article thumbnail

New Product Launch Checklist: How to Plan a Successful Launch

Userpilot

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch.

article thumbnail

The 4 Types of Product Launches

ProductPlan

The period marks all that time and effort spent developing the product. But not all product launches are created equal, and they’re not the same as introducing a new feature. There’s a significant difference in the goals and objectives for different types of product launches. Product differentiation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Differentiate Yourself in an Already Clustered SaaS Market

ProductPlan

The winners emerging from the scrum of similar offerings differentiate themselves in significant, meaningful, and sometimes surprising ways. But even more important to the product’s success is getting them to use it and quickly realize its value and benefits.

article thumbnail

Why do 40% of product launches fail?

BrainMates

It’s heart-breaking that, after all the effort that goes into developing and launching a new Product, from so many different people, 40% of product launches fail. Markham’s landmark study showed [1] and this is what we learned about at the latest Product Talks in Sydney. lack of effective product marketing.

article thumbnail

7 Ways API & SDK Solutions Help Product Managers Move Faster

The Product Coalition

As a result, the best product managers thrive on their ability to move quickly, minimizing time to market for feature releases. This nimble approach to product management directly influences business outcomes, differentiating the most compelling products from lesser competitors and boosting adoption and customer satisfaction along the way.

article thumbnail

Managing Manufactured Products: Preparing to Launch

Mind the Product

In this third post in his series on product management for manufactured products, Dustin Levy looks at how you prepare for launch. During development you’ve been building prototypes and presenting them to key customers for feedback. Setting the Launch Date. Product launch is an authorization to accept orders.

article thumbnail

Product Team Structure – A Guide For SaaS Product Teams

Userpilot

At the end of each sprint, they are in charge of each demo, during which they present what the team has achieved and collect feedback from the stakeholders. Product designer Product designers are responsible for developing and refining products so that they satisfy user needs.