Remove Development Remove Events Remove Product launches Remove Weak Development Team
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A Step-by-Step Guide to Creating a Better Product Launch

The Product Coalition

That’s where creating a product launch plan comes in. A product launch plan is a strategy that outlines your specific goals for a new release and how to promote it in your market. It helps you align with different team departments, better understand your customers , and find ways to step up your SaaS product.

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Overengineering 101: What Is It and How Can Product Managers Avoid It?

Userpilot

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. After all, you want your newly released software to be as good as it gets when it’s finally launched, right? Poor prioritization and external pressure are also common causes. Book the demo!

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5 Costly Event Marketing Mistakes to Avoid

Pragmatic Marketing

Event marketing is a cornerstone for any business or enterprise that hosts events, regardless of size. Successful corporate event planning offers many potential benefits, including: Increasing brand awareness. Establishing and developing relationships. Promoting products and/or improving sales. Increasing leads.

Events 70
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5 Costly Event Marketing Mistakes to Avoid

Pragmatic Marketing

Event marketing is a cornerstone for any business or enterprise that hosts events, regardless of size. Successful corporate event planning offers many potential benefits, including: Increasing brand awareness. Establishing and developing relationships. Promoting products and/or improving sales. Increasing leads.

Events 70
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Feature Death, Next Feature Fallacy & The Build Trap – Why Nobody is Using Your Product & What to Do About It

Userpilot

The myth of the ‘killer feature’ and believing that all your product problems can be fixed with more features (or the ‘one big thing’) leads to the so-called ‘Build Trap’. The Build Trap leads to spending more and more of your development resources on building and maintaining new features, rather than improving UX and feature adoption.

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Getting Value from Product Enhancements; Good MVPs; Upcoming Product Management Events

Good Product Manager

Three Tips for Getting More Value From Product Enhancements. Many product teams – especially those working on software-as-a-service offerings – spend most of their time and energy enhancing existing products. Product Management Events in the Next Two Weeks. Our big annual event (in Austin, TX this year!)

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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

Goals are important aspects of the product strategy. They tell the product management team what they need to achieve. Market research, differentiation, and positioning are necessary to prepare for the product launch. Each user group may engage with the product differently because of their different objectives.