Intercom, Inc.

FEBRUARY 17, 2022

Doug Kessler is the co-founder and creative director at Velocity Partners , a B2B Marketing Agency with a laser-sharp focus on content strategy, and the writer of articles such as The Search for Meaning in B2B , Crap , and Insane Honesty. Stakeholders aren’t always on board with marketers’ ideas of what good content looks like.

Marketing 209

Marketing B2B Branding Data Visualization 209

Userpilot

APRIL 16, 2025

Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot. Based on your current dashboard, it looks like most users churn before completing onboarding. You dig in and notice a sharp drop-off among marketing-qualified leads.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

NOVEMBER 7, 2024

Top customer success management platforms for mid-market and enterprise companies. Reports & analytics : Provide tailored analytics, dashboards, and reporting capabilities to track customer engagement, identify trends , and enable data-driven decision-making for improved customer success. Reporting and dashboards.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Alchemer Mobile

NOVEMBER 13, 2024

In marketing, they can gauge brand awareness, assess advertising effectiveness, or understand customer preferences. For instance, marketing surveys may inquire about customer awareness of recent campaigns and their influence on purchasing decisions.

Customer Satisfaction 238

Customer Satisfaction Product Research Data Visualization Customer Feedback 238

Userpilot

NOVEMBER 17, 2024

With the product usage dashboard, you can track user engagement metrics, popular pages and features, top interactions, trends, and even browser preferences. Know what you’re looking for before you start looking Dashboards have been a fad in the SaaS sphere for a while now. And the concept of diminishing returns sets in.

Data Visualization 93

Data Visualization Analytic Tools Software Review Feedback Software 93

Userpilot

OCTOBER 31, 2024

Improves product-market fit through actionable insights. Then, the product team would relay insights to the marketing and customer success teams to ensure alignment across departments. Creating an expansion revenue dashboard with Userpilot without coding. Enables teams to track progress toward key performance indicators (KPIs).

Data Visualization 105

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 105

The Product Coalition

OCTOBER 15, 2024

Have you ever seen customer satisfaction or felt market readiness? Even if you are used to dashboards, not every outcome is measurable, and you must not confuse the outcome with your progress monitoring. That’s true in general, and planning for outcomes makes it even more difficult.

Customer Experience 147

Customer Experience Systems Review Roadmap Customer Satisfaction 147

Product Innovation Educators

JULY 22, 2024

Example: Imagine you’re designing a new dashboard for a fintech app. Example: For our dashboard, we might ask, “How might we create a dashboard that helps analysts quickly spot trends and take action?” Example: Imagine you’re designing a new dashboard for a fintech app. Big difference, right?

User Testing 301

User Testing Data Visualization Research Software Feedback Software 301

Userpilot

JUNE 2, 2025

Mobile push notifications do what most marketing channels cant: they skip the line and go straight to the lock screen. With push notification marketing, you can nudge a user who just abandoned their cart, bring someone back to continue their onboarding flow , or announce a new feature to your power users while its still hot.

Analytic Tools 100

Analytic Tools Data Visualization Onboarding KPIs User Testing 100

Userpilot

MAY 13, 2024

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. That, in turn, helps optimize your marketing strategies and budget allocation.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Reporting Tools 105

Userpilot

JULY 29, 2024

Curious about marketing analytics? Good news: Well implemented, it can drastically improve your marketing performance by providing deep insights into your audience and campaigns. In this comprehensive guide, we’ll demystify marketing analytics, equipping you with the knowledge and tools to get started. Perform A/b tests.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Sachin Rekhi

FEBRUARY 16, 2020

Strategy: Product/Market Fit Hypotheses. A compelling strategy delineates exactly how your product will dominate its market. The reality is that when you initially start working on a product, you have a set of hypotheses for how you'll dominate your market. But they really are just hypotheses at this point.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

UX Planet

JANUARY 22, 2025

Problem Brief Over a span of 4 weeks, we tested Civians platform and created design solutions to improve the overall user experience of the dashboard. We also encouraged them to think out loud while they were navigating the dashboard, to help us uncover their mental model and identify hidden insights.

Data Visualization 98

Data Visualization Research Software Feedback Software Reporting Tools 98

Alchemer Mobile

FEBRUARY 2, 2021

This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. It’s marketing. Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. App marketing at its most basic. The bad news? The good news?

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Productside

MAY 29, 2025

You end up with: Multiple roadmaps but no shared priorities PMs stepping on each others toes Dashboards galore, but zero signal Before long, youve built what we call a meeting maze. Translation : Aligning across functions Without product ops, go-to-market often feels like broken telephone. Marketing asks, What is this feature even for?

Data Visualization 120

Data Visualization Embedded Analytics Product Research User Testing 120

Userpilot

DECEMBER 18, 2024

Dashboard : Customize the analytics dashboard or choose from pre-built ones to easily visualize and compare key metrics over time. Userpilot’s customizable analytics dashboards make metric tracking easier, enabling teams to track changes in performance, user behavior, and engagement at a glance.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Roman Pichler

MARCH 9, 2021

This helps the individuals create an effective sales and marketing strategy, for example, and to make the right architecture and technology decisions. Product Goals and the Product Backlog. I’d ask myself which additional features are required to meet the product goal and add these to the backlog.

Product Goals 402

Product Goals Weak Development Team User Testing Vision 402

Userpilot

SEPTEMBER 4, 2024

Well, sorry to disappoint you, but you might be getting excited about the wrong marketing metrics. Userpilot is a product growth platform that you can use to collect, visualize, and analyze user behavior data in custom dashboards. Userpilot custom dashboards allow you to track multiple metrics from one place. Vanity metrics.

