Roman Pichler
AUGUST 15, 2023
Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. As there is no strategy, objectively assessing the impact of the requests is virtually impossible.
The Product Coalition
AUGUST 13, 2023
Real invention is hard, that’s why real innovation is hard. Evolution is much easier than revolution. But to truly solve customers’ problems, founders and product leaders must think beyond what they already know about the product. Here are 3 methods to do so. Photo by Tú Nguyễn on Pexels Imagine you are on your way to the office on a winter morning.
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Mind the Product
AUGUST 14, 2023
practical steps that product teams can take to eliminate bias and ensure they build products that are equally accessible to everyone Read more » The post Preventing product bias: lessons from leaders appeared first on Mind the Product.
Product Management University
AUGUST 15, 2023
The biggest difference between product management and portfolio management is product management focuses specifically on the success of each product whereas portfolio management focuses on the success of the company (the portfolio) in chosen market segments. Product Management In a product management model, product managers assess markets where their products can best succeed and they create plans accordingly to support the company’s strategic and financial goals.
Speaker: John Mansour - President, Product Management University
You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar and it exemplifies one of the biggest struggles with individual product strategies.
280 Group
AUGUST 14, 2023
For our next installment of our Women in Product Management Series, I interviewed Corre Curtice , Vice President of Product Management at Genesys. To read the entire series on Women in Product Management make sure to sign up for our newsletter. TL; DR Corre’s background in Economics and Computer Science led her to product development, where she became interested in the entire product lifecycle and customer experience.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Userpilot
AUGUST 16, 2023
Without retaining users , you’re throwing away money and resources spent acquiring customers that’s why having a retention playbook is helpful. A user retention playbook will keep your customers happy and continue using your product for longer. TL;DR Customer retention can improve profitability, is less expensive than acquiring new users, and forms a large part of future revenue.
Product Talk
AUGUST 16, 2023
It’s no secret that Product Talk is built on the foundation of continuous discovery. Yes, all of the content we create—whether it’s this blog, the Product Talk Academy courses , the community , or the Continuous Discovery Habits book—focuses on the various facets of continuous discovery. But it’s not just the subject matter we write about. The principles of continuous discovery actually power a significant amount of the work we do behind the scenes at Product Talk, too.
The Accidental Product Manager
AUGUST 14, 2023
Equipment product managers are searching for steady revenue Image Credit: Laura Gilmore The product managers for heavy equipment, you know things like cranes, backhoes, rollers, etc., have a bit of a problem on their hands. When times are good and people are buying their product, then times are really good. When times are bad, and people stop buying their products, then times are really bad.
The Product Coalition
AUGUST 17, 2023
If you’re a workshop leader or meeting facilitator, at some point you’ve probably observed the not-so-fun energies of resistance and aversion among your participants. It’s an unfortunate reality that mostly likely happens because people have been burned in the past by inefficient, unproductive, and boring sessions that feel like a waste of time. The truth is, the workshop experience is going to be a waste of time if it isn’t grounded in a well-thought-out design.
Advertiser: ZoomInfo
Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.
Mind the Product
AUGUST 15, 2023
Rerun: OKRs are a simple concept — but deceptively hard to get right. There’s an awful lot of horror stories about implementations gone wrong, along with any number of gurus and guides on how to get it right. Storm Fagan — now the Chief Product Officer at the BBC, formerly at JustEat — joined us on the podcast to break down how she made OKRs scale at a big company by keeping them simple.
Product Innovation Educators
AUGUST 14, 2023
How to solve common dysfunctions in product management Today’s guest is Ben Foster, the Co-Founder and Executive Chairman at Prodify. He is convinced that product is the single most important success driver for tech companies, which is why he founded Prodify to share what he learned from being an advisor to over 50 tech companies to realize their full potential.
Userpilot
AUGUST 15, 2023
How can SaaS companies use self-service analytics to gain the insights they need to drive product growth ? This is the question this article explores, so if you’re after the answer, you’re in the right place. Let’s get right to it! TL;DR Self-service analytics tools enable non-technical product teams to access and analyze customer data without dev or data scientist support.
The Product Coalition
AUGUST 15, 2023
A business needs to see that the investments it makes are driving a financial return. This sounds simple but “desirable returns” looks different to different businesses and these differences, explicit or implied, end up driving how product development is viewed and run. Consider, for example, the typical venture capital funded startup. The shareholders of this startup are making investments now that will likely lead to near term losses but that later will hopefully lead to significant gains in t
Speaker: Scott Sehlhorst - President of Tyner Blain, Product Management and Strategy Consultant
What we build are features, intended to add value for our customers and advance our company's financial goals. To know what to measure, you have to unearth your assumptions of how each feature will make things better, and form testable hypotheses. See how to build an impact map, understand leading indicators, and write disprovable hypotheses - which are the inputs to your experimental design.
Mind the Product
AUGUST 16, 2023
What are you doing at Forbes, and how did you get into product? I am Vice President of Product at Forbes and my path to product has not been linear. I started my career in the life sciences with the goal of one day pursuing academic research and advocating for evidence-based science education and policies. Read more » The post Lessons learned from leading products at Forbes appeared first on Mind the Product.
