Johanna Rothman

NOVEMBER 9, 2023

Strategy and Product Feedback Loops Many of my middle-management and senior leadership clients want certainty about future work. That's one of the reasons they create huge backlogs and long roadmaps. Yet, even those backlogs and roadmaps don't offer certainty. However, I don't do long consulting contracts—by design.

Agile 129

Agile Product Research Feedback Loop Consulting 129

Johanna Rothman

FEBRUARY 6, 2023

Strategy and Product Feedback Loops About 20 years ago, I taught a project management workshop to IT people. That's why the duration of the internal feedback loops is so important. I used the image above in Multiple Short Feedback Loops Support Innovation. Show them your feedback loops and your cycle time.

Product Research 145

Product Research Feedback Loop Workshop Customer Feedback 145

Johanna Rothman

JULY 25, 2018

I’m working on my roadmapping talk for Agile 2018. I finally had the transforming idea about how to position the talk: Roadmapping and product planning are about feedback loops. The shorter the feedback loop, the faster and more often we can learn.

Product Research 61

Product Research Feedback Loop Customer Feedback User Testing 61

Johanna Rothman

MAY 11, 2022

However, the more often we deliver in short feedback loops, the more often we can make strategic decisions. The shorter the feedback loops, the easier it is to use what we finished to make a new decision about the next bit of work at all levels. Short Feedback Loops Can Create More Decision Points.

Product Research 126

Product Research Feedback Loop Strategy Customer Feedback 126

Johanna Rothman

JUNE 22, 2022

We use product roadmaps to see where we want to go and the options we might take to get there. Yet, so many of our roadmaps offer only a single and certain destination. Instead of certainty, let's consider options in our roadmap—at least for certain personas. Let's use different roadmaps to show people where we are.

Roadmap 138

Roadmap Product Research Customer Experience Customer Feedback 138

Product Talk

APRIL 11, 2018

While a traditional product roadmap (the kind with features and dates) depicts the route a product team will take to some uncertain outcome, an opportunity solution tree depicts all the routes a team might take to reach a known outcome. Tweet This. We can call these Type 1 decisions. This means that we should make fast decisions.

Product Research 245

Product Research Customer Experience Software Review Feedback Software 245

Johanna Rothman

JUNE 17, 2022

In Part 1 , I said that product roadmaps are not like car roadmaps. But even car roadmaps showed places of interest—options—for the driver and passengers. Too often, I see very predictable roadmaps for managers. Predictability vs. Option Discussion for Roadmaps. More on that later in this post.).

Roadmap 94

Roadmap Product Research Feedback Software Customer Experience 94

ProductPlan

JUNE 11, 2019

An outcome-based roadmap sounds like a good idea. Instead of a long list of context-free features and enhancements the roadmap is constructed to accomplish specific goals critical to the success of the business. The Problem With Outcome-Based Roadmaps. But it is greatly diminished when folks are betting on unrealistic results.

Roadmap 89

Roadmap Weak Development Team User Testing Product Research 89

UX Planet

MAY 27, 2025

According to the Futurice Customer Survey (2024), a leading digital innovation consultancy, 70% of respondents said they were likely or very likely to switch providers for a more reliable mobile app. Resource Allocation: Budget for UX improvements not as an afterthought but as a core part of your digital transformation roadmap.

Finance 98

Finance Research Software Feedback Software Analytic Tools 98

Intercom, Inc.

MAY 13, 2021

Your customer success managers need to be in tune with each customer’s business and challenges and work together to create a roadmap to meet their goals. As part of that partnership, they’re going to demand more from you in terms of roadmap and key integrations. “Upmarket customers have different demands of you.

User Testing 177

User Testing Customer Feedback Customer Experience Strategy 177

Johanna Rothman

JANUARY 2, 2024

We need operational feedback loops to consistently verify we're headed where we want to go. See the Multiple Short Feedback Loops Support Innovation and Feedback Loops Help When to Centralize or Decentralize Product-Based Decisions for more ideas about feedback loops and decisions.)

Product Research 89

Product Research Strategy Feedback Loop Agile 89

Johanna Rothman

JULY 27, 2022

However, if you have shorter feedback loops , you might want to separate those experiments into smaller chunks. Experiments Create Shorter Feedback Loops. Remember, the shorter your feedback loops, the more decision points you can create. But thinking in experiments has another value to everyone.

Customer Experience 119

Customer Experience Product Research Feedback Loop Data Visualization 119

Johanna Rothman

SEPTEMBER 28, 2021

Where do you have flexibility with your roadmap and backlog? See the feedback loop posts.). The post How to See Business Agility: Adaptable and Resilient Management Actions appeared first on Johanna Rothman, Management Consultant. Operational agility questions: How much time do you need to start a project?

