Remove Customer Experience Remove Messaging Remove Naming Remove Transportation
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Improving E-Commerce Performance with Asynchronous Messaging

Modus Create

Imagine that you are writing an e-commerce application and you have a customer with a full shopping cart who is ready to check out and give you their money. Things get much worse when you have 1,000 or 10,000 customers all trying to buy at the same time! Verify that the name and address are something you could actually ship to.

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Product in Practice: Getting Engineers Involved in Brainstorming

Product Talk

Teresa wrote : “When tackling new problems, we each bring our own unique perspective to the situation, based on our past experience with those types of problems. Each person on your team represents a unique set of experiences and thus brings a fresh perspective to the situation. But she was coming up against a bit of a roadblock.

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Why 36% is the magic number: Finding the right amount of text in mobile apps

Intercom, Inc.

Mobile apps dominate our digital experiences. Text introduces us to each app, starting with its name, and text guides us to how apps work and what value they provide, from instructions and inputs to settings and disclaimers. Maps & transport: (Strava, Google Maps, Uber) 45.2%. Services: (Airbnb, Deliveroo, Uber) 40.5%.

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No IKEA, it’s not my big day tomorrow. Personalization for SaaS – How To Do it Right

Userpilot

Done right, personalization can be absolutely critical for new user activation, engagement and retention. Some of their attempts are just cringe-worthy: For instance, I received an email from IKEA about their transport, saying ‘it’s my big day tomorrow’. Personalization in SaaS is such a minefield. How to Personalize Right in SaaS?

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Solve a Hard Problem (Tinder). Chapter 8 of my upcoming book, The Cold Start Problem

Andrew Chen

It’s the story of how messaging apps, marketplaces, workplace collaboration tools, multiplayer games, all share a common thread of being products that connect people with each other. For marketplaces, these are usually the sellers and providers who spend their entire day attracting users with their products and services.

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Product Vision vs. Product Strategy

ProductPlan

Many familiar brand names building popular products use their product visions to keep their vast array of employees, teams, divisions, and product lines aligned. Amazon : To be earth’s most customer-centric company; to build a place where people can come to find and discover anything they might want to buy online.

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Geoffrey Moore Applies His Four Zones to Customer Success

Gainsight

There was something about their demeanor, their motivating message, maybe a trace of humor and genuine inspiration that made a difference. An industry luminary, he is respected for his business insights that directly impact customer success. Transformation is the Name of the Game. Transformation is like horseradish and sriracha.