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Customer Journey Insights: What Are They and How to Collect Them?

Userpilot

Customer journey insights enable marketing, product, design, and customer success teams to make informed decisions and create better customer experiences. In this article, we explain: What customer journey insights are. How they are linked to customer journey analysis and customer journey mapping.

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How to Use Data Analytics to Improve Customer Experience

Userpilot

Do you want to learn how to use data analytics to improve customer experience? Many SaaS founders agree that customer insights are a key driver of product growth. After all, analyzing customer data can help you identify areas to improve upon and anticipate customer behaviors.

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Insights: Using product analytics to find metrics that predict retention

Mixpanel

Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should be something you can learn to predict (and then improve). I get it—data and analytics sound technical and scary, something only “really smart analytical people” should touch.

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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. Are you in?

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User Activity Trend: What Is It & How to Track It

Userpilot

A user activity trend can provide key insights into changing user behavior and help you increase conversion rates and product engagement. In this article, we’ll dig deeper into what user activity trends are and outline the key tips to monitor them. We’ll also discuss a few useful tools to analyze user activity.

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Net Promoter Score Definition: Your Key to Customer Loyalty Insights

Userpilot

Ever wondered how likely your customers are to recommend your business? This measurement is more than a statistic—it’s a mirror reflecting your customer’s loyalty and the health of your customer relations. Get a Userpilot demo now to create your own NPS dashboard. That’s where Net Promoter Score (NPS) comes into play.

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How to Perform Product Trend Analysis for SaaS

Userpilot

Performing trend and product analytics can help you make data-backed informed decisions to stay ahead of the competition. But what exactly is a product trend analysis, how do you conduct it, and how does it help predict future trends to improve customer satisfaction?