Intercom, Inc.

OCTOBER 5, 2018

One retention tactic that works particularly well is lifecycle messaging: contacting users with in-apps and emails they will get value out of, based on their actual experience of using, or in most cases not using, your software. You definitely don’t need a “retentioneer”. In educational theory they’re referred to as “grazers”.

Customer Experience 199

Customer Experience Strategy Embedded Analytics Messaging 199

Userpilot

MAY 26, 2021

If you see onboarding in the broader sense as customer education , there are few things more essential than educating your customer about how to derive value from your product. Product Onboarding can be equated with educating your customers about how to get the most out of your product. Test and iterate.

Research Software 52

Research Software Feedback Software Onboarding KPIs Product Research 52

The Product Coalition

AUGUST 8, 2017

Enterprise software is in the middle of a design-led revolution. Software no longer requires you to ‘find’ what you’re looking for as design patterns are reaching higher levels of maturity. Because quite simply, your next hire could very well be someone who will own how your product is presented to your customer.

Enterprise 60

Enterprise User Testing Research Software Feedback Software 60

Userpilot

MARCH 29, 2021

Intercom is a multi-faceted tool with a lot of features and use cases ranging from user onboarding (product tours), chatbots (engagement), and customer support. Intercom is a swiss-army-penknife type of tool that can be used to solve many different problems. Are you looking for a support tool? Engagement tool?

Data Visualization 87

Data Visualization Reporting Tools Analytic Tools Research Software 87

Userpilot

NOVEMBER 16, 2021

In-product messaging displays to your customer inside your product while they are using it. The immediacy and relevancy of in-app communication means that it’s a powerful tool for your product marketing department. A definition of In-Product Messaging. It’s not the same as a push notification. User onboarding.

Feedback Software 98

Feedback Software Messaging Onboarding KPIs Customer Communications 98

Userpilot

SEPTEMBER 18, 2021

Hiring teams look for five key skills during the product marketing interview: communication, collaboration, analytics, and research skills, project management, and prioritization. It's a fairly new role – it lacks a strict definition, so the responsibilities of product marketing managers vary from company to company.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Hiring teams look for five key skills during the product marketing interview: communication, collaboration, analytics, and research skills, project management, and prioritization. It's a fairly new role – it lacks a strict definition, so the responsibilities of product marketing managers vary from company to company.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Hiring teams look for five key skills during the product marketing interview: communication, collaboration, analytics, and research skills, project management, and prioritization. It's a fairly new role – it lacks a strict definition, so the responsibilities of product marketing managers vary from company to company.

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Research Software Product Marketing 40

BrainMates

MAY 28, 2019

SnapComms is a medium-sized New Zealand software company who wanted to evolve its sales-led culture into a market-led culture. Discarding ideas with low customer or business value when it is the cheapest to do so, in order to focus on the ideas with the highest in-market viability and for the business.

Framework 74

Framework Data Visualization Marketing Reporting Tools 74

Gainsight

JULY 14, 2020

In EdTech, where communication is critical, how do you make sure the right message reaches the right students, teachers, administrators, and other educational players? If you needed to get important information to your users, it was likely buried under all of these communications. Enable quick onboarding. Capture user sentiment.

Feedback Software 52

Feedback Software Strategy Customer Feedback Customer Experience 52

Gainsight

APRIL 17, 2019

A complete in-app engagement strategy requires two things: technology and structure. Technology is necessary to deploy the in-app engagements and a framework, like the one below, will help you map out when, where, and how often your engagements should occur. Educational: Learning opportunities, webinar announcements.

Feedback Software 76

Feedback Software Customer Experience Customer Communications Customer Feedback 76

Gainsight

MARCH 31, 2020

Drive ongoing product education that evolves with current events. An in-app engagement strategy requires two things: structure and technology. Technology is necessary to deploy the in-app engagements and the processes below will help you map out when, where, and how often your engagements should occur. Enable quick onboarding.

Healthcare 52

Healthcare Information Customer Feedback Customer Experience 52

Intercom, Inc.

MARCH 29, 2022

Over the course of the event, we explored our vision and beliefs for the future of customer engagement and communications, and heard from Intercom leaders like CEO Karen Peacock, Co-founder and Chief Strategy Officer Des Traynor, and Chief Product Officer Paul Adams, as well as some of our amazing customers. We’ll help.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Gainsight

JULY 12, 2022

Customer success is the solution for those seeking to break through the constraints caused by the downward pressure of the economy. engagement) on critical customer communications. Increased traffic to customer education content. 30% response rate (i.e. 1,900% increase in adoption in under-utilized services.

Data Visualization 59

Data Visualization Customer Experience Customer Feedback Customer Communications 59