Fri.Sep 30, 2022

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Learnings from London: The secret sauce to hiring great product people by Kate Leto

Mind the Product

Today, we look back to the not-so-distant past of pre-pandemic times at #mtpcon London 2019. Kate Leto examines the importance of emotional intelligence in individuals and teams and asks how it can be used to make better hiring decisions. [.] Read more » The post Learnings from London: The secret sauce to hiring great product people by Kate Leto appeared first on Mind the Product.

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How to Announce UI Updates to Your Customers and Drive SaaS Product Growth

Userpilot

Every SaaS company implements UI updates from time to time, but how should they announce UI updates to customers without overwhelming them? In this article, we’ll share actionable tips on how to announce product updates to your customers to drive product growth. TL; DR. UI updates are changes to the user interface (UI) of a product to improve its look and feel.

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3 myths that get in the way of product adoption by Martina Lauchengo

Mind the Product

In this keynote session at #mtpcon SF+Americas 2022, Martina Lauchengco, Partner at SVPG and author of Loved: How to rethink marketing for tech products, unpicks three myths of Product that get in the way of driving product adoption. [.] Read more » The post 3 myths that get in the way of product adoption by Martina Lauchengo appeared first on Mind the Product.

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New Feature’s Success: How To Measure It and Increase the Chances of Your New Feature’s Success?

Userpilot

Wondering how to measure new feature success effectively? Upgrading your product features and introducing new ones is a key part of a successful SaaS product strategy. But how do you measure the success of a new feature? Are the active users aware of the new update? How many users are finding value here? Is it improving the user experience and increasing your monthly recurring revenue?

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Provide Real Value in Your Applications with Data and Analytics

The complexity of financial data, the need for real-time insight, and the demand for user-friendly visualizations can seem daunting when it comes to analytics - but there is an easier way. With Logi Symphony, we aim to turn these challenges into opportunities. Our platform empowers you to seamlessly integrate advanced data analytics, generative AI, data visualization, and pixel-perfect reporting into your applications, transforming raw data into actionable insights.

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Here’s Everything You Must Know to Avoid Common Mistakes and Disasters When Naming Your Brand

Spice Catalyst

The brand name of your firm acts as its basic identification. Even if a celebrity or influencer promotes your business, your brand name and the impression it produces on purchasers will always come before your company’s identity. Choosing the right brand name can affect your company’s future and increase its chances of success.

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Tips for Improving Cross-Department Communication at Your Business

Spice Catalyst

How well do your business departments communicate? Interdepartmental communication and collaboration is a common issue among teams. When teams don’t communicate well, business moves inefficiently, things get done slowly, and employees are often unsatisfied with their work. Taking steps to improve cross-department communication can help set the stage for the growth of your business!

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Digitization of Customer Experience: 15 Best Practices For Managing Digital CX

Userpilot

In this new era, digital transformation and the digitization of customer experience are a must for most businesses. In this article, we’ll cover: What digital customer experience (digital CX) is and how it compares to regular CX? The benefits of digitizing your customer experience, including its effect on revenue. 15+ strategies to offer seamless digital customer experiences and drive retention for your SaaS.

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Bart’s Book Notes: Inspired by Marty Cagan

The Product Coalition

Key Learnings + Bullet Points Summary Continue reading on Product Coalition ».

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Surveys for User Research: Best Practices for Better Insights

UserInterviews

Steal a page from our playbook: This guide from the UI Research Guide includes a list of survey writing best practices, QA checklist items, and sample questions to help PwDRs design more impactful surveys.

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Secure SaaS Success: Embedded Finance as a Competitive Advantage

Speaker: Ian Hillis, SVP of Growth at Payrix and Worldpay for Platforms

Join us for an exclusive webinar hosted by Ian Hillis, SVP of Growth at Payrix and Worldpay for Platforms, where he’ll explore the significant impact of embedded finance on the software industry! This session is designed to provide you with the strategic insights needed to navigate the future of SaaS successfully, all while gaining a deeper understanding of how these trends can enhance your competitive edge, boost revenue, and deepen customer loyalty.

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Introducing the ProductPlan Diversity & Inclusion Task Force

ProductPlan

Diversity and inclusion is a high-priority topic for many organizations worldwide. And it’s no different at ProductPlan. For years, our team has been working to build a more inclusive and welcoming company for people from all backgrounds. This vision for an equitable and diverse workplace has evolved and transformed through the years. I’m honored to share what we have accomplished and some of our plans for the future.

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10 Best Marketing Strategies to Improve Business Growth

Spice Catalyst

Source: InviteReferrals Once you are done with your business idea and marketing, you have to find the precise digital marketing strategy to draw potential customers and convert them. A compelling marketing strategy should include your business values, value proposition, and important demographics, among other crucial elements. It should also leverage both online and offline strategies.

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Launch Management: How We Used a Beta Program to Build a New Product

ProductPlan

At times, product launches may feel overwhelming, especially when executive stakeholders expect a new product or feature on a semi-frequent basis. Product leaders want a solution that seamlessly transitions from assisting them in planning their product strategy to executing it. We understand the need for a single space to manage upcoming launches. Our new purpose-built tool helps product teams like yours, connect your roadmap to your go-to-market strategy.

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Building best-in-class relationships with customer-facing teams

ProductBoard

The 2021 Product Excellence Summit brought thousands of product leaders, product managers, and other product enthusiasts together for two days of virtual dialogue. But as much as we all love our fellow product people, it’s also important to develop effective relationships with our customer-facing colleagues across the hall. That’s why Scott Baldwin, Productboard’s Community Lead and Product.

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Deliver Mission Critical Insights in Real Time with Data & Analytics

In the fast-moving manufacturing sector, delivering mission-critical data insights to empower your end users or customers can be a challenge. Traditional BI tools can be cumbersome and difficult to integrate - but it doesn't have to be this way. Logi Symphony offers a powerful and user-friendly solution, allowing you to seamlessly embed self-service analytics, generative AI, data visualization, and pixel-perfect reporting directly into your applications.

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How product experience drives Net Revenue Retention

Gainsight

Three major impacts all companies should leverage. SaaS is a hefty $152 billion market , partly because tech stacks are growing. Companies use an average of 75 technologies to manage everything from business intelligence to web conferencing and gathering e-signatures. However, not all SaaS companies know how their business customers use their products, let alone how to increase engagement to make customers more successful.

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The Surprising Science of “Manifestation”

Nir Eyal

Manifesting is bull. There, I said it. According to Oprah, manifesting is bringing something tangible into your life through attraction and belief—i.e. if you think it, it will come. It encourages people to bring a goal to life by making vision boards, writing in manifestation journals, chanting positive affirmations, and speaking it into existence.

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