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A custom ChatGPT model that helps accelerate product innovation Watch on YouTube TLDR In this episode, I interview Mike Hyzy, Senior Principal Consultant at Daugherty Business Solutions. Instead of focusing solely on today’s customer problems, product teams need to look 2-5 years into the future.
Introduction to customer satisfaction surveys Customer satisfaction surveys are vital tools for understanding what customers think, feel, and experience. Surveys provide a range of insights, from quick feedback after a purchase to in-depth assessments of brand loyalty. Don’t worry, we’ve got you.
Chris brings years of experience in product innovation and management, and he’s here to share his thoughts on driving innovation and keeping businesses growing for the long haul. Chris shares his experience of keeping a strong culture, and even improving it, as his company grew.
How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers. Why study the 19 key activities of software product managers?
Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager
Without product usage data and userfeedback guiding your product roadmap, product managers and engineers end up wasting money, time, and effort building what they think stakeholders want, rather than what they know they need. This lack of insight makes it impossible for these teams to prioritize.
Overwhelmingly, the #1 response is: access to customers. In Continuous Discovery Habits , I wrote that the only way to make continuous discovery sustainable is to automate your customer recruiting process. If you hustle each week to find customers to engage with, you simply won’t build a strong habit. This doesn’t surprise me.
Jack brings 20 years of experience managing innovation projects at companies like Sony Ericsson and Logitech. He shares practical insights from the Product Development and Management Association (PDMA) framework and explains how product managers can use these principles to improve their product development process.
While Eva Spexard s work doesnt fit into the typical product mold, shes found ways of applying a continuous discovery mindset, including conducting customer interviews , building opportunity solution trees , and making iterative improvements over time. We think of People Experience as a subscription product, explains Eva.
Featuring an engaging discussion with Inis Hormann (Marketing Director Germany, Cepheid) and Steve Kury (Leadership Development Consultant, SHK Leadership Consulting), the session provided actionable insights for PMs at every level. Navigating Pushback Resistance to experimentation is a common challenge for product managers.
Speaker: Marcus Andrews - Director of Product Marketing & Keren Wexler - Sr. Director of Product
Leveraging a single platform that combines product analytics, in-app guides, and feedback management solutions can be the most effective way to deliver digital experiencesusers love. Marcus Andrews, Director of Product Marketing, and Keren Wexler, Sr. This is an exclusive session you don't want to miss!
At this months TPG Live , we explored two of the most persistent challenges in product leadership: How do you build trust and alignment between enterprise users and buyers? How do hybrid product teams stay aligned and effective across time zones and work styles? What challenges are you facing in customer engagement or hybrid work?
Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”
How Do You Stay True to Your Product Vision While Adapting to Market Realities? Below is a preview of key insights. Customerfeedback is overwhelming , making it hard to separate signal from noise. Run structured stakeholder sessions to ensure leadership, engineering, and marketing teams remain aligned.
In this episode of “ Product Excellence: Insights from Award-Winning Leaders | Strategies for Success ,” Drew Falkman shares the toughest lesson hes learned in product management: the importance of failing fast. If youve ever wondered how to avoid wasted effort, this episode will provide the answers.
Speaker: Steve Johnson, Founder and CEO, Under10 Playbook
Or is it a strategic role that is grounded in market facts? Personal experience with customers is the source of product management insights. Product managers need to look beyond UX to the entire customerexperience through every step of the product life cycle. Does it solve their problem?
What if building what customers ask for is the reason your product is failing? In this episode, Drew Falkman walks us through the evolution of his product discovery mindsetfrom sketching solutions on a whiteboard with no customer input, to learning (the hard way) why even listening too literally can lead you astray.
In this episode of “Product Excellence: Insights from Award-Winning Leaders | Strategies for Success,” Maya Brooks discusses the balance between creating revenue-focused and socially impactful products. She explains how flexibility in product design supports entrepreneurs through both good times and challenges.
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
How product managers are transforming innovation with AI tools Watch on YouTube TLDR In this deep dive into AI’s impact on product innovation and management, former PayPal Senior Director of Innovation Mike Todasco shares insights on how AI tools are revolutionizing product development.
Speaker: John Mansour - President, Product Management University
With uncertainty surrounding our economical future — and whispers of an impending recession — what insights can we get from our product analytics that’ll put us in the express lane to growth? You’ll walk away from this webinar with a fresh perspective on: Top target market traits. Analytics that guarantee customer value.
Her first professional role was with a retail industry consulting company, where she started as a part-time employee during college. The company operated a software platform for their call center, managing customer communications while ensuring compliance with state regulations.
Surveys, combined with open text analysis, however, hold immense potential for uncovering deeper customerinsights from customerfeedback. In this post we explore how to effectively incorporate open text analysis into your CX survey strategy to unlock those deeper customerinsights.
Scaling a product isnt just about selling moreits about refining product-market fit, unlocking the right growth levers, and making sure your go-to-market strategy actually aligns with what your customers need. Rachel shares actionable strategies for strengthening cross-functional collaboration so growth efforts dont stall.
