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The Secret Product Management Framework

The Secret PM Handbook

Product” involves things like: Requirements or user stories or features. Agile development methodologies. Our products solve problems for users. The most fundamental thing to remember is that successful products solve problems for customers. A consumer product like the Swiffer solves a problem – dirty floors.

Framework 302
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Role of a Product Manager: Unraveling the Key Responsibilities & Role in Business Success

Sequent Learning

The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. They delve deep into market research, analyzing customer needs and market trends, translating these insights into product features and enhancements.

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429: Innovation practices of the best companies – with Sally Kay

Product Innovation Educators

Lessons for product managers from PDMA’s Outstanding Corporate Innovators Award Every year the Product Management and Development Association (PDMA) recognizes an organization with the Outstanding Corporate Innovators Award (OCI). Sally spent 36 years with The Dow Chemical Company and GlaxoSmithKline Consumer Healthcare.

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CX expert Annette Franz on putting the ‘customer’ in ‘customer experience’

Intercom, Inc.

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

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The Secret Product Management Framework

The Secret PM Handbook

Product” involves things like: Requirements or user stories or features. Agile development methodologies. Our products solve problems for users. The most fundamental thing to remember is that successful products solve problems for customers. A consumer product like the Swiffer solves a problem – dirty floors.

Framework 150
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12 Knowledge Base Benefits You Can’t Miss Out On

Userpilot

Not implementing it is like having a retail business and wondering if your customers will like a touch of e-commerce. Read on and see the amazing ways a knowledge base can help you drive customer satisfaction and retention. There are two main types of knowledge bases: external (for customers) and internal (for employees).

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The Secrets of Highly Successful Sales People: Objection Handling

The Secret PM Handbook

Don’t be the person who makes any promise necessary to get the business, when your solution isn’t actually a good fit for the prospect. Better product knowledge, and being able to show how customers are using the product to solve their real world problems, goes a long way toward addressing these objections.