Roman Pichler

AUGUST 15, 2023

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. Take a productivity tools suite like Microsoft Office or Google Workspace.

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Agile Velocity

MAY 3, 2024

Business agility encompasses aspects such as product innovation, customer-centricity, cross-functional collaboration, and adaptive strategy execution. This includes ideation, design, development, production, delivery, and post-sales support. Is the goal to improve time-to-market, enhance product quality, or foster innovation?

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Usersnap

JUNE 18, 2020

This article is brought to you by Usersnap , a user testing tool that helps you to communicate visually. The methodology of User Acceptance Testing (UAT) is pretty straight-forward. The implementation itself requires some in-depth knowledge on the available types of User Acceptance Testing, though. Get a 15-day free trial here.

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Intercom, Inc.

FEBRUARY 3, 2022

The same product, service, and price point could lead to two completely different experiences based on how expectations are set. Social media comments, online reviews, and customer satisfaction surveys are particularly useful to assess the success of your strategy. It’s easier to test new customer acquisition strategies.

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The Product Manager Coach Blog

JANUARY 23, 2024

You’ve just landed a new product manager role, and the mix of excitement and nerves is palpable. Starting a new product manager job is not just about a change in your job title; it’s a defining moment in your professional journey. He needed to establish trust to lead and drive his product effectively.

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Mixpanel

NOVEMBER 8, 2022

If your startup is vying for an investment when there are fewer dollars to go around, it makes coming up with a compelling product idea and showcasing demand for it with data even more important. VCs look for signals that you have the right product, in the right market, at the right time, with the right team at the helm.

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Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. Focus on their JTBDs, pain points , and gains from using your product. Userpilot is a product growth platform.

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Product Talk

SEPTEMBER 9, 2020

I first met Petra Wille, a fellow product coach, at Mind the Product and was immediately impressed with her work. While I tend to focus on helping teams, Petra’s work centers around helping product leaders—the people who manage product managers. I’m here with Petra Wille, who is also a product discovery coach.

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Indicative

JUNE 1, 2020

One of the driving forces is the speed of growth in the sector, especially due to COVID-19’s shelter-in-place measures. If you’re on a marketing team at a gaming company, you need to prepare for this shift with insight into your full customer lifecycle from acquisition to product engagement. year-over-year growth in 2020.

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Iteratively Blog

MARCH 15, 2020

It’s recorded bi-weekly where they feature in-depth analysis and a top-notch interview that highlights the people applying these technologies in real-life scenarios. ? A large part of the reason is due to the fact that not everything is measurable. Codecademy is widely known for its tech courses. Play the latest episode. #4

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Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning. But the mission includes a twist.

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The Product Coalition

MAY 17, 2021

Given that Scrum is a framework with a precise and concise yet short “manual,” this effect should not surprise anyone. Join more than 210 peers from May 27–29, 2021 , for the Virtual Agile Camp Berlin 2021, a live virtual Barcamp using open space technology principles and practices. There are plenty of Scrum stakeholder failures.

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Usersnap

MARCH 16, 2023

So grab your bucket of popcorn and oversized drink and let’s help you apply the same concept to your product!” B2B companies that need help marketing their products or services can partner with B2C online shops. Other examples include a B2B product supplier buying leads from a B2C entity.

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PMLesson's Ace the PM Interview

FEBRUARY 7, 2022

Your first 90 days as a product manager can feel overwhelming. Many of the resources we have here at Exponent are dedicated to nailing your tech interviews so you can ultimately receive an offer. But what should you do in your first 30, 60, or 90 days as a product manager to set you up for success? Get to Know the Stakeholders

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The Product Coalition

JULY 10, 2019

At ucreate we constantly challenge and re-evaluate our processes for building great products for our founders. Due to this increased communication overhead, we needed to re-think how we could improve communication, product workflows and handover documentation across our ever expanding teams. Side note: ??Drift

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The Product Coalition

OCTOBER 15, 2019

How to Effectively use Data in Product Management According to IDC, we’ll have 40 trillion Gigabytes of data by 2020. As modern Product Managers, data should be your friend,” says every Product person ever. You’ll always need to collect Quantitative and Qualitative data to get the full picture of your users and products.

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ProductPlan

NOVEMBER 9, 2020

Customer feedback is the lifeblood of customer-centricity. It’s impossible to create and improve products without understanding customers’ experience, especially when customers have unengaged and do not provide feedback. 3 Ways to Gather Feedback from Unengaged Customers. Is it a technical problem?

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Centercode

APRIL 16, 2019

These are the types of questions that suddenly pop into the minds of product and program managers when an executive team comes looking for Key Performance Indicators (KPIs). I recently had an opportunity to work with Alex Larsen , the manager of the technical operations beta team at Trimble Transportation, on just that. Satisfaction.

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Radical Product

JUNE 25, 2020

Photo by Jeremy Perkins on Unsplash Many years ago, I was excited to join a tech company to lead product management. The product and its underlying technology was complex and promised immense intellectual satisfaction. It sounded perfect. How do you move something so amorphous?

