article thumbnail

PLG for Enterprise: Best Practices for Scalable Business Growth

Userpilot

TL;DR We define product-led growth (PLG) as a business strategy that uses the product to boost its own growth. Unlike sales-led businesses, a product-led growth company relies on product virality to drive customer acquisition and frictionless experiences that enable users to realize the product value.

article thumbnail

Growth and Analytics: How to Enable Product-Led Success

Gainsight

Unfortunately, if you’re a product leader or manager who’s in charge of building your product-led growth strategy from scratch, you may feel overwhelmed. . Enter product analytics, the secret to building your own product-led machine. Product-led success means you’re excelling at a strategy that uses your product to grow the company.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Four ways the healthcare industry is transforming digital experiences during COVID-19

Userzoom

A 2019 survey identified that 59% of healthcare organizations still lacked a well-defined digital strategy. You can download the complete ebook below…. Download ebook. Trackers, cookies, web analytics, and other tools can slow down site performance during heavy traffic.

article thumbnail

PX for Multi-Product Companies

Gainsight

If you aren’t intentional and rooted in a clear strategy, it’s easy to fracture your company, drift into silos, and run into a host of growth challenges. However, there are tried-and-true ways for product leaders to use analytics to drive multi-product growth. How can multi-product companies benefit from analytics?

article thumbnail

Embedding a Customer Feedback Loop Into Your Product Delivery

Gainsight

Here’s how to embed customer feedback loops into your product, use feedback to enhance product delivery, and drive user-centered growth. Customer feedback loops root your strategy in data that matters. One recent report found 84% of companies that focus on improving their customer experience reported an increase in revenue.

article thumbnail

Best Online Engagement Tools For Interacting With Your Customers Across Their Journey

Userpilot

Product analytics can tell you which features are “sticky” so you can direct users to the parts of your tool that are most likely to keep them subscribed. Analytics can guide your content strategy decisions both in-app and on other channels like social media. The Pendo dashboard is simple, fun, and color-coded for ease of use.

article thumbnail

How to Build a Conversion Path: Step-by-Step Process

Userpilot

We also share examples of different conversion paths and optimization strategies. Embed videos. For example, that’s when they download the ebook or start the free trial. Consumer Trends report by Hubspot, around 47% of customers discover products by searching online. If so, you’re in the right place!