The Secret PM Handbook
APRIL 26, 2017
In my Writing Tips for Product Managers post I suggested making your writing more readable. I mentioned a tool I use called Hemingway. It has both a Mac app and an online version. In this post I’m going to show how I use Hemingway. (In my upcoming writing course I’ll give a video demonstration of Hemingway.). Starting from terrible. I’ll start with a paragraph from a blog post I wrote in 2013.
Nir Eyal
APRIL 26, 2017
Nir’s Note: This guest post is by Vanessa Van Edwards, lead investigator at the Science of People — a human behavior research lab. This exclusive book excerpt is from Vanessa’s new book, Captivate: The Science of Succeeding with People, which was recently named as one of Apple’s Most Anticipated Books of 2017. We all want more conversions.
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Mind the Product
APRIL 26, 2017
Shendi Wang is a Business Leader of Product Development and Innovation at Mastercard. In her ProductTank NYC presentation, she discusses her own personal experiences in product and how they have helped her to discover the types of products she wanted to create. Shendi’s experiences in product started at American Express, developing prepaid products in a startup environment with their own tech platform.
Pragmatic Marketing
APRIL 26, 2017
How do you get six blind people to understand what an elephant looks like? It’s not unlike trying to define a product that it actually makes sense to build. Product teams often suffer from vague requirements that leave the design and development teams without direction. Or requirements may be so detailed that they discourage thinking of creative ways to solve user problems.
Speaker: Jason Tanner
While growth of software-enabled solutions generates momentum, growth alone is not enough to ensure sustainability. The probability of success dramatically improves with early planning for profitability. A sustainable business model contains a system of interrelated choices made not once but over time. Join this webinar for an iterative approach to ensuring solution, economic and relationship sustainability.
UserTesting
APRIL 26, 2017
In a recent webinar, Lisa Seaman, User Experience Manager at Autodesk, shared how she tests and optimizes Autodesk’s websites with UserTesting. She discussed how her team uses UserTesting and why it has become such a crucial tool for their agile … The post How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman appeared first on UserTesting Blog.
UserTesting
APRIL 26, 2017
In a recent webinar, Lisa Seaman, User Experience Manager at Autodesk, shared how she tests and optimizes Autodesk’s websites with UserTesting. She discussed how her team uses UserTesting and why it has become such a crucial tool for their agile … The post How Autodesk creates better digital experiences with UserTesting – Q&A with User Experience Manager, Lisa Seaman appeared first on UserTesting Blog.
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