Product Talk

AUGUST 18, 2021

Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout that process. If we are lucky, we might do some customer research at the beginning of the project.

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Product Research Research Software User Testing User Friction 294

Product Talk

JUNE 2, 2021

The engineer might be excited to try out a new API or use a new web framework. It starts with focusing on the customer. The team isn’t likely to reconcile their personal preferences about what they should build, but they can find alignment by developing a shared understanding of what their customers need and want.

User Friction 247

User Friction Entertainment Product Research Customer Experience 247

Userpilot

JULY 17, 2023

Do you want to learn how to use data analytics to improve customer experience? Many SaaS founders agree that customer insights are a key driver of product growth. After all, analyzing customer data can help you identify areas to improve upon and anticipate customer behaviors. Uncover customer behavior and preferences.

Data Visualization 98

Data Visualization Customer Experience Analytic Tools Customer Feedback 98

Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.

User Testing 197

User Testing Reporting Tools Customer Experience Research Software 197

Userpilot

DECEMBER 12, 2023

UX research aims to identify specific user pain points. Common research techniques include user behavior analysis, surveys, and interviews. Having identified the problems, use a framework like RICE or ICE to prioritize those that will make the biggest impact on user experience when solved.

Roadmap 100

Roadmap Customer Experience UX Product Research 100

Userpilot

APRIL 11, 2023

Building an effective customer insights strategy is a vital part of any good product manager’s skillset. In this article, we’re going to unpack why a customer insight strategy is important, how to build one, and how you can use these insights to drive customer satisfaction (and a better product experience).

Data Visualization 92

Data Visualization Customer Feedback Customer Experience User Testing 92

Intercom, Inc.

MARCH 16, 2021

Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. Why proactive support is your first line of defense.

Data Visualization 201

Data Visualization Onboarding KPIs User Friction Product Research 201

The Product Coalition

OCTOBER 14, 2020

Product and development teams often try to deal with the uncertainty they face with more research, more analysis, more process, more people and more frameworks. Will customers want the feature? How many customers will like this new product? Is this a pain point? We’re only human, after all. if not most?—?organisations

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Product Research User Friction Framework User Testing 165

Gainsight

AUGUST 29, 2023

Customer Success (CS) has become a mission-critical discipline in SaaS and beyond, with 97% of the companies we surveyed this year reporting that they have a Customer Success function. In other words, if you’re reading this, chances are you use a Customer Success management platform. But do you have the right one?

Reporting Tools 52

Reporting Tools Data Visualization User Friction User Testing 52

Userpilot

DECEMBER 13, 2023

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

Research Software 95

Research Software Analytic Tools Feedback Software User Testing 95

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

Customer Experience 94

Customer Experience Analytic Tools User Testing Customer Feedback 94

Product Talk

APRIL 20, 2022

“I get that the continuous discovery habits framework works well for mature products, but does it work for early-stage startups?”. Sally and Jim are equipped with a clear customer segment profile—first-time podcasters—and a clear value proposition—help them grow their podcast audience. Sally and Jim don’t have any customers.

Product Research 243

Product Research Startups User Testing User Friction 243

UX Planet

APRIL 3, 2024

Actionable tip: Use SMART criteria (Specific, Measurable, Achievable, Relevant, Time-bound) to articulate what you want to achieve, whether it’s increasing conversion rates, improving user satisfaction, or identifying friction points in the user flow. SMART framework. Image by bitesizelearning.

User Testing 80

User Testing Customer Feedback Customer Experience Data Visualization 80

Folding Burritos

DECEMBER 7, 2017

As Product Managers, we perfectly understand the need to generate and use customer feedback. This led me to reach out to 14 leading Product Managers and talk with them about how they use customer feedback in their own companies and teams. Feedback is only relevant vs. a goal and user context. Understand where it’s coming from.

User Testing 249

User Testing Customer Feedback Feedback Software Customer Experience 249

Userpilot

NOVEMBER 8, 2023

To create behavioral personas in your own app, start with your existing user personas as a foundation to build from. Once you have defined your main customer segments , the next step is to analyze their path to value. Of course, having the right tooling helps. What is a user behavioral persona?

