pandemic unfolded, and why taking care of your team is actually the best way to take great care of your customers. We have business development doing inbound and outbound. How did that process look?

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Intercom, Inc.

JANUARY 16, 2019

For example, a security or audit feature that is crucial to a CIO might be completely irrelevant to an individual user. This is not to say that bottom-up adoption is bad strategy; quite the opposite. If you can raise a ton of capital, it’s one strategy for winning and crushing the competition. Buying sales isn’t bad.

Weak Development Team 156

Weak Development Team Data Visualization Strategy User Testing 156

Gainsight

FEBRUARY 2, 2024

A marketing professional may get excited about creating an email campaign through an email software solution, for example, but she will be very excited when they improve their conversion rates after a simple change to the message. ” One-on-One Consulting Most customer training efforts begin as one-on-one consulting.

Education 52

Education User Testing Customer Experience Research Software 52

Intercom, Inc.

JANUARY 24, 2019

Mike has been in and around startups for the better part of three decades: as a consultant, as a co-founder and now as the Managing Director of Salesforce Incubator, which propels new startups into the marketplace. I had done some software consulting. Our current cohort, for example, is FinServ, FinTech and InsureTech.

Analytic Tools 151

Analytic Tools Data Visualization User Testing Artificial Inteligence 151

Intercom, Inc.

MAY 10, 2018

First zero in on a strategy for achieving your desired outcome , and then pick high quality metrics to validate your tests. When I’m analyzing the growth strategy of a new product, I skip the homepage. That seems to be when they changed their strategy. Adam Risman: Andrew, welcome to Inside Intercom. Andrew: Totally.

User Testing 224

User Testing Customer Experience Onboarding KPIs Customer Feedback 224

Business of Software Conference

JANUARY 28, 2019

They will say we need to move to consultancy selling – someone came to me the other day and said I need to move to a mindset conditioning model and I said good luck with that, cause I had no idea what that is and I’m not sure I actually want to. And people often say give me some examples. I say ok, if that’s what you want to do.

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40

Intercom, Inc.

OCTOBER 29, 2020

In this very special episode of Inside Intercom, I sat down with Des, our co-founder and Chief Strategy Officer, for a wide-ranging conversation about our respective journeys so far, our thoughts on Intercom through the years, and what the future holds. So we were very excited about the idea that we could one day stop doing consulting work.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Intercom, Inc.

NOVEMBER 5, 2019

You’ll hear from: Dialpad’s Chief Strategy Officer, Dan O’Connell, and Sherlock’s CEO, Derek Skaletsky, on speeding up and slowing down deals to deliver value to your buyers and your business. That’s why it’s crucial to have an automation strategy to eliminate low-value work. At Slack, our sales cycle is very consultative.

Research Software 139

Research Software User Testing Analytic Tools Reporting Tools 139

Userpilot

MAY 26, 2021

All these data points gives you insight on where your users are on their journey (see image below) and helps you move them forward: See where your users might be getting stuck in your customer journey with a free product adoption consultation. User segmentation. Customer engagement automation. Customer engagement automation.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Intercom, Inc.

JANUARY 31, 2019

The process of defining your positioning strategy is not a one-and-done deal – in a crowded marketplace, it needs to be an ongoing exercise. Ambient Strategy founder and CEO April Dunford on the symptoms of weak positioning. And it’s not contrast by me simply telling you about it, but it’s me using examples.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Intercom, Inc.

APRIL 9, 2020

There’s also a lot of positive feedback from companies around how Intercom is allowing them to support their customers at this time when they can’t meet them face to face, and how they’re using our different features to support large inbound volumes. And in some cases this is good news, but in others it’s not.

User Testing 245

User Testing Customer Experience Customer Feedback Feedback Software 245

Intercom, Inc.

SEPTEMBER 8, 2021

Here’s an example. For example, over here at Webflow, we’ve invested in what I think is the absolute best tool stack possible. For example, when I was at Slack, in the early days, I actually helped build out our entire EBC org, actually wrote the job description for our director of global EBCs.

Weak Development Team 118

Weak Development Team Feedback Software User Testing Customer Experience 118

Mironov Consulting

DECEMBER 2, 2019

Once we (as product leaders ) have chosen a new product organizational model, we also need a strategy to get there. So I’ve laid out two broad examples of organizational shifts along with ideas for rolling them out. Incremental team by team? Optional participation?

User Testing 80

User Testing Customer Experience Outbound Customer Feedback 80

Andrew Chen

MAY 14, 2018

[Hi readers: I wanted to share a podcast interview I did with Adam Risman of Intercom, who interviewed me on a wide array of topics including Dropbox’s viral growth methods, my time at Uber, and future growth strategies. That seems to be when they changed their strategy. Hope you enjoy! -A]. Listen to the podcast here ».

User Testing 71

User Testing Customer Experience Onboarding KPIs Data Visualization 71

DISQO

MARCH 6, 2020

In short, market research is extraordinarily effective for sensing broad marketplace changes and informing the organization about what markets to enter and what go-to-market strategies to deploy. This works really well if research teams have the resources and bandwidth to handle and prioritize all the inbound questions and hypotheses.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Strategies for Growth in 2021. SaaS Marketing Strategies for Growth in 2021. Outbound vs. Inbound.

Research Software 69

Research Software User Testing Outbound Marketing 69

Business of Software Conference

JANUARY 16, 2020

April Dunford, Founder, Ambient Strategy. April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. This is an example of something that I encountered once, completely with no context. Upcoming Events.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Intercom, Inc.

FEBRUARY 10, 2022

The report highlighted how support teams were adopting conversational support tools to meet rising customer expectations and a flood of inbound queries. It takes strategy, processes, design, technology, and the right people to build an empathetic mindset that impacts customers and employees. Last month, we published the second edition.

Reporting Tools 211

Reporting Tools Research Software Feedback Software User Testing 211