Agile 125

Agile Feedback Software Product Research Feedback Loop 125

Johanna Rothman

NOVEMBER 27, 2023

I wrote it because I'm concerned about what I see in too many supposedly agile teams: Crazy-long backlogs and roadmaps. See Manage Unplanned Feedback Loops to Reduce Risks and Create Successful Products.) Choose When to Experiment and When to Deliver appeared first on Johanna Rothman, Management Consultant.

Customer Experience 98

Customer Experience Agile Product Research Feedback Loop 98

Intercom, Inc.

AUGUST 6, 2020

It was part of the early phase where India became a software powerhouse, helping the world all around accelerate their technology roadmaps. . I have always had technology as the underlying theme, whether that’s learning about technology companies in the context of consulting or financial services.

Feedback Software 143

Feedback Software Reporting Tools Product Research Customer Feedback 143

Johanna Rothman

APRIL 18, 2024

How can you prevent an overstuffed backlog, roadmap, or all those great ideas from interrupting your team from finishing its work? Instead of backlog or roadmap, start to call these ideas “options.” That's why aging is a part of the flow metrics feedback loop on the top of this post. Those feedback loops.)

Product Research 85

Product Research Feedback Loop Data Visualization Reporting Tools 85

Johanna Rothman

MARCH 6, 2020

I addressed short feedback loops in Part 2. The place to see the roadmaps for the longer term. The more the team collaborates as a team (part 1) , and the more they normally shorten their feedback loops ( part 2 ), and the more the team can work when they are virtual (this part), the more resilient they can be.

Feedback Loop 110

Feedback Loop Reporting Tools Data Visualization Feedback Software 110

The Product Coalition

SEPTEMBER 7, 2023

And why is McKinsey, the world’s premier management consulting firm, talking about it? This context is also important to share as part of the roadmap. Yet piecing together discrete increments is exactly what we ask teams to do with roadmaps. Create feedback loops. I’ve been guilty of this myself. Good question.

User Testing 143

User Testing Development Product Research Feedback Software 143

Mind the Product

FEBRUARY 16, 2017

Calculating your DAU/MAU through your critical event metric will give you a real-time feedback loop on how well you’re doing at driving engagement with your product. ProdPad : product management, roadmapping and backlog software. ConversionXL : conversion rate optimization consulting and training.

Analytic Tools 160

Analytic Tools Data Visualization Onboarding KPIs Feedback Software 160

Johanna Rothman

JANUARY 11, 2022

Even if I had organized the data (in a roadmap or a portfolio), I would have had to take the time to work through it all. This is a reinforcing feedback loop that reinforces longer decision times!). The post How to Assess the Value of Old Data and Its Effect on Aging appeared first on Johanna Rothman, Management Consultant.

Product Research 105

Product Research Workshop Feedback Loop Roadmap 105

ProductPlan

AUGUST 12, 2024

As a proven solution for more than a decade, ProductPlan has helped 1000s of companies build more than 700,000 roadmaps and plan more 8,000,000 initiatives. Book a Consultation Enterprise Growth Platform Capabilities Unlimited Roadmaps Easily collaborate, share, and transfer between users. A straightforward solution.

Reporting Tools 52

Reporting Tools Feedback Software Analytic Tools Data Visualization 52

Johanna Rothman

NOVEMBER 18, 2022

I gained two benefits: releasing a complete book, and taking the time off from the consulting book to decide what I wanted to say. I'm now able to finish the consulting book. My consulting book had the same product problems as many of my clients have: The product in our head is not what our customers need or see.

Customer Experience 119

Customer Experience Management Product Research Management 119

Userpilot

APRIL 30, 2024

That’s just a couple of questions I asked Krzysztof Szyszkiewicz and Jakub Jukowski of Valueships , a leading pricing optimization consultancy. Create effective customer feedback loops Feedback loops are the key to understanding user expectations and challenges. Userpilot’s transparent pricing strategy.

Feedback Software 105

Feedback Software Analytic Tools Product Research Data Visualization 105

Johanna Rothman

MAY 13, 2020

In real-time workshops, I ask people to create the artifacts we're discussing, such as a project portfolio or a project charter or product roadmap. See Visible Progress and Discover Normal with all the experiments and feedback loops.) In self-paced workshops, I ask people to send me their writing. Design for Online Interaction.