Data Visualization 97

Data Visualization Analytic Tools Research Software Customer Experience 97

Product Talk

APRIL 21, 2021

The reason why I like to share that is in today’s talk, we’re going to get into my continuous discovery framework. And I like to set the tone that this framework was developed and co-created with dozens of teams from all over the world. Design with your customers, design with your constituents, not for them.

Product Research 289

Product Research User Testing Research Software Analytic Tools 289

Product Management University

DECEMBER 13, 2022

Your product should be able to make customers measurably better at specific job tasks that are critical to their success, for sure, but does it do so easily and efficiently, and even more importantly, do those customers actually enjoy using it? Read on to learn more about product experience and how to improve it for your customers.

Customer Experience 147

Customer Experience Onboarding KPIs User Testing Customer Feedback 147

Userpilot

JULY 20, 2022

It also outlines its stages, looks at the House of Quality, and how to make sure the Voice of your Customers is heard. Quality Function Deployment (QDF) is a framework that helps teams translate customer requirements into technical requirements, and design the product and processes needed for its development. Are you ready?

User Testing 98

User Testing Feedback Software Customer Feedback Customer Experience 98

Product Talk

APRIL 8, 2020

For this post, we spoke with a product team from Simply Business about some of the major lessons they’ve learned since adopting continuous discovery habits like interviewing their customers, questioning their assumptions , and using the opportunity solution tree to guide their work. How do we know when a pain point is worth pursuing?

Product Research 264

Product Research User Testing Research Software Data Visualization 264

Intercom, Inc.

AUGUST 17, 2021

For years, customer support was seen as a cost center, not a value driver – a necessary response to inevitable customer questions or frustrations. But now that customer experience has become a critical differentiator for modern consumers, this reactive approach to customer support is no longer good enough.

Data Visualization 156

Data Visualization Inbound User Friction Customer Experience 156

Userpilot

MARCH 6, 2024

But what exactly is a product trend analysis, how do you conduct it, and how does it help predict future trends to improve customer satisfaction? TL;DR Product trend analysis involves examining historical and current data to uncover any shifts or patterns of user behavior within your product.

Data Visualization 88

Data Visualization Analytic Tools Feedback Software Research Software 88

The Product Coalition

AUGUST 28, 2023

The Software Development Life Cycle provides a practical framework you can apply to your product and improve your processes. It helps us meet customers’ demands, needs, and expectations. The first step is of course Planning, so let’s get to work. Good product and customer satisfaction come through from a great analysis phase.

Feedback Software 139

Feedback Software Reporting Tools Software Developers Software Development 139

Intercom, Inc.

MARCH 31, 2021

Today, customers’ expectations for fast, personal support are higher than ever – making automation essential for resolving simple, repetitive queries at scale. After all, not even the best chatbot can help calm an angry customer, investigate a thorny issue, or build rapport with high-value customers quite like your team can.

Data Visualization 213

Data Visualization User Friction Customer Experience Customer Satisfaction 213

Folding Burritos

DECEMBER 7, 2017

As Product Managers, we perfectly understand the need to generate and use customer feedback. This led me to reach out to 14 leading Product Managers and talk with them about how they use customer feedback in their own companies and teams. Feedback is only relevant vs. a goal and user context. Understand where it’s coming from.

User Testing 170

User Testing Customer Feedback Feedback Software Customer Experience 170

Userpilot

JANUARY 31, 2024

This article explains: What user behavioral analysis is Why it’s important The key steps in the analysis process Different types of analyses Let’s dive right in! TL;DR User behavior analysis is the process of studying user activity inside the product aimed at identifying user needs and pain points and improving UX.

Data Visualization 52

Data Visualization Customer Feedback User Testing Customer Experience 52

Userpilot

AUGUST 10, 2023

This article explores every stage of the process and shares some of the best practices that will help product managers deliver delightful user experiences! TL;DR Product discovery is the process of researching customer problems that need solving and developing solutions they’re ready to pay for. Let’s get right to it!

