Mixpanel

OCTOBER 19, 2023

When most people think about data cultures, they imagine multi-screen dashboards with a dizzying array of charts and numbers. But this isn’t what a successful data culture looks like in practice. In fact, there’s no correlation between the amount of data a company has and the strength of its data culture.

Data Visualization 98

Data Visualization Customer Experience Analytic Tools Software Review 98

Mixpanel

MARCH 11, 2024

If you’re a data world denizen, you’ve probably come across Benn Stancil’s newsletter. Every Friday for the last few years, the Mode Analytics co-founder has served his many benn.substack subscribers with 2,000- to 4,000-word deep-dives considering everything from how Snowflake could fail to why AI shouldn’t be writing SQL.

Data Visualization 52

Data Visualization Leadership Entertainment Analytic Tools 52

Userpilot

AUGUST 22, 2023

What is a data tracking plan and how to create one? How does it support data collection and informed decision-making in SaaS organizations? TL;DR A data tracking plan is a document outlining a company’s analytics strategy. It defines which data to collect and how to do it. What is a data tracking plan?

Data Visualization 79

Data Visualization Analytic Tools Feedback Software Reporting Tools 79

Userpilot

FEBRUARY 13, 2024

TL;DR A product webinar is a virtual seminar showcasing and discussing a product's features and benefits as a marketing and sales tool. Userpilot's webinar, "Simplifying Product Usage Analytics," aims to make user data analytics understandable for all professionals.

Webinar 99

Webinar Data Visualization Analytic Tools Feedback Software 99

Sachin Rekhi

FEBRUARY 16, 2020

Instead, we must go back to the age-old mantra that a picture is worth a thousand words and provide a visual representation of what the future could look like if we are successful. This most often takes the form of a click-through prototype or concept mockups that show what a future version of the product could look like.

Data Visualization 217

Data Visualization Product Research User Testing Reporting Tools 217

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses.

Research Software 90

Research Software Analytic Tools Feedback Software Data Visualization 90

Revulytics

DECEMBER 12, 2019

It is no surprise that we talk a lot about software usage analytics , but I thought it would be interesting to take a look and see what industry analysts are saying, too. It provides insights that are used to improve user experience, prioritize feature enhancement, measure user adoption, track compliance and provide real-time user help.”.

Analytic Tools 70

Analytic Tools Data Visualization Feedback Software Research Software 70

Userpilot

MAY 9, 2024

The age-old question: growth marketing vs demand generation, which one should you focus on? Both are useful tools for optimizing your marketing strategy, helping you boost product growth and lead generation. Growth marketers don’t solely work on product marketing to drive revenue growth.

Data Visualization 88

Data Visualization Customer Experience User Testing Marketing 88

Userpilot

APRIL 30, 2024

Customer feedback can be a goldmine of valuable insights for SaaS companies seeking growth. But how does one actually go about collecting feedback , prioritizing it, and using it to make key product decisions? Meagan Glenn , Senior Program Manager (Success and Product) from Lavender lays it out for us in this interview.

User Testing 86

User Testing Customer Feedback Feedback Software Data Visualization 86

Product Talk

FEBRUARY 12, 2020

Lisa began her career in data science and spent four years as a data scientist at Airship , a marketing and messaging automation company. During her tenure as a data scientist, Lisa built two predictive products. Meet Lisa Orr, Senior Product Manager at Airship. Tweet This. Tweet This.

Product Research 175

Product Research Data Visualization User Testing Research Software 175

Mironov Consulting

SEPTEMBER 23, 2023

I’ve written a lot about the huge organizational and technical gulf between services companies and product companies.  (See It's my long-standing, strongly-held assertion that tech companies must choose either a services model or a product model.  Companies to 0.8x.  So

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

The Product Coalition

FEBRUARY 18, 2023

Running a successful product organization is hard. It’s no wonder there are many tools that try to resolve this. But tools alone won’t fix anything and can do the opposite. This mostly happens with products related to the product space itself — products for product managers and product teams.

