Sequent Learning

DECEMBER 20, 2023

What is a Product Manager? The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. Tasked with strategizing, planning, and executing product initiatives, they’re the visionary behind the product’s success.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Some of them are good, and some of them are bad.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

Pragmatic Marketing

DECEMBER 3, 2019

has stayed on top of a rapidly evolving market by conducting research that delivers such products as the Game of Thrones Slots Casino , one of the drivers of the publicly traded company’s (Nasdaq ZNGA) third quarter, the best in its 12-year history. San Francisco-based Zynga Inc.

Roadmap 91

Roadmap Data Visualization User Testing Product Research 91

Pragmatic Marketing

DECEMBER 3, 2019

has stayed on top of a rapidly evolving market by conducting research that delivers such products as the Game of Thrones Slots Casino , one of the drivers of the publicly traded company’s (Nasdaq ZNGA) third quarter, the best in its 12-year history. San Francisco-based Zynga Inc.

Roadmap 91

Roadmap Data Visualization User Testing Product Research 91

The Secret PM Handbook

AUGUST 22, 2016

As a product manager, I’d like to find some tools that help me do my job. I deal with: Customers – finding their problems and listening to their product feedback. Markets – my segments, their problems, and how to reach them with my solution (and if they are big enough for me to make money).

Research Software 170

Research Software Feedback Software User Testing Product Management 170

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Userpilot

NOVEMBER 14, 2022

What’s product planning? How do you apply your product management skills and knowledge to build a robust product plan? Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. Are you ready?

Product Research 98

Product Research User Testing Research Software Onboarding KPIs 98

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” By the end of this post you’ll have a much better context for thinking about “the product.”.

Framework 150

Framework User Testing Product Management Product Manager 150

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. Start designing your strategy by clarifying the business goals.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. Product service management vs product management.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. And you had to own all the servers. Nightmare, right?

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Product Vision.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Userpilot

SEPTEMBER 14, 2022

Successfully launching a product requires proper planning which usually follows specific steps and checklists. Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Product Innovation Educators

JANUARY 13, 2020

How marketing and product management work together. Turns out if you ask 50 different people what marketing is, you’ll hear 50 different answers. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do.

User Testing 85

User Testing Product Research Marketing Research Software 85

Userpilot

JANUARY 14, 2023

What is product success? What can product managers do to improve their chances of building successful products? How can they measure that their product is on a path to success? Successful SaaS products satisfy user needs and realize organizational business goals. Are you ready to dive in?

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

People-First Product Leadership

MARCH 10, 2024

These characteristics of product sense may sound similar to being a product manager. At the start of your product management career, you learn what is involved in being a product manager. You gain the skills needed to apply and turn product sense into action.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

JULY 24, 2023

An effective product launch checklist includes the following: Define your target audience and build out your user personas. Conduct market research to identify competitors and determine avenues for product differentiation. Craft your product positioning statement. Sample user persona.

Product launches 98

Product launches User Testing Product Research ChatGPT 98

Roman Pichler

OCTOBER 6, 2020

The world doesn’t stand still: Markets and technologies change, competitors improve their products, and new market entrants may appear. Product management is therefore like riding a bike: When I am on my bike—which is one of my favourite pastime activities—I have to turn the cranks, change gears, steer the bike, and so on.

Product Research 265

Product Research Technical Review Feedback Software Research Software 265

BrainMates

DECEMBER 12, 2019

As a social entrepreneur with Full Time Lives and in my Product Management consulting work for Brainmates. How does this affect the world of Product Management? I think that as business and society is changing, our Products need to change too. It seems mission-driven Product Management is still being defined.

Product Management 52

Product Management Product Manager Reporting Tools Weak Development Team 52

Userpilot

JULY 17, 2023

A well-structured product team requires a product leader – either a product manager or a product owner. In larger organizations, they may work side by side with QA engineers, product marketers , data analysts , or product ops managers. Product Team Roles.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Userpilot

SEPTEMBER 11, 2023

A soft launch releases the product to a limited audience, a minimal launch releases only a limited feature set, and a full launch releases the full product to everyone. It involves market research, goal setting, and the development of your go-to-market strategy. How can your product help them?

Product launches 105

Product launches Product Research Data Visualization Research Software 105

ProductPlan

OCTOBER 4, 2022

By understanding their product strategy, hopefully, some inspiration for how your product offering can outcompete them. Competitive intelligence for product management. Tactical intelligence focused on near-term market share capture and revenue generation. There are two broad types of competitive intelligence.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

The Product HQ

FEBRUARY 1, 2023

Product management is an experience-heavy field that requires years of experience and knowledge of new product development , product launches, project management, and even things like a digital marketing strategy. Recruiters and hiring managers usually take around 6 seconds to go through a resume.