Nir Eyal
AUGUST 14, 2023
Some days, the world seems intent on sabotaging your timeboxed calendar. A meeting goes longer than expected. The daycare center calls to say that your child is ill and has to be picked up ASAP. A project you thought would take an hour to complete instead took three. Before you know it, the end of the day arrives, and you’ve barely given time to the tasks you had wanted to do.
Userpilot
AUGUST 14, 2023
As third-party data becomes less reliable, first-party analytics are going to shape most business decisions going forward. And the transition is already happening, as 88% of marketers think first-party data is more important now than a couple of years ago. It’s evident that businesses will start using it. But since most online advice is either generic or meant for ecommerce businesses, where can you begin as a product marketer working at a SaaS?
The Product Coalition
AUGUST 16, 2023
Affiliate NFT Marketplaces — Create a NFT Marketplace With the Fusion of NFTs and Affiliate Marketing In the ever-evolving world of digital assets, a groundbreaking concept has emerged that marries the transformative potential of Non-Fungible Tokens with the dynamic realm of affiliate marketing. This convergence has given birth to Affiliate NFT Marketplaces, redefining how individuals interact with and benefit from NFTs.
Speaker: Data Robot
Enterprise AI maturity has evolved dramatically over the past 5 years. Most enterprises have now experienced their first successes with predictive AI, but the pace and scale of impact have too often been underwhelming. Now generative AI has emerged and captivated the minds and imaginations of leaders and innovators everywhere. Join our DataRobot experts to reflect on lessons learned from helping hundreds of enterprises grow their AI maturity over the past 5 years.
Mind the Product
AUGUST 18, 2023
Making the case for the unification of product strategy and UX strategy, its advantages and potential pitfalls Read more » The post The fusion phenomenon: product strategy vs UX strategy appeared first on Mind the Product.
UserInterviews
AUGUST 18, 2023
To stakeholders, UX research is a means to an end (impact & profit)—teach them to care about your craft by learning to speak their language.
Userpilot
AUGUST 14, 2023
Are you struggling with creating an effective growth marketing strategy? With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors. You need to know what in-app communication to implement to attract, engage, and retain a bigger customer base while maximizing revenues.
The Product Coalition
AUGUST 12, 2023
One pillar of product management is the user experience. Therefore it is highly recommended to learn the basic principles — one being the Gestalt. Drawing inspiration from my experience as an engineer turned to product (yes, UX/UI are not my most robust suites), this article aims to demystify the application of Gestalt principles in visual design, providing product managers with insights to enhance their design-driven decisions and drive business results.
Speaker: Jamie Bernard - Senior Product Director at Launch by NTT Data
In today’s dynamic business landscape, successful product management hinges on a keen understanding of customer needs and market dynamics. Storymapping emerges as an invaluable pre-investment tool, enabling smarter decision-making, more accurate resource allocation, and enhanced scope control. It serves as a catalyst to better align your entire organization, setting the stage for impactful, customer-centric product management.
Mind the Product
AUGUST 15, 2023
Transcendent product managers excite and inspire. They galvanize their cross-functional partners through collaboration. They want to hear their partners’ ideas and incorporate them to bring the best products to market that will serve a purpose and improve humanity. Productive organizations possess numerous qualities that contribute to their effectiveness.
Agile Velocity
AUGUST 15, 2023
A key to improving the impact of your IT portfolio operations is identifying the things you need to stop doing! This helps you focus on project schedule and cost, while amplifying the focus and the flexibility required to optimize value delivery. T In this video, Transformation Coaches Randy Hale and Sally Tait discuss how to: Apply Lean budgeting to simplify financial processes and focus on value Use Lean Portfolio Management techniques to optimize enterprise flow Leverage KPI’s and metr
Userpilot
AUGUST 16, 2023
How to promote data democratization in your SaaS business to improve decision-making ? If you’re looking for the answer to this question, you’re in the right place because that’s exactly what this article is about! Let’s get right to it, shall we? TL;DR Data democratization is the process of simplifying how data is stored and managed to help non-technical employees access it easily and make data-driven decisions.
The Product Coalition
AUGUST 15, 2023
A Tale of Two Roadmaps — And Why You Can’t Succeed With Only One “There is no one-size-fits-all product roadmap. A roadmap can and should look different depending on the situation. Different businesses, different stages of product maturity, different audiences, and different goals might necessitate different roadmap formats.” — C. Todd Lombardo Once upon a time, in a city like yours, two versions of a roadmap emerged.
Advertiser: ZoomInfo
Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.
Mind the Product
AUGUST 17, 2023
Why premortem exercises can be an excellent way to identify potential risks that might affect the success of your product launch Read more » The post Premortems in product management; why pessimism pays appeared first on Mind the Product.
Amplitude
AUGUST 14, 2023
Session Replay powered by Amplitude simplifies your analytics stack and gives product teams more confidence to make faster decisions.
Userpilot
AUGUST 13, 2023
What’s a feature prioritization matrix and how can product teams leverage it to make better product decisions? These are the key questions we cover in the article. We also look at: The reasons to use a feature prioritization matrix. How to develop your own prioritization matrix. Prioritization mistakes to avoid. Examples of different prioritization frameworks.
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