Data Visualization 132

Data Visualization Customer Communications Feedback Software User Testing 132

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 86

Product Marketing Onboarding KPIs User Testing Marketing 86

Userpilot

JULY 18, 2023

PMs collaborate closely with teams from across the organization, like the engineering team, and liaise with senior leadership. Collaboration with the marketing team during the whole product life cycle is essential to develop and launch products that satisfy genuine market needs. Key roles in product teams.

Data Visualization 87

Data Visualization Product Research User Testing Onboarding KPIs 87

Intercom, Inc.

APRIL 20, 2021

By guiding the operational, strategic, and technical support processes in place, a customer support operations function can help to reduce the strain on your support managers, empower your support reps to work more efficiently, and deliver insights that help you to provide an excellent customer experience in the most effective way for your business.

Data Visualization 156

Data Visualization User Friction Customer Experience User Testing 156

The Product Coalition

OCTOBER 7, 2019

The Service Blueprint is a key component of Bain Public’s product management process. We use it to help understand the context products operate within. The best way to create a great overarching product strategy is to grow and evolve this document. you can always improve your map as your product evolves.

Data Visualization 68

Data Visualization Feedback Software User Testing Customer Experience 68

Userpilot

JUNE 25, 2023

Inspired offers valuable lessons and strategies for building successful products. The Lean Product Playbook is a comprehensive guide to lean product development. Hooked delivers insights into the psychology of user habits and engagement to design captivating products. 5, Goodreads 4.32/5 What you’ll learn?

Books 87

Books Analytic Tools Data Visualization Product Research 87

Usersnap

DECEMBER 8, 2021

Five wild predictions, two true stories and some solid solutions for product leaders. Building great products is a complex, challenging, and exhilarating job. Nowadays, product leadership is becoming more collaborative , and product leaders work more and more with engineers, designers, sales, marketers.

Feedback Software 95

Feedback Software Data Visualization User Testing Research Software 95

Product Talk

APRIL 17, 2024

Their transparency helps us see that many product teams are on a similar journey. Stephanie Leue , Chief Product Officer at Doodle , is one of those leaders. Do you have a Product in Practice story you’d like to share? Tell me a little bit about your team structure: how many teams, who’s on it, who reports to you?

Product Research 218

Product Research User Testing Data Visualization Research Software 218

Userpilot

SEPTEMBER 4, 2023

As experts note, while blue oceans promise lucrative opportunities, not every new market lives up to expectations. At the upcoming Product Drive Conference, seasoned entrepreneur Melissa Kwan will share invaluable insights in her talk on the potential pitfalls of over-relying on blue ocean strategy. Register here for FREE!

Analytic Tools 65

Analytic Tools Data Visualization Feedback Software User Testing 65

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 92

Onboarding KPIs Analytic Tools Research Software Product Marketing 92

Userpilot

SEPTEMBER 14, 2023

TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. The types of product managers differ in focus and required skills. Data product managers focus on leveraging data for product development. Trend analysis.

Research Software 91

Research Software Analytic Tools Feedback Software Product Research 91

Mironov Consulting

DECEMBER 29, 2022

IMHO, software product companies are fundamentally different from software services/outsourcing/custom development companies.  Said What do I mean by software product vs software services ?  A  but not in consulting days or developer hours or use-it-or-lose-it prepaid service agreements.  There’s

Reporting Tools 111

Reporting Tools Data Visualization Software Review Technical Review 111

Amplitude

MAY 21, 2019

With the right tech tools, you can exponentially increase output and productivity. However, if you hire more people, productivity increases only as fast as you can hire—but is limited beyond that additional 40 or so hours a week. It takes strong leadership to facilitate and usher change.

Data Visualization 45

Data Visualization Analytic Tools Feedback Software Customer Experience 45

Userpilot

APRIL 30, 2024

Throughout his rich career, Marty has worn numerous hats within modern software product organizations, transitioning between roles involving product management, software development, product marketing , user experience design, and general management, among others. Let’s look at each of his books in detail.