In this digital-first world, understanding your customers’ experiences is more crucial than ever. To better understand the common challenges organizations face with digital feedback tools, we conducted a comprehensive market research study that revealed several critical pain points.
“Feedback is the breakfast of champions.” - Rick Tate. Customerfeedback is a crucial element of every product-led growth company: it helps product managers prioritize, build, and sustain their products while working towards business growth. Customerfeedback by product lifecycle.
This post references out latest e-guide, CustomerFeedback is Everywhere: The Ultimate Guide to Omnichannel Feedback Collection . Organizations that rely on a single-channel feedback approach may overlook valuable insights. These missing insights are crucial for understanding customer needs and expectations.
How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor.
Why customer support is an overlooked differentiator Product features, pricing, and branding all play key roles in differentiating your organization from the laundry list of competitors, but theres one often-overlooked factor that can make or break customer loyalty: how well you support your customers.
According to the American Customer Satisfaction Index , with an ACSI score of 78.0, overall customer satisfaction in America was the highest it has ever been in Q1 2024. However, while some companies have managed to improve their customer satisfaction levels and benefit from it, many have not. What is customer satisfaction?
Speaker: John Little, Head of Product Marketing, Centercode
When it comes to delivering a solid product/market fit, customer validation is key. After all, you want to provide customers with a product that not only fills the need, but is delightful -- right? To get there, you need to commit to a vital blend of market research, strategy, and user testing.
Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Userpilot is a product growth platform that can collect customerfeedback directly within your product.
Sometimes they’re dissatisfied with what’s available on the market and think they can do better. The longer they work on their idea, the more invested they become, increasing the likelihood they miss the negative feedback altogether. Kranthi finds himself in an interesting role as a third-time technical founder.
It sounds simple, but that doesn’t mean it’s easy. – Tweet This While many product teams want to talk to customers every week, they struggle to make this a reality. You’ll hear how Orbital addresses many of their needs and helps the HiveMQ team generate a steady stream of customers to speak with every week.
You’re gathering customerfeedback, hitting your OKRs, and tracking every metric imaginable. Users churn, innovation stalls, and your team feels like theyre running on a never-ending treadmill. Customerfeedback drives iteration. Customers needs change faster than you can build. And customers?
Speaker: Lija Hogan, Customer Experience Consultant at UserTesting & Daniele Hohol, Senior Product Manager at UserTesting
Product teams are continuously under tight deadlines to quickly validate new ideas, features and offerings to innovate successfully, ensure product market fit, and avoid rework. Without the customer’s perspective these teams often end up wasting time and resources building features that customers don’t use.
Transforming userexperience in cars-as-a-service industry through Strategic AI/ML Integrationa UX casestudy. Overview This case study focuses on integrating AI/ML to improve userexperience in the car-as-a-service automobile marketplace. Car Preferences: Customers range from highly specific to completely flexible.
Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.
Below, well walk you through their three-phase approach (observe, align, deliver), weave in key insights from the live Q&Awhere folks asked everything from What if my CEO micro-manages the roadmap? Let them sponsor your efforts at firstlike a borrowed VP badge. Rogers take : Win them over with real userinsights.
It’s often more common to see project-based user research rather than an ongoing, iterative discovery process.” Tweet This But at other times, Teeba says it feels like business outcomes are very broad and hard to measure. If she had time, she would ask the recruiter: “What outcome is the business focusing on?”
Speaker: Hannah Chaplin - Product Marketing Principal at Pendo & Steve Cheshire - Product Manager at Pendo
Working with customers to improve product feedback management is a major driver of product-led growth. Consulting customers throughout the product development process enables businesses to focus on the features that matter. How to assess customer value. August 11, 2022 at 9:30 am PDT, 12:30 pm EDT, 5:30 pm GMT
How Rumi Cosmetiques Boosted UserExperience and Conversion Rates in eCommerce: A Case Study for Marketers andManagers Discover how Rumi Cosmetiques achieved a 75% increase in cart adds and doubled conversion rates by enhancing userexperience and conversion rate in eCommerce. Ready to uncover their secrets?
She shared insights from her experience leading product teams at various organizational scales and helping companies transform their product vision into measurable business growth. This evolution offers valuable insights for product managers at all career stages.
Tips for creating customer use cases – for product managers Today we are talking about how to create and use customer use cases to guide product design. Summary of some concepts discussed for product managers [6:35] What is a customer use case? 8:36] How do we create a customer use case?
When CFOs push back on customerexperience (CX) investments, it’s rarely because they don’t care—it’s because the business case for CX isn’t framed in the financial terms they trust. Spend time understanding what they’re tasked with. You can also watch previous episodes of the Business of Feedback , here. Jove’s advice?
Speaker: Edie Kirkman - VP, Digital at Focus Brands
To overcome this challenge, it is crucial to build core product and technology competencies that provide actionable insights through qualitative and quantitative data analysis. In this engaging webinar, we will explore how companies can become more efficient and effective in understanding customer interactions with their products.
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