Product Marketing 52

Product Marketing Marketing Management Management 52

UX Studio: Product Management

MARCH 19, 2021

Speed to market. and so on… Let’s be honest, it is really challenging for a product manager to decide and find the right mix of features to push through design and development. How might we get closer to the market and the users, while we need to move fast and rely on internal prioritization? What competitors have.

Product Research 109

Product Research User Testing Development Customer Experience 109

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Develop the product roadmap. Problem-solving mindset.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

ProductPlan

APRIL 2, 2019

Every product has a lifecycle which consists of various phases. And the demands placed upon a product manager often vary depending on the lifecycle stage their product is in. Product managers are required to use different mental muscles and skills for ushering their ward along to the next step in its lifecycle.

Onboarding KPIs 61

Onboarding KPIs User Testing Product Research Technical Review 61

ProductPlan

MARCH 5, 2021

The product manager career path is an exciting one with lots of possible on- and off-ramps. According to LinkedIn, interest in product management has doubled in the United States in the past 5 years. What is the Product Manager’s Career Path? Typical Product Management Roles. Product Manager.

User Testing 132

User Testing Product Research Product Management Product Manager 132

ProductPlan

MARCH 5, 2021

The product manager career path is an exciting one with lots of possible on- and off-ramps. According to LinkedIn, interest in product management has doubled in the United States in the past 5 years. What is the Product Manager’s Career Path? Typical Product Management Roles. Product Manager.

User Testing 98

User Testing Product Research Product Management Product Manager 98

ProductPlan

JANUARY 17, 2023

That’s why I never rely on market research. I think Henry Ford once said, ‘If I’d ask customers what they wanted, they would’ve told me a faster horse.’ ’ People don’t know what they want until you show it to them. Our task is to read things that are not yet on the page.”.

B2B 59

B2B User Testing Customer Feedback Customer Experience 59

PMLesson's Ace the PM Interview

APRIL 25, 2022

Had B&N marketed the nook more creatively, I believe it could have been successful. The Nook failed to: Focus on differentiation in the space. Be aggressive with marketing. The product was only advertised in storefronts and did little to compete in the online space. Your interviewer is looking for specifics.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

DECEMBER 8, 2022

We’re also looking at what product managers do to increase the survival chances of their products. We talk about product failure when the product doesn’t meet its objectives or goals. To avoid product failure, don’t launch without achieving product-market fit first. GTM Strategy.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

Userpilot

AUGUST 15, 2023

A soft launch (or dark launch ) is all about releasing to a limited audience, a minimal launch involves releasing with a limited set of features, and a full launch means releasing your new product in its entirety to the broadest possible audience. Different types of product launch plans Context is everything. .”

Feedback Software 97

Feedback Software Research Software Analytic Tools Product launches 97

ProductPlan

APRIL 25, 2023

And instead of catchy monikers, they tend to go by the more humble titles of “product manager” and “ product operations.” Product operations vs. product management It’s never product operations vs. product management. This includes freeing up product managers for other tasks.

Customer Experience 52

Customer Experience Data Visualization Reporting Tools Weak Development Team 52

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Finally, there needs to be enough demand for the product to make it profitable. Product-market fit vs product-customer fit.

User Testing 59

User Testing Product Research Feedback Software Framework 59

The Product Coalition

OCTOBER 8, 2018

Are you trying to wrap your head around the role of product management and why it is important for the venture? Still confused about the concept of product management? Keep on reading this article in order to get a better idea what a product management framework is, and why is essential for every startup?

Startups 60

Startups User Testing Customer Feedback Product Management 60

Centercode

APRIL 1, 2021

Investing in product analytics, quality testing, user experience, and market research are absolutely essential to building a good product. But delivering a great product? Product: Driving the Roadmap with Customer-Validated Insights. But getting a product out the door can be chaos.

User Testing 59

User Testing Research Software Feedback Software Product Research 59

Product Talk

APRIL 17, 2024

We have five product managers, one UX researcher , five designers—one of them director of design, leading the design team. All product managers report to me, and we have five product teams up and running. It sounds like you are responsible for product, design, and research. Teresa: Okay.

Product Research 219

Product Research User Testing Data Visualization Research Software 219