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How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers.
A custom ChatGPT model that helps accelerate product innovation Watch on YouTube TLDR In this episode, I interview Mike Hyzy, Senior Principal Consultant at Daugherty Business Solutions. Instead of focusing solely on today’s customer problems, product teams need to look 2-5 years into the future.
How product managers can foster a culture of innovation Watch on YouTube [link] TLDR In this episode of Product Mastery Now, I’m interviewing Chris Elmore, a tech entrepreneur and college professor who helped found Avid Exchange, a unicorn startup that went public in 2021. In fact, he says he’s never read a resume in his life.
For this edition of Product in Practice, were not talking with a product manager, a designer, a UX researcher, or even an engineer. helps its customers monetize their passion and skills and reach their audiences with their own app. We think of People Experience as a subscription product, explains Eva.
Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo
It can be a real challenge to collect, manage, and understand feedback from customers. And how can you bring the voice of the customer into projects you're already working on? Taking a proactive approach when collecting customerfeedback will answer all these questions and ensure that you are building the best product.
How product managers are transforming innovation with AI tools Watch on YouTube TLDR In this deep dive into AI’s impact on product innovation and management, former PayPal Senior Director of Innovation Mike Todasco shares insights on how AI tools are revolutionizing product development.
Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”
How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor. ” The problem?
At this months TPG Live , we explored two of the most persistent challenges in product leadership: How do you build trust and alignment between enterprise users and buyers? How do hybrid product teams stay aligned and effective across time zones and work styles? What challenges are you facing in customer engagement or hybrid work?
As industry leaders in userexperienceresearch, we are pleased to offer you access to our latest white paper: ‘Should UX designers be doing research or should that be left only to UX researchers?’
In this episode of “ Product Excellence: Insights from Award-Winning Leaders | Strategies for Success ,” Drew Falkman shares the toughest lesson hes learned in product management: the importance of failing fast. If youve ever wondered how to avoid wasted effort, this episode will provide the answers.
A product manager’s guide to breaking free from reactive problem solving Watch on YouTube TLDR In my recent conversation with Doug Hall, master of turning chaos into clarity, we explored how product managers and innovation leaders can break free from reactive problem-solving and create more value through proactive innovation.
In the retail industry, customerfeedback is your early warning system, your innovation engine, and your most honest performance review. But this system only works if you take action on the feedback collected. Heres how to take insights from customerfeedback and turn them into results. Level it up!
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
Speaker: Liz Love, Chief Commercial Officer at ProdPad
As product managers, we all seem to experience similar pain points in our day to day lives. We all struggle with stakeholder conflict, constant feature requests, failed launches, unexpected outcomes, unhappy users, and complexity. In this session, you will learn: The reasons behind product management pain points.
She explains how flexibility in product design supports entrepreneurs through both good times and challenges. If you’re interested in social impact product management, this episode offers key insights on building user-centric solutions.
Scaling a product isnt just about selling moreits about refining product-market fit, unlocking the right growth levers, and making sure your go-to-market strategy actually aligns with what your customers need. Rachel shares actionable strategies for strengthening cross-functional collaboration so growth efforts dont stall.
The product manager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey from individual contributor to Chief Product Officer at LiveRamp demonstrates the key transitions and skills needed at each level of product management leadership.
This is every product manager’s nightmare – an onboarding failure that cripples customer retention. What is customer onboarding? Customer onboarding is the process of welcoming new customers to your product or service and helping them utilize the product and maximize the value of their purchase.
So, how can product managers use AI to save time and build better products? AI can help with research, feedbackmanagement, user engagement, and roadmapping. With AI, product managers can work faster and smarter. In this guide, we’ll show how product managers can use AI to build better products.
We caught up with Edwin Yuen , a product designer at The Times London , to learn more about how he and his product squad are using Vistaly and which features he finds most useful. Meet the Continuous Discovery Champion, Edwin Yuen Meet Edwin Yuen, a product designer at The Times London.
Yet most product managers still rely on long documents, jargon-filled briefs, and clunky slide decks that dont land with the people who matter. Its a technique borrowed from the world of film and designbut it might just be the most underrated tool in a product managers toolbox. Customers dont care about data structures.
In this digital-first world, understanding your customers’ experiences is more crucial than ever. To better understand the common challenges organizations face with digital feedback tools, we conducted a comprehensive market research study that revealed several critical pain points.
When the process feels complicated, it becomes easy for a new user to lose interest before they experience the true value of your product. Gamification onboarding and the right user onboarding software can turn your product experience into something enjoyable. The user engagement rate is low.
