The Product Coalition

FEBRUARY 3, 2022

The Lean Product Playbook Summary?—?How How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. And how to achieve it?

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User Testing Product Research Product Marketing Customer Experience 139

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 88

User Testing Product Research Product Marketing Customer Feedback 88

Sachin Rekhi

FEBRUARY 17, 2022

The most important journey any new product goes through is finding product/market fit. Marc Andreessen, who popularized the term, defined it as: Product/market fit means being in a good market with a product that can satisfy that market. And even more die quietly without such fanfare.

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User Testing Product Marketing Marketing Product Research 198

Product Management University

NOVEMBER 14, 2022

The easiest way to think of product marketing vs. portfolio marketing is the age-old motto, the whole is greater than the sum of the parts. Your portfolio has more market and customer value than the sum of the products. What is Product Marketing? What is Portfolio Marketing? healthcare).

Marketing 147

Marketing Product Marketing Reporting Tools Healthcare 147

Userpilot

APRIL 30, 2024

Customer feedback can be a goldmine of valuable insights for SaaS companies seeking growth. But how does one actually go about collecting feedback , prioritizing it, and using it to make key product decisions? Meagan Glenn , Senior Program Manager (Success and Product) from Lavender lays it out for us in this interview.

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User Testing Customer Feedback Feedback Software Data Visualization 82

The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. When I studied coaching, one of the coaches who taught us was a guy named Ronnie. When I studied coaching, one of the coaches who taught us was a guy named Ronnie. So here it is?—?product-market

User Testing 121

User Testing Product Marketing Marketing Customer Experience 121

Userpilot

JANUARY 30, 2023

Let me guess: your product adoption needs a boost, so you're looking up customer activation examples from SaaS businesses like yours. TL;DR Customer activation is the second stage in the user journey—after customer acquisition. Create more loyal customers. Sustain a better relationship with customers.

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Analytic Tools Feedback Software Customer Experience User Testing 78

Product Management University

APRIL 25, 2023

Creating a value based resume means it’s time to treat yourself as a product that has strategic (employer) value. The hard part is avoiding the trap of TELLING employers what the product (you) does versus SELLING its value. For example, Grew product revenue by X% at [company name] in 2 years.

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Technical Review Research Software Systems Review Customer Experience 244

Userpilot

JANUARY 28, 2024

Looking for micro survey templates to collect quick user feedback? This article guides you through important surveys to implement across the customer journey. Among other benefits, they help you: Collect customer feedback with minimal effort : Imagine a quick, bite-sized snack instead of a full-course meal.

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User Testing Product Research Customer Feedback Feedback Software 71

Userpilot

MARCH 28, 2024

User analytics play an essential part in the product development and management process. It also explores different kinds of user data analysis, shows you how to conduct it, and introduces a few product analytics tools with the necessary functionality. TL;DR User analytics is a user research methodology.

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Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. What is SaaS product marketing?

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Feedback Software Research Software User Testing Customer Feedback 84

Product Management University

AUGUST 3, 2021

What are some key indicators that it’s time for a product management makeover? Just like your home decor or your wardrobe, a product management makeover is in order every few years. The leading indicator that makeover time has arrived is the changing business landscape of your target customers.

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Customer Experience Reporting Tools Product Management Product Manager 130

Userpilot

APRIL 24, 2024

But when things don’t work out, we are reminded of the importance of eating your own dog food, aka using your own product to solve the problem you set out to address for your customers. Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users.

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User Testing Product Research Research Software Data Visualization 79

The Product Coalition

DECEMBER 19, 2019

Content: What is customer experience What factors is customer experience formed from? Why customer experience management is important Customer experience management?—?whose Today, we’re talking about customer experience management, and for that you won’t need any sinister tendencies at all.

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Customer Experience User Testing Customer Feedback Weak Development Team 79

Userpilot

SEPTEMBER 22, 2023

Looking for an effective Customer experience tool and wondering if Appcues is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether Appcues is the ideal choice for your Customer experience needs. You want to collect detailed customer feedback.

Data Visualization 52

Data Visualization Embedded Analytics Customer Experience Analytic Tools 52

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

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User Testing Research Software Customer Feedback Feedback Software 83

Userpilot

MAY 9, 2024

TL;DR Growth marketing strategies focus on rapidly increasing your company’s customer base to drive revenue growth through customer acquisition and retention. Demand generation tactics focus on building awareness and interest in your products to attract new leads for the sales team to nurture.

Data Visualization 84

Data Visualization Customer Experience User Testing Marketing 84

Userpilot

MAY 14, 2024

Here are 10 possible contenders for the title, covering multiple use cases, from customer engagement through analytics , customer relationship management, experimentation, and digital experience optimization. This enables in-depth analysis of user engagement across all customer journey touchpoints.

Data Visualization 99

Data Visualization Embedded Analytics Analytic Tools Feedback Software 99

Product Management University

DECEMBER 2, 2022

If you’re in product marketing or product management, you’re likely familiar with the concept of user personas and buyer personas. These terms might even be used interchangeably in your organization to describe a product’s customers. However, user personas and buyer personas are distinctly different.

