How to Design Your Customer Validation to Maximize Product/Market Fit
Sachin Rekhi
AUGUST 16, 2015
In my previous post I detailed how I typically go about documenting the initial set of product/market fit hypotheses for an early stage startup and each of the key elements that are important to capture as part of it. Once you've done that, then the far more interesting work begins: validating whether there is in fact truth to each of your most uncertain hypotheses and iterating upon them to eventually find product/market fit.
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