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Product Marketing: Product Launch Announcement Emails: The Ultimate Guide for SaaS [Examples Included]

Userpilot

Product launch announcement emails can be intimidating. In this blog post, I'll take you through the different types of product launch announcement emails, the product launch email sequence best practices to keep in mind throughout the process, and some fantastic real-life examples to inspire you in your own campaign.

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. The last year hasn’t been easy.

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Twas the Night Before Product Launch; Product Management Implications of Moving From On-Premises to SaaS; Product Management Planning for 2019

Good Product Manager

Twas the Night Before Product Launch. Twas the night before product launch, when all through the team. The landing pages were posted on the website with care, In hopes BANT-qualified prospects soon would be there; The support staff were waiting on call at their desks, While hoping the launch would not be a big mess.

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Twas the Night Before Product Launch; Product Management Implications of Moving From On-Premises to SaaS; Product Management Planning for 2019

Good Product Manager

Twas the Night Before Product Launch. Twas the night before product launch, when all through the team. The landing pages were posted on the website with care, In hopes BANT-qualified prospects soon would be there; The support staff were waiting on call at their desks, While hoping the launch would not be a big mess.

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Product Validation: Testing and Researching Ideas to Ensure Product Success

The Product Coalition

Similarly, there are also many products that should have failed but didn’t. Download the Design Validation Checklist: Download the Ultimate Design Validation Checklist Idea validation can help you let go of the ideas that aren’t worthy of your time, money, and effort and move on to bigger and better things. Google Glass, anyone?

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The Ultimate List of Product Management Resources: Books, Blogs, and More

Gainsight

Download three podcast episodes at the beginning of every week. ShapeUp —Basecamp [Free Download]. Get to know the processes of shaping, betting, and building a product as told by one of the longest-running SaaS companies in the biz. Mastering Product Experience in SaaS —Nick Bonfiglio, Mickey Alon, and Myk Pono [Free].

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How to Decrease Beta Testing Costs by 40%

Centercode

In the months before a product launch or new release, opportunity costs run rampant. Teams are scrambling against the clock to tie up loose ends and get the product out the door. Centercode is here to help you cut the costs of customer testing the right way — without sacrificing testing or product quality.