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ProductPlan

JUNE 21, 2021

Why Do Product People Need to Focus on Impact? As the VP of Product at ProductPlan, there’s nothing that I enjoy more than talking to customers. However, there are parts of product management that I like substantially less. Too many frameworks, too little direction. It can wear on me. That’s where IMPACT comes in.

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Alchemer Mobile

FEBRUARY 2, 2021

As they wait for the downloads to come, they realize—all too late—the fallacy of this assumption. According to an InMobi survey , the number one challenge facing app developers today isn’t design or development. According to an InMobi survey , the number one challenge facing app developers today isn’t design or development.

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Andrew Chen

DECEMBER 10, 2018

Above: New technology has always captivated consumers! In the 70 slide deck below, I cover a couple key concepts: Accelerating technology adoption. How chain letters were invented and rethinking its effectiveness in the framework of viral growth. Technology changes, but people stay the same. Download the deck.

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Lenny Rachitsky

MARCH 12, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. I’m approaching two years of podcasting (and just crossed 10M downloads!), Two years in, I’ve learned a ton , and the podcast is consistently a top 10 technology podcast globally , with a 5.0

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Usersnap

JUNE 30, 2022

Product-led growth (PLG) is a model that is user-centric and user-focused. Customer acquisition, expansion, conversion, and retention are product-driven instead of sales-driven. What we’ve seen is that a product-led growth strategy can increase business retention by improving customer experience. Luckily, you’re not alone!

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Intercom, Inc.

JANUARY 12, 2022

Unless you’re looking at the data to understand why your customers are using your products, avoid making decisions based on your expectations of their motivations. When in doubt, start poking around with some basic product assumptions and go from there. I started in the policy world as an economics researcher at a think tank.

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eG Innovations

DECEMBER 16, 2021

Because of its speed of deployment, IaaS is a quick and flexible way to build up and take down development and testing environments. Automated scaling and cluster management – Reduce the operational cost of managing clusters, optimize your clusters for production, and yield higher workload availability. The technical stack (e.g.,

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The Product Coalition

APRIL 14, 2020

The Scrum Master encourages the Scrum Team to improve, within the Scrum process framework, its development process and practices to make it more effective and enjoyable for the next Sprint. Probably, you want to track quantitative metrics like cycle-time or the number of bugs that escaped to production.

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Gainsight

JULY 16, 2019

The daily life of a product manager is busy—you don’t have time to waste on software that doesn’t fit your needs. It might seem like a time sink at first, but thoroughly researching solutions will save you time in the long run. Gainsight PX is a complete Product Experience Platform. Product documentation.

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Andrew Chen

DECEMBER 10, 2018

Above: New technology has always captivated consumers! In the 70 slide deck below, I cover a couple key concepts: Accelerating technology adoption. How chain letters were invented and rethinking its effectiveness in the framework of viral growth. Technology changes, but people stay the same. Download the deck.

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User Testing Startups Technical Review Customer Experience 40

The Product Coalition

DECEMBER 8, 2020

The following 58 Product Owner theses describe the PO role from a holistic product creation perspective. They cover the concept of the Product Owner role, product discovery, how to deal with external and internal stakeholders, product portfolio and product roadmap planning, and the Product Backlog refinement.

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Alty

FEBRUARY 10, 2017

In this guide, we’d like to show how you can minimize your spending without jeopardizing the success of your app product. Set Clear Product Goals First. Mobile app development on a tight budget remains budget as along as you have clearly defined product goals. Why does the customer need your product? Here’s how it works.

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The Product Coalition

NOVEMBER 30, 2020

If you are looking to fill a position for a Product Owner in your organization, you may find the following 71 interview questions useful to identify the right candidate. So far, this Product Owner interview guide has been downloaded more than 6,000 times. The Product Owner is also the most vulnerable Scrum role.

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The Product Coalition

FEBRUARY 15, 2021

TL; DR: How to Make Agile Work in Fast-Growing Startups For years, I worked in several Berlin-based, fast-growing startups in my capacity as Scrum Master, agile coach, and Product Owner. including Scrum as a framework?—?work Consequentially, the bias often results in micromanaging the product delivery organization.

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UX Studio: Product Management

AUGUST 17, 2018

Here we’ll give you some guidelines and best practices, whether you’re just beginning to include usability testing in your processes or are setting out to up your usability testing game. Usability tests check if people can use a product. What is usability testing? What is the purpose of usability testing?

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Intercom, Inc.

JUNE 8, 2021

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service.

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The Product Coalition

NOVEMBER 24, 2020

TL; DR: The Scrum Master Theses The following 70 Scrum Master theses describe the role of a holistic product creation perspective. The theses cover the accountabilities of the Scrum Master from product discovery to product delivery in a hands-on practical manner. Do you want to get this article in your inbox?

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The Product Coalition

FEBRUARY 6, 2020

A/B tests, multichannel CJMs and customized content: everyone starts doing it Source: State of Digital Marketing 2019 (by Altimeter) This report provides an update on how companies use digital marketing to drive growth, what goals they set, what practices, metrics, platforms, frameworks they use, and what challenges they face.

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