Product Research 94

Product Research Analytic Tools Feedback Software Research Software 94

Userpilot

OCTOBER 4, 2022

We’ll start by exploring what customer activation is and why it matters, cover the difference between a customer activation strategy and brand activation, set out how to craft a customer activation strategy of your own, and discuss the best tools for the job. Why is customer activation important?

User Testing 92

User Testing Customer Experience Customer Feedback Data Visualization 92

Userpilot

JUNE 20, 2023

In Step 4, you seek customer insights and run experiments to assess user interest. Popular validation techniques include online surveys , user interviews and focus groups, and fake door tests. Once you launch the MVP, you can use product usage data and customer feedback to inform further iterations.

User Testing 93

User Testing Product Research Feedback Software Customer Feedback 93

Lenny Rachitsky

APRIL 9, 2024

‘I thought it was a mistake,’ said the other. […] Indeed, the move turned the course of the game. I once defined the job of a product manager as to “ deliver business impact by marshaling the resources of your team to identify and solve the most impactful customer problems. ‘But today I am speechless.’

Data Visualization 120

Data Visualization ChatGPT Research Software Product Management 120

Product Talk

NOVEMBER 15, 2023

Interviewing customers , building opportunity solution trees , running assumption tests —these are all activities that take your attention away from delivery. Tweet This Still, in our Product Talk courses and webinars, we often hear the complaint that teams don’t have time for discovery. It’s true that discovery takes time.

Product Research 230

Product Research Customer Experience Data Visualization User Testing 230

Userpilot

OCTOBER 11, 2023

Growth is fundamental to every SaaS business: growth experimentation is a way to turbocharge your growth prospects and drive customer success. Finally, utilizing the right growth experimentation framework can help improve conversion (alongside other metrics ) at key touchpoints in your product. Let's get right into it!

User Testing 102

User Testing Product Research Customer Experience Onboarding KPIs 102

Product Talk

SEPTEMBER 6, 2023

I think there’s a whole bunch of stuff around trends, where we’re now saying, “If we’re going to make good decisions about what to build, let’s include the customer in the process. It’s just, how do we make better decisions about what to build, and include the customer in the process? Lots of that.

Product Research 238

Product Research User Testing ChatGPT Research Software 238

Gainsight

JUNE 11, 2019

We’re starting to see more and more often Customer Success teams serving as the intersection between all kinds of departments Marketing, Product, Sales, and Support. The customer, of course! So it makes sense that this is happening—both organically and as part of a customer-centric strategy. So far, so obvious!

User Friction 70

User Friction Onboarding KPIs Customer Experience Customer Feedback 70

PMLesson's Ace the PM Interview

JULY 1, 2020

Learn a framework for quickly pitching a new product idea, and enhance your career! At this point inexperienced product managers are ready to walk out, but I give them a framework in order to structure the discussion. The framework I suggest to candidates is this: 1. Pain points 2. Market sizing 4.

Vision 72

Vision User Friction Product Management Product Manager 72

Product Talk

MARCH 1, 2023

I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” It keeps us focused and ensures that we create value for the business while meeting customer needs.

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Product Research Data Visualization Customer Feedback Weak Development Team 193

Mind the Product

MAY 16, 2019

Product people usually spend a substantial period of time in a problem-solution space, learning about customers, about their pain points, and seeking opportunities to add value. It is about building experiences which delight your customers. Fast-forward yourself to the future and imagine happy faces of your customers.

Software Review 151

Software Review Development Research Software User Testing 151

Intercom, Inc.

FEBRUARY 6, 2019

We’ve expanded our product offering and the customers we target, meaning we’re marketing to new and more varied audiences. It’s a simple framework for defining the tier of a launch where P1 refers to the biggest launches, P4 refers to small updates or improvements and P2 and P3 cover everything in between. Prioritize based on impact.

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