Remove Differentiation Remove Industry Remove Positioning Remove Product Strategy
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The Heart of Your Product Strategy: Selecting to Win

The Product Coalition

How to differentiate and build a competitive advantage that you can sustain and defend over time Photo by Pavel Danilyuk from Pexels Creating your product strategy is hard work. Focus and Positioning: A different type of prioritization Selecting is not about prioritization frameworks or ROI calculations.

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Differentiate Yourself in an Already Clustered SaaS Market

ProductPlan

Industry veterans and startups quickly try to stand out in an already clustered SaaS market. It takes more than just keeping up with the competition on product comparison checklists to stay relevant. Effective product teams position their solutions as market leaders. Killer features for niche markets.

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Why Market Leadership Starts With Product Management

Product Management University

A true market-facing product management team is structured with 20% of its headcount functioning as market owners. Think of them as industry analysts for your vertical/horizontal market segments (with no direct product responsibility). The other 80% will be aligned to products and users in traditional product manager roles.

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What is Customer Sentiment Score & How to Measure It?

Userpilot

A good sentiment score varies by industry. Higher scores indicate more positive customer feelings and benchmarks differing across sectors (in SaaS being 40). Measuring customer sentiment helps understand customer needs, enhance customer experience, boost retention , reduce churn guide business strategy, and monitor brand health.

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Product Strategy Template: Focus Your Efforts With These 3 Steps

Amplitude

Building and executing a product strategy is difficult, to say the least. Forty-five percent of all products fail to launch on time, while 20% of that number fail to meet internal targets. The key to overcoming those statistics is the expectations that your team places upon your product strategy itself.

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

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The Biggest Difference Between Product Management and Portfolio Management

Product Management University

The other key thing to remember here is that market data and research is far more available and reliable for specific market segments and product categories (the portfolio) versus individual products (modules of your platform) because, at that level of granularity, research can be difficult to find. In some cases, yes but not always.