Workshop 107

Workshop Webinar Product Research Feedback Loop 107

Johanna Rothman

JANUARY 22, 2020

Or, you need to experiment some more with smaller feedback loops to understand what to deliver. The more often your project can create small stories and use flow-based roadmaps , the more constraints you can accommodate. Something will happen and you will need to replan. You won't have enough time. Not all, but more.

Product Research 112

Product Research Management Management Agile 112

Johanna Rothman

APRIL 8, 2019

You can create short feedback loops with your customer. Shorten Customer Feedback Loops. All of these reasons require shorter feedback loops if we want to benefit from an agile approach. We need strategy feedback loops and tactical feedback loops. See Part 1 for more info.).

Product Research 65

Product Research Feedback Loop Customer Feedback User Testing 65

Userpilot

FEBRUARY 29, 2024

Goal visualization in a progress bar provides a clear roadmap, guiding users and enhancing motivation by showcasing achievements and remaining milestones. Gradual increments in progress trigger a positive feedback loop, motivating users to complete subsequent steps.

Customer Experience 105

Customer Experience Customer Feedback User Testing Systems Review 105

Userpilot

JULY 30, 2021

A product manager’s responsibilities include evaluating ideas, setting product strategy, building and sharing product roadmaps, prioritizing features and documenting requirements, defining product releases, and analyzing and reporting on progress. This feedback loop needs to be integrated into the product planning and development processes.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

ProductPlan

FEBRUARY 8, 2022

For example, product managers must translate customer insights and prioritize them in the product roadmap. When product operations managers handle this important paperwork, product managers have the information they need to prioritize and build a roadmap. Defining, documenting, and maintaining release processes.

Data Visualization 104

Data Visualization Reporting Tools Feedback Software Analytic Tools 104

Agile Velocity

MAY 14, 2020

Align the initiative with measurable business outcomes and define a clear transformation roadmap. Defining an initial transformation roadmap, one that takes into account organization structure demands, top risks, and incremental rollouts. Transformation Roadmapping. Consulting. Roll Out Strategy. Aligning teams to value.

Agile 98

Agile Feedback Software Analytic Tools Data Visualization 98

Intercom, Inc.

NOVEMBER 7, 2019

Instead, focus on fostering a culture of communication and feedback loops between the team. How can you position your sales team so that they are more like consultants that are hot sellers? Or you can also foster a culture of communication, of feedback loops between the team. “Process is important.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

ProductPlan

AUGUST 12, 2024

As a trusted solution for over a decade, ProductPlan has empowered thousands of companies to build more than 700,000 roadmaps and plan over 8,000,000 initiatives. Unlimited Roadmaps Easily collaborate, share, and transfer between users. Customizable Views Create views and filters of roadmaps for specific audiences.

Reporting Tools 40

Reporting Tools Feedback Software Analytic Tools Data Visualization 40

Johanna Rothman

SEPTEMBER 3, 2022

See Shorten Team Feedback Loops with These Three Questions to Increase Throughput or any of the Little's Law posts to understand why.) The post How You Can Find More Ease in Your Product Development (Day 5) appeared first on Johanna Rothman, Management Consultant. By default, they work on fewer items at one time.

Development 110

Development Product Research Workshop Feedback Loop 110

Userpilot

MARCH 7, 2022

heatmaps, video captures from a website , customer feedback), the particular features they use, and how frequently they do so. “A A simple way to get customer feedback is a public roadmap with the ability to vote. We realized that we get a lot more user input by making the feedback loop open and accessible.”

Onboarding KPIs 98

Onboarding KPIs Customer Experience Customer Feedback User Testing 98

Mind the Product

DECEMBER 7, 2016

To develop my strategy I consulted with some of the key players (stakeholders) and the team (squad) members. Roadmap – the when. At Comic Relief we structure our Roadmaps with: Done, Now, Next, Soon and Later. For developing a high-performing team the roadmap comes in two parts, first the overarching team roadmap.

Product Research 70

Product Research User Testing Development Product Management 70

The Product Coalition

MAY 8, 2018

Such top-down knowledge and perfect understanding is core to the partnership based on consultancy, responsibility and strong motivation. Direct information exchange between engineers is short and straight-to-the-point, which leaves a room for facilitating communication and shortening the feedback loop. Project’s status?—?“done”,

Feedback Software 60

Feedback Software Research Software Software Review User Testing 60

Userpilot

APRIL 22, 2024

Align product and customer success with feature requests Collecting feature requests is a simple, yet effective way to align your product roadmap with your customer needs. This lets you collect feedback that’s relevant to their specific needs, iterate your customer success playbook, and close the feedback loop.

Analytic Tools 99

Analytic Tools Feedback Software Research Software Customer Experience 99