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B2B Customer Experience User Testing Customer Feedback 130

Userpilot

APRIL 21, 2024

Investing in the right NPS feedback software is crucial especially when net Promoter Score (NPS) is a top method for gathering user feedback and measuring customer loyalty. TL;DR Net Promoter Score (NPS) is a single-survey question that asks users about the likelihood of recommending your product or service to others.

Feedback Software 52

Feedback Software Analytic Tools Research Software Data Visualization 52

The Product Coalition

AUGUST 13, 2023

But to truly solve customers’ problems, founders and product leaders must think beyond what they already know about the product. Unfortunately, in the case of your morning meeting — it is going to happen, and it’s a big one which you must attend and arrive on time too. How to solve a certain customer problem?

Customer Experience 113

Customer Experience User Testing Generative AI Books 113

Userpilot

MAY 16, 2022

It’s not a ‘hack’ or a quick fix: it’s a mindset shift in how you approach your user onboarding process. In this article, we’re going to break down what product-led onboarding is and how product teams can implement it effectively to drive customer success. What is the user onboarding process?

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User Testing Customer Feedback Customer Experience Feedback Software 90

The Product Coalition

MARCH 27, 2022

How can you tell if it’s time to push harder, or should you let things move at their own pace? It adds color to my kitchen, it made me clear the table from other stuff so that it stands out, and every time I look at it I’m filled with joy. These rounds take time. implemented them and took them to the market.

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Customer Experience Product Research User Testing Data Visualization 132

The Product Coalition

FEBRUARY 7, 2022

Photo by Austin Distel on Unsplash What is product growth? When a lead converts as an active user & regularly takes action around the core value of the product is the outcome of product growth. The onset of product growth hacking The concept of growth hacking flourished primarily post dot-com bubble.

Customer Experience 156

Customer Experience User Testing Customer Feedback Data Visualization 156

Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. The conversion rate typically decreases as users go deeper into the sales process. Userpilot can help.

Data Visualization 91

Data Visualization User Testing Analytic Tools Feedback Software 91

Userpilot

MARCH 14, 2023

User segmentation is an essential strategy in product management. It improves customer experience, increases retention, and drives product growth. But where do you get started with user segmentation? In this article, we cover: Why user segmentation is essential for product managers.

Analytic Tools 87

Analytic Tools User Testing Customer Feedback Feedback Software 87

Userpilot

FEBRUARY 27, 2023

User onboarding is one thing that can make or break your product. You get it right, and your customer base and revenue constantly grow. Get it wrong and your product will be plagued by churn, declining revenue, and poor customer reviews. That’s what we explore in this complete guide to user onboarding.

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Onboarding KPIs User Testing Customer Experience Customer Feedback 98

Userpilot

APRIL 22, 2024

Some of the most important traits of a product-led growth model include customer-centric design, frictionless exploration, fast value, self-serve customer experience , network effect, and virality. Miro uses an optimized pricing model that caters to different market segments.

Feedback Software 79

Feedback Software Product Research Customer Experience Strategy 79

Userpilot

OCTOBER 31, 2022

Looking to drive adoption with contextual user onboarding ? As any savvy product manager will know, picking the right tool is essential to the success of your SaaS – so it’s worth taking the time to choose carefully. Another important aspect for product managers to consider is customer loyalty.

Analytic Tools 85

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 85

Userpilot

FEBRUARY 22, 2024

Retaining customers is an incredibly important part of any growth-driven business. According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Thus, it only makes sense that you work hard to retain any customer that makes a purchase.

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience."

Customer Experience 87

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 87

Userpilot

NOVEMBER 1, 2021

If you've ever heard the term "user onboarding " and felt confused as to what it meant, you're not alone. Here at Userpilot , we regularly talk to hundreds of SaaS companies about their onboarding across the whole user journey. Allow us to share our understanding of user onboarding with you.

Onboarding KPIs 90

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 90

Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What should you expect of your PMM?

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Analytic Tools Onboarding KPIs Research Software Product Marketing 74

The Product Coalition

DECEMBER 11, 2023

The customer journey is such an important tool when building your product strategy. In product-led growth, its importance is even more significant. The initial versions I get as a response are usually so oversimplified that they are useless for any discussion or strategic effort. Here is an example of how it really works.

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User Testing Customer Experience Systems Review Enterprise 78

Amplitude

DECEMBER 2, 2020

Consumers are picky about their digital products. That’s why customer experience, or CX, has become a defining factor of business growth. According to Gartner’s Customer Experience Survey , 73% of buyers claim CX is the #1 factor in loyalty—and loyal customers are five times more likely to purchase again.

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Customer Experience Data Visualization Analytic Tools Reporting Tools 93

Userpilot

JULY 25, 2022

Customer onboarding challenges are something every SaaS owner or product manager will face at some stage of their career. In this simple guide, we’re going to start by exploring the most common customer onboarding challenges faced throughout the industry… And break down the tactics you can use to tackle them.

Feedback Software 84

Feedback Software Onboarding KPIs Analytic Tools User Testing 84

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Once you find product-market fit, it’s not static 6.

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