Sat.Mar 05, 2016 - Fri.Mar 11, 2016

article thumbnail

Understanding and Prioritizing Customer Needs for Innovation; Product Leadership Exchange; Recent Product Management Interviews

Good Product Manager

Survey: Understanding and Prioritizing Customer Needs for Innovation. One of the most important things that product managers need to do is understand customer needs in order to drive new products and enhance existing offerings. However, we know that that’s often a major area where companies and product teams struggle. We’ve been conducting research for some time now at SiriusDecisions on this topic and I’d appreciate if you can take 5 minutes to fill out this short survey and p

article thumbnail

Discovery Coaches

svpg

In my last article on Discovery Sprints I mentioned the concept of Discovery Coaches and several people asked me about that, so I thought I’d describe more about what this role is and when it’s helpful. For many years, as teams move to Agile methods (they usually start with Scrum), many companies decide to contract with or hire an Agile Coach.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why killer products don’t sell

Product Bookshelf

Even the best products cannot overcome a poor sales process. Match your sales culture to your customer’s buying culture to successfully introduce your product and close opportunities. Identify your product’s sales needs and select the right approach to one of four buying cultures. Why Killer Products Don’t Sell by Ian Gotts and Dominic Roswell.

article thumbnail

It’s Not Just You: Trends Are Moving Faster Than Ever

Roy Madden

Some people are calling it Content Shock or Content Clutter. We like to call it the Content Renaissance. Whatever you call it, many of us have been talking about the same idea: Content is coming to us at an ever increasing rate. The result is that ideas, trends, and memes have become a swiftly moving current that will easily overwhelm us or leave us behind if we let it.

article thumbnail

Toward a Unified Project Management Understanding

The objective of this research is to dispel misunderstandings about crucial project management terms and their definitions. It aims to accurately place these terms and facilitate a comprehensive global understanding of their meanings.

article thumbnail

Understanding and Prioritizing Customer Needs for Innovation; Product Leadership Exchange; Recent Product Management Interviews

Good Product Manager

Survey: Understanding and Prioritizing Customer Needs for Innovation. One of the most important things that product managers need to do is understand customer needs in order to drive new products and enhance existing offerings. However, we know that that’s often a major area where companies and product teams struggle. We’ve been conducting research for some time now at SiriusDecisions on this topic and I’d appreciate if you can take 5 minutes to fill out this short survey and p

More Trending

article thumbnail

3 Key Benefits of Customer Advisory Boards for Services Professionals

TSIA

As a technology services professional, you may already be aware of the value of customer advisory boards (CABs), and how they are ideal for validating corporate strategies, collecting input for product development, and deepening relationships with key customers. But what you might not know is the role CABs are playing in helping tech providers refine and expand their services offerings, grow adoption and consumption of services, and increase services revenue.

article thumbnail

6 ways to speed up your UserTesting research

UserTesting

When you’re conducting a user research study with the UserTesting platform, it’s easy to get excited about getting your video results back. And while you may get them back quickly, preparing your research plans and combing through all that footage … The post 6 ways to speed up your UserTesting research appeared first on UserTesting Blog.

article thumbnail

What’s the state of data-driven decision making in product management?

DISQO

A recent study by Harvard Business Review analyzed the utilization of competitive intelligence and market insights within large corporations. They found that an astonishing 45% of analysts’ input had no impact on decision making within the company. The primary reason, suggests HBR, is that “many executives decide on a course of action and then use competitive intelligence to ratify their choice.”.

article thumbnail

What’s the state of data-driven decision making in product management?

DISQO

A recent study by Harvard Business Review analyzed the utilization of competitive intelligence and market insights within large corporations. They found that an astonishing 45% of analysts’ input had no impact on decision making within the company. The primary reason, suggests HBR, is that “many executives decide on a course of action and then use competitive intelligence to ratify their choice.”.

article thumbnail

Harnessing Mobile-Led Growth: The Case for Mobile App Performance

In an increasingly mobile-first world, successful mobile apps have become a key driver for business growth. However, many companies still struggle to find success in the highly competitive mobile market. While many factors determine the success of a mobile app, one of the most important and often overlooked is app performance and its effect on the user experience.

article thumbnail

7 catastrophic product launch mistakes to avoid

UserTesting

While successfully releasing a new product, feature, or UI is certainly not rocket science, you should consider approaching your next product launch like NASA approaches rocket launches. Folks don’t just show up at Cape Canaveral on launch day and say … The post 7 catastrophic product launch mistakes to avoid appeared first on UserTesting Blog.

article thumbnail

6 ways to speed up your UserTesting research

UserTesting

When you’re conducting a user research study with the UserTesting platform, it’s easy to get excited about getting your video results back. And while you may get them back quickly, preparing your research plans and combing through all that footage … The post 6 ways to speed up your UserTesting research appeared first on UserTesting Blog.

article thumbnail

7 catastrophic product launch mistakes to avoid

UserTesting

While successfully releasing a new product, feature, or UI is certainly not rocket science, you should consider approaching your next product launch like NASA approaches rocket launches. Folks don’t just show up at Cape Canaveral on launch day and say … The post 7 catastrophic product launch mistakes to avoid appeared first on UserTesting Blog.

article thumbnail

[Infographic] What Does it Take to Win in the Cloud?

TSIA

With traditional product-based businesses experiencing flat or declining revenues, there’s never been a better time to break into the cloud market and develop new technology-as-a-service (XaaS) offers. Unfortunately, many companies who have already made this transformation to a cloud business model are still struggling with profitability and scalability.

article thumbnail

Embedded Analytics Insights for 2024

Organizations look to embedded analytics to provide greater self-service for users, introduce AI capabilities, offer better insight into data, and provide customizable dashboards that present data in a visually pleasing, easy-to-access format. To better understand the factors behind the decision to build or buy analytics, insightsoftware partnered with Hanover Research to survey IT, software development, and analytics professionals on why they make the embedded analytics choices they do.