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How to be the go-to engineer for product analytics

Mixpanel

Even if you haven’t yet found the time to refactor the analytics implementation overall, you’re still in a position to make an impact by spotting and fixing implementation bugs that can distort analytics data—and which only an engineer is in a position to see. Keep the product folks technically up-to-date.

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Solve a Hard Problem (Tinder). Chapter 8 of my upcoming book, The Cold Start Problem

Andrew Chen

” Here’s how I define each side: There are usually a minority of users that will create disproportionate value and as a result, they will have disproportionate power. For marketplaces, these are usually the sellers and providers who spend their entire day attracting users with their products and services.

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A modular approach for integrating an analytics platform (like Mixpanel) into your iOS app

Mixpanel

Integrating new frameworks can be work, not to mention risky for introducing bugs (especially if you’re already invested in some other analytics tool like Google Analytics). But this is especially true when it comes to tracking user events for analytics purposes. Use services to hide analytics frameworks.

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How to add analytics event tracking in SwiftUI (the elegant way)

Mixpanel

Here’s how to harness the incredible product insights of an analytics framework like Mixpanel, while keeping your SwiftUI as clean and simple as it was meant to be. Use custom event initializers to reduce footprint. Use custom view modifiers for more logical grouping. Thanks to custom view modifiers, we can!

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20 Top Product Management Books for 2021

Alchemer Mobile

Solving problems quickly, efficiently, and with customer needs as the north star separated the great brands from the good ones in a year that has completely changed the way we digitally engage with brands we love. How to Create Products and Services Customers Want. creating compelling products and services customers want to buy.

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

People are already spending a lot of time on podcasts, and it’s growing: listeners are consuming 6+ hours per week and consuming more content every year. Simply put, podcasts are digital audio files that users can download — or in some applications, stream — and listen to. A brief history of podcasting.

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis

Andrew Chen

People are already spending a lot of time on podcasts, and it’s growing: listeners are consuming 6+ hours per week and consuming more content every year. Simply put, podcasts are digital audio files that users can download — or in some applications, stream — and listen to. A brief history of podcasting.