Speaker: Bhavana Angadi, Senior Product Manager at Hopscotch (Demand & Growth) | Former Product Manager at Bigbasket
If you were to ask an E-commerce Product Manager what they would do to increase retention, they might suggest improving engagement by personalization/gamification, or by introducing loyalty programs. This begs the question: what’s the best way to increase customer retention? The best times to collect customerfeedback.
December 4th: Continuous Interviewing: Unlock the Power of Story-Based Customer Interviews This webinar is designed to help you better understand what a good customer interview looks like. This skepticism usually comes from those who are still navigating a project-based approach to idea testing. Don’t miss out— register here !
Listen to the audio version of this article: [link] AI Strategy Benefits My research shows that AI can help you make better strategic decisions faster, at least for certain products. [1] 2] Market Research AI-based tools can discover user and customer trends using predictive analytics.
Tips for creating customer use cases – for product managers Today we are talking about how to create and use customer use cases to guide product design. Our guest is Dr. Lilac Muller, VP of Product Management at Kymeta Corporation. A use case is how customers use your product or service to derive value of some kind.
What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.
Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager
Without product usage data and userfeedback guiding your product roadmap, product managers and engineers end up wasting money, time, and effort building what they think stakeholders want, rather than what they know they need. Product roadmaps must focus on the "now" and allow feedback to inform the "later."
Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of product management and innovation, market research is like a compass.
While it’s not possible to remove all the uncertainty and ambiguity from the job search, Teeba Alkhudairi found a few ways to manage it. Teeba recently joined Lightspeed Commerce as a Senior Product Manager. I’ve always been fascinated by the discovery aspect of product management,” says Teeba. “I Why did she take this approach?
Whenever I introduce the topic of customer interviews (the foundational element of continuous discovery ), I get a lot of questions about who counts as a customer. Tweet This Ask Teresa: Who counts as a customer? Customers can vary depending on your company and product. Tweet This Let’s look at a few common scenarios.
Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Userpilot is a product growth platform that can collect customerfeedback directly within your product.
Speaker: Marcus Andrews - Director of Product Marketing & Keren Wexler - Sr. Director of Product
Leveraging a single platform that combines product analytics, in-app guides, and feedbackmanagement solutions can be the most effective way to deliver digital experiencesusers love. How to use analytics and guides to create better onboarding experiences, launch products, and drive product adoption.
We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. Its not the exclusive domain of product managers. What I saw was they were talking to customers periodically. Discovery is a team sport.
You’re gathering customerfeedback, hitting your OKRs, and tracking every metric imaginable. Users churn, innovation stalls, and your team feels like theyre running on a never-ending treadmill. Customerfeedback drives iteration. Customers needs change faster than you can build. And customers?
Taking charge of a product management team can feel like juggling flaming torchesthrilling, but also risky if you dont have the right game plan. Your product managers wonder if youll champion them. Let them sponsor your efforts at firstlike a borrowed VP badge. Rogers take : Win them over with real user insights.
Identifying and testing assumptions is a critical part of continuous discovery. But what happens when your assumption tests don’t go as planned? Whether you encounter technical difficulties, have a hard time finding customers to connect with, or run up against any other number of problems, it can be tempting to give up.
Speaker: Lisa Mo Wagner, Product Management Coach, Writer, Speaker and WomenTech Ambassador
Often, product teams fall into the trap of creating a roadmap that doesn’t support timelycustomerfeedback. This strategy is ineffective for developing a valuable product because it does not consider the volume of customerfeedback. How to Manage your product roadmap.
In the latest TPG Live session, Driving Impact Through Influence and Experimentation , we dived into strategies product managers can use to expand their influence, foster innovation, and navigate the evolving landscape of product management. Navigating Pushback Resistance to experimentation is a common challenge for product managers.
According to the American Customer Satisfaction Index , with an ACSI score of 78.0, overall customer satisfaction in America was the highest it has ever been in Q1 2024. However, while some companies have managed to improve their customer satisfaction levels and benefit from it, many have not.
Mastering the art of customer conversations – for product managers As a product person, you know or at least have heard how important it is to talk with customers. Also, if you are not a complete newb, you also know you can’t simply ask the customer what they want. Why are we doing this research?
The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? What do you do about discovery if your product is so new that you don’t have any customers yet?
Speaker: Bronwen Rees, Author and Lead Product Designer at Xero
We all want a world where everyone has equal access to digital information, just as we want all online experiences to be equitable. Many in the UX space reiterate that “knowing your audience” is paramount to developing great userexperience, and that empathy is the cornerstone of UX.
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