Data Visualization 105

Data Visualization Onboarding KPIs Analytic Tools Feedback Software 105

Alchemer Mobile

NOVEMBER 8, 2022

Response targeting can also be utilized by marketing teams to present higher converting offers to customers based on previously indicated preferences, while research teams can easily re-target past survey participants for follow-up questioning to deliver actionable findings faster. Modernized, WCAG-Compliant Interactions. Apptentive SDK 6.0

Product Research 244

Product Research User Testing Feedback Software Feedback Loop 244

Userpilot

MAY 30, 2025

They track 47 different key performance indicators (KPIs) in their mobile analytics platform , spend hours debating dashboard numbers, yet can’t predict which users will churn next week The problem here isn’t a lack of data. Marketing needs to see the acquisition costs. Dashboards on Userpilot.

Analytic Tools 104

Analytic Tools Data Visualization Feedback Software Product Research 104

Userpilot

MAY 2, 2024

In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. Effective customer retention marketing tactics include: Build customer trust from the beginning with a professional website, case studies, testimonials, and transparent pricing. Let’s get to it.

Data Visualization 105

Data Visualization User Testing Customer Feedback Analytic Tools 105

The Product Guy

MAY 7, 2020

Relative to other standard roles defined in an organization such as Ops, Marketing, Tech etc., A PM may receive help from specialists in the organization such as Researchers, Project Managers, Product Marketing etc. Product strategies frequently have to be changed depending on the market conditions and changing business goals.

Technical Review 398

Technical Review Product Management Product Manager Onboarding KPIs 398

Userpilot

MAY 27, 2025

Its not just the design, features, or marketing. For example, say a user opens your app, skips the onboarding tutorial , and heads straight to the dashboard. For example: Suppose users are dropping off before finishing their dashboard setup. Analytics dashboard via Google Analytics. What does that tell you?

Analytic Tools 95

Analytic Tools Research Software Feedback Software Data Visualization 95

Userpilot

MAY 9, 2024

The age-old question: growth marketing vs demand generation, which one should you focus on? Both are useful tools for optimizing your marketing strategy, helping you boost product growth and lead generation. Since the two marketing tactics are innately different, their effectiveness is measured using separate metrics.

Data Visualization 105

Data Visualization Customer Experience User Testing Marketing 105

UX Planet

JANUARY 22, 2025

In an era defined by relentless innovation and unprecedented customer expectations, the nature of financial services marketing has changed. Differentiation: In a crowded market, your brands unique personality and approach set youapart. A recognizable logo or clever tagline is no longer enough.

Reporting Tools 98

Reporting Tools Feedback Software Finance Branding 98

Userpilot

JUNE 11, 2024

Product marketing metrics are key for understanding and optimizing the performance of your product. That said, let’s explore the most critical product marketing metrics to track, along with the latest benchmarks in 2024: Check out the 2024 Benchmark Report. Book a Userpilot demo to see how you can track all your metrics in one place.

Onboarding KPIs 102

Onboarding KPIs Data Visualization Product Marketing Customer Satisfaction 102

Alchemer Mobile

NOVEMBER 22, 2024

To better understand the common challenges organizations face with digital feedback tools, we conducted a comprehensive market research study that revealed several critical pain points. While reaching them through digital channels should be easy, it often proves to be a challenge.

Feedback Software 130

Feedback Software User Testing Research Software Customer Feedback 130

Userpilot

MAY 28, 2025

Why it matters: Market shift toward unified platforms Product teams are tired of handling multiple tools just to create a smooth mobile experience. The market is shifting toward unified platforms that let teams manage everything from a single interface. It helps you act on it in real time. Build custom user segments with Userpilot.

Data Visualization 79

Data Visualization Analytic Tools Feedback Software User Testing 79

Product Talk

MAY 13, 2020

Grow market share. By the time you see revenue (or a lack of it)—whether it’s in a dashboard, cash in the bank, or a cancellation notice from a churned customer—it’s too late to take corrective action. Will you grow revenue because your company will take a share of new markets and new budgets/wallets? Grow profit.

Product Research 360

Product Research User Testing Customer Experience Feedback Software 360

Userpilot

MAY 30, 2025

One look at your mobile app analytics dashboard, and you just want to shut your eyes and scream in frustration. Update dashboards and alerts: I edit my custom dashboards to reflect the new metrics, so I can monitor them at a glance. Tracking mobile app performance metrics can feel daunting. I archive ones that dont.

Onboarding KPIs 86

Onboarding KPIs Feedback Software Analytic Tools Research Software 86

Userpilot

MARCH 9, 2025

Instead, you can build products with a better product-market fit that address all user demands and improve customer satisfaction. However, because customer needs and market conditions are constantly evolving, customer research can’t be a one-time thing. Survey results dashboard in SurveyMonkey. Dashboard example in Hotjar.

Research Software 81

Research Software User Testing Analytic Tools Feedback Software 81

Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. Both are vital for SaaS success. If you want to know more, book a demo now !

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Alchemer Mobile

JUNE 4, 2019

The mParticle platform helps mobile marketers, product managers, and data scientists seamlessly connect mobile data with the multitude of app services powering their growth initiatives. Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch.

Feedback Software 240

Feedback Software Analytic Tools Data Visualization User Testing 240