Userzoom

NOVEMBER 18, 2019

What are the top challenges that UX professionals will face in 2020 and what can we do to solve them? Over the last couple of years we’ve surveyed hundreds of people from some of the biggest companies in the world to discover the current UX landscape in enterprise organizations.

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User Testing Product Research UX Data Visualization 91

UX Studio

NOVEMBER 26, 2018

When taking on the challenge of converting an idea into a real product, you identify the target users and their pain points. At UX studio , we strongly believe that research provides the answer! Who would we see as the customers for our product? What pain points and motivations have they got?

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Userzoom

DECEMBER 18, 2019

We’re very grateful to all our readers, contributors, customers, partners and experts who made this the best ever year for UserZoom and our newly re-branded BetterUX Blog. Benchmarking user experience. Democratizing UX. Running user research. UX Battles of the Week. Benchmarking user experience.

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UX Product Research User Testing Data Visualization 14

Mixpanel

NOVEMBER 8, 2021

Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should be something you can learn to predict (and then improve). Start by talking to business stakeholders, like your leadership, customer success, marketing and more.

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Data Visualization Onboarding KPIs Analytic Tools Customer Feedback 116

Userzoom

NOVEMBER 27, 2019

If you’re in the process of democratizing UX beyond the boundaries of your own UX team, and equipping other people in the organization with the skills to run their own research, s tandardization can increase efficiency and helps set expectations of what’s involved in a user research project. UX Researcher | GrubHub.

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User Testing Product Research Customer Feedback Research Software 92

Userpilot

AUGUST 17, 2024

TL;DR Click funneling involves creating a series of interconnected marketing assets to guide prospective customers through a specific conversion process. To create a click funnel, follow the below steps: Conduct user research to understand your target. Use auto capture to automatically record user clicks.

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Research Software Feedback Software Analytic Tools Data Visualization 105

Userzoom

JANUARY 29, 2020

Or perhaps you’re trying to integrate user research into an Agile Sprint cycle , which is definitely achievable but requires some adjustments to your choice of methods and tools. Darrell Penta , Senior UX Researcher | HubSpot. Projects like these can put UX researchers in a very difficult position. Lean on your co-workers.

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User Testing Research Software Product Research Customer Experience 72

UX Studio: Product Management

AUGUST 28, 2019

UX of self-driving cars? These are cool things, and many people will list them as the hot UX design trends of 2019, but I think there have to be more out there. As they mentioned in the Design Disruptors movie, it is not about how to design stuff (with the lean UX method it’s already solved), but what to design.

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UX User Testing Product Research User Friction 52

Userpilot

JUNE 12, 2023

TL;DR The SaaS conversion path is the journey that potential customers follow from unknown website visitors to product subscribers. For the activation conversion path, use carefully curated in-app experiences to help users derive value. You can also use onboarding checklists to direct user actions. Let’s dive in!

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UX Studio

FEBRUARY 2, 2022

You can easily get lost and puzzled when you start looking at all the infinite UX research tools that have become available lately. That’s why I decided to compile the most common UX research tools for you and hopefully, you will be able to find the proper ones for your needs. Pros: UXtweak allows you to do as many tests as you like.

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Research Software Analytic Tools Feedback Software Data Visualization 59

Userpilot

MARCH 16, 2023

Landing pages need to account for their intended audience, whether that’s enterprise customers who need more information or gamers that want high-speed software. Link to case studies, customer successes, or user testimonials to prove that your product is worth signing up for. Social proof. Contact form. Demo video.

Feedback Software 98

Feedback Software Reporting Tools Embedded Analytics User Friction 98

UX Studio: Product Management

JANUARY 29, 2020

We conducted user research for the site and we will share what we’ve learned from it in the following case study. A UX research-only project. With this revamp, senior management hoped to achieve a radical improvement in their user experience, as opposed to the incremental refinements they had been working on in recent times.

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User Testing Product Research Research Software Customer Experience 75

Userpilot

JUNE 29, 2022

Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse. Your ideal customer, known as your buyer persona, is the hero of any good product story. Narrate the product strategy.

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Feedback Software User Friction User Testing Customer Experience 98

Userpilot

MARCH 28, 2022

The goal of any marketing strategy is to attract and convert members of your target market into paying customers. It can also help foster trust with customers and is cheaper to create and maintain than other forms of marketing like paid ads. Content marketing vs product marketing? Do you think there are the same? Definitely not!

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Product Marketing Marketing Research Software Feedback Software 98

Userpilot

JULY 26, 2022

SaaS businesses tend to have heterogeneous customer bases, which means you will probably have customers with different needs. Goals in SaaS are conversion points along the customer journey that you want your users to reach. A goal is like a milestone that you want your customers to reach.

Customer Experience 98

Customer Experience Customer Feedback User Testing Feedback Software 98

Userpilot

JULY 15, 2022

Downloading an ebook. Tracking and keeping an eye on micro-conversions are important because they help you: Get insights on user behavior : Not all customers use your product for the same reasons. Micro-conversions help you understand user behavior and activities. A few of these could be: Signing up for a newsletter.

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Customer Experience Customer Feedback User Testing Data Visualization 98

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. Nurturing new customers is the best way to reduce churn and increase expansion revenue.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

UX Studio

MAY 24, 2019

In this case study we’ll introduce the methods we used in our UX design process to make a complex system more user-friendly. Redesigning information architecture in UX projects can come with risks. How we interviewed stakeholders and real users to discover their needs and pain points. UX challenges.

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Research Software Feedback Software Information UX 46

Userpilot

MAY 19, 2021

You will need to serve each prospect differently depending on where they are on their journey to becoming a customer: Step 3. Ebooks, whitepapers, etc. In the B2B SaaS marketing space, create assets that: solve a specific pain point for your audience. or do you want people to sign up or book a demo? Find your Channel.

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Research Software B2B User Testing Customer Experience 119

Usersnap

NOVEMBER 15, 2019

In a nutshell being customer centric means: putting your customers first. It is placing customers at the core of your business and then building everything around it. It is not simply trying to please customers to make money, but to listen to them and offer solutions to their problems. Research Your Customer .

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User Testing Feedback Software Research Software Customer Feedback 49

Userpilot

JUNE 13, 2022

We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. The Userpilot blog provides well-researched, in-depth articles on user onboarding, product growth, product growth, user experience, and so much more. User onboarding and Product adoption – Userpilot.

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Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 25, 2021

There is so much involved in creating a great strategy, from target audiences to KPIs to customer journeys, but Userpilot is here to help. Product marketing strategy step #4: Map the customer journey. A SaaS product marketing strategy is a step-by-step plan to drive product growth with your existing customers. Key Takeaways.

Research Software 85

Research Software Analytic Tools Feedback Software Onboarding KPIs 85

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

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