Analytic Tools 94

Analytic Tools Research Software Feedback Software Books 94

The Product Coalition

MARCH 13, 2022

There were many dozens of operation people at all levels who were responsible for a gazillion of back-office processes and tools that built and maintained eBay’s product catalog. But we need to do it consciously, or else we will surely overuse the tools, methods, and skills that we are used to using. So far so good.

Feedback Software 154

Feedback Software Demo Data Visualization User Testing 154

Userpilot

JULY 23, 2023

With a jobs-to-be-done template, you can easily transform your customer interviews into actionable insights and develop an engaging product with high chances of success. It operates under the premise that customers purchase products and services to get a “job” done. Here are four methods.

Framework 91

Framework User Testing Feedback Software Data Visualization 91

Gainsight

JULY 12, 2023

Collaborate cross-functionally with Sales, Product, Marketing, and other teams to align customer success objectives with overall company goals. Identify pain points and drive data-backed decision-making by analyzing customer data. Use these insights to improve processes and help the business achieve its strategic goals.

Analytic Tools 52

Analytic Tools Reporting Tools Data Visualization User Friction 52

PMLesson's Ace the PM Interview

MAY 4, 2022

Want to skip ahead and learn the most common product marketing manager interview questions and answers? Sneak Peak: - What is your favorite marketing campaign? Estimate the market size for a new product. If you have, you can thank an excellent Product Marketing Manager or PMM for their hard work.

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

Userpilot

SEPTEMBER 4, 2023

As experts note, while blue oceans promise lucrative opportunities, not every new market lives up to expectations. At the upcoming Product Drive Conference, seasoned entrepreneur Melissa Kwan will share invaluable insights in her talk on the potential pitfalls of over-relying on blue ocean strategy. Register here for FREE!

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software User Testing 52

Usersnap

SEPTEMBER 29, 2022

Make sense of your data 2. Since the product itself plays a much more critical role in revenue compared to customer service, sales, and branding. SaaS teams are logically better-suited to focus on enhancing what they already offer through a scalable product-led growth strategy. Make sense of your data.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

APRIL 25, 2022

What is product leadership and how is it different from product management ? In the article, we’ll be discussing what the product leadership role entails and how it is different from the product management role. They use the same tools, methodologies, and skills. What is product leadership?

Leadership 94

Leadership Analytic Tools Research Software User Testing 94

TIBCO - Thought Leadership

SEPTEMBER 7, 2020

This year’s event is about sustainable innovation and using data to find the next breakthrough for your most pressing business challenges. The current champions use TIBCO technology to effectively connect their real-time data and enhance its intelligence to deliver championship performances. . Register now. .

Data Visualization 52

Data Visualization Analytic Tools Technical Review Certifications 52

Userpilot

NOVEMBER 23, 2023

Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. Build a product that users love by delivering value and a good product experience.

Feedback Software 90

Feedback Software Analytic Tools Product Research User Testing 90

Mixpanel

FEBRUARY 16, 2024

This sounds pretty obvious, but understanding your product’s users is often easier said than done, especially when you’re building for multiple different personas. Mixpanel is both a highly technical product and also one that anyone should be able to use. What are their data-specific needs? That’s our situation here at Mixpanel.

User Testing 52

User Testing Customer Feedback Customer Experience Data Visualization 52

Pragmatic Marketing

JUNE 24, 2019

By its nature, content marketing focuses on customer relationships, branding and thought leadership. Product marketing is a bit different. Here, the goal is to create interest in your products and educate consumers about them. Know the Difference Between Product and Content Marketing.

Product Marketing 70

Product Marketing User Testing Marketing Data Visualization 70

Pragmatic Marketing

JUNE 24, 2019

By its nature, content marketing focuses on customer relationships, branding and thought leadership. Product marketing is a bit different. Here, the goal is to create interest in your products and educate consumers about them. Know the Difference Between Product and Content Marketing.

Product Marketing 70

Product Marketing User Testing Marketing Data Visualization 70