UX Studio

NOVEMBER 26, 2018

But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. So many questions regarding research.

User Testing 107

User Testing Market Research Product Research Research Software 107

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs.

Product Research 81

Product Research Customer Feedback Data Visualization User Testing 81

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. The post-launch phase is all about user onboarding.

Research Software 93

Research Software Feedback Software Onboarding KPIs Product launches 93

Intercom, Inc.

AUGUST 26, 2020

As support teams look to the year ahead, there’s no shortage of priorities to juggle – from team efficiency, to customer experience, to business impact. New research from Intercom reveals how support leaders are striking a balance. Below we dive into each of the five key trends from our research.

Customer Experience 233

Customer Experience User Testing Research Software Reporting Tools 233

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. 10 ways to add value to products in SaaS. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. Address customer pain points and show how your product can help alleviate them.

Feedback Software 89

Feedback Software Research Software User Testing Product Research 89

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. It illuminates your target audience, their pain points, and desires. This belief makes you disregard market research because you feel you already know everything customers want.

Branding 96

Branding User Testing Product Research Data Visualization 96

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 99

B2B User Testing Research Software Analytic Tools 99

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. Userpilot is a growth platform with advanced feedback and analytics functionality.

Analytic Tools 84

Analytic Tools Feedback Software Research Software Product Research 84

UX Studio: Product Management

DECEMBER 7, 2022

Including UX research in any UX project is crucial for all businesses with any digital platform. It’s an extremely powerful tool to understand your audience better, make data-based design decisions, and invest in the right solutions. Our team has everything you need to boost your business and have a truly unique platform.

User Testing 52

User Testing Research Software Product Research UX 52

The Product HQ

MAY 10, 2024

Step 1: Get Certified in Technical Product Management The world of technology is in a constant state of evolution. With it, we’ve also seen a significant increase in the number of products that incorporate technology in some way, shape, or form. This goes beyond the traditional SaaS industry. There are no two ways about it.

Research Software 52

Research Software Analytic Tools Customer Experience Product Management 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A product launch strategy aims to create a new product to expand your customer base and increase revenue. On the other hand, a feature launch aims to drive user retention and minimize churn with new features.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A product launch strategy aims to create a new product to expand your customer base and increase revenue. On the other hand, a feature launch aims to drive user retention and minimize churn with new features.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A product launch strategy aims to create a new product to expand your customer base and increase revenue. On the other hand, a feature launch aims to drive user retention and minimize churn with new features.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A product launch strategy aims to create a new product to expand your customer base and increase revenue. On the other hand, a feature launch aims to drive user retention and minimize churn with new features.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. A product launch strategy aims to create a new product to expand your customer base and increase revenue. On the other hand, a feature launch aims to drive user retention and minimize churn with new features.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. What is a product-centric approach in SaaS?

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. The next step is actually getting it to them.

Research Software 83

Research Software Strategy Customer Experience User Testing 83

People-First Product Leadership

MARCH 10, 2024

Subscribe now What is product sense At a high level, product sense is understanding what makes for a high-quality product for your customers (empathy) and having strong, validated opinions about what solutions will be successful (creativity). How do you identify and interpret key data points to achieve product-market fit?

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

OCTOBER 10, 2022

In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? Product marketing involves bringing a product to market and aligning its messaging with customer needs. Userpilot organizes webinars to teach users how to use new features.

Feedback Software 91

Feedback Software Research Software Product Research User Testing 91

Ronke PM

OCTOBER 5, 2023

Table of Contents What is customer-centricity? Essential customer experiences to consider. Final thoughts Those products that have changed us and made our lives easier, or even enhanced humanity, have that impact and reach because the people who built those products emphasize customer-centricity above all else.

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

ProductPlan

JANUARY 27, 2022

They’re also investing in activities that help them better understand their market and customers. Plus, they’re spending on hiring staff and keeping them engaged and educated. Here are some areas to consider when making your 2022 requests: Product Stack Tools for 2022 Budgets. 2022 Budgets Include Hiring.

Data Visualization 96

Data Visualization User Testing Product Research Reporting Tools 96

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

PMLesson's Ace the PM Interview

JULY 22, 2020

To do so, they interact with software engineers and data scientists on a daily basis. This means communicating the user's pain points and clarifying requirements to software engineers. That's what software engineers do. Product managers clarify requirements and provide insights to market trends.

Reporting Tools 90

Reporting Tools Research Software Analytic Tools Data Visualization 90

Userpilot

JULY 31, 2023

Day-to-day tasks include conducting market research , defining buyer personas , creating a clear value proposition, collaborating with the product team on big launches , gathering feedback , and focusing on account expansion & customer success. That means being adept at market analysis and competitor analysis.

Product Marketing 86

Product Marketing Onboarding KPIs User Testing Marketing 86

UX Studio: Product Management

JULY 14, 2021

UX studio is one of the global innovation design consulting firms focusing on UX design, research, and strategic consulting. We researched the top design consulting firms’ competency level, experience, and portfolio to define the most reliable design thinking companies you can trust and partner with in 2021.

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

Userpilot

MARCH 8, 2022

In her classes, she teaches a structured and sustainable approach to continuous discovery that helps product teams infuse customer input into their daily product decisions. Andrea has 15+ years of experience in Product Management and Marketing, from SMBs to large enterprises and educational organizations such as Product School.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

Userpilot

JUNE 9, 2021

How to get your first Product Marketing job. A Product Manager builds the product by identifying customer needs and creating specifications for developers. They also ensure it fulfills the business’s wider objectives, do the initial research, user interviews, and collect user feedback and data.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

ProductPlan

JANUARY 21, 2022

They’re also investing in activities that help them better understand their market and customers. Plus, they’re spending on hiring staff and keeping them engaged and educated. Here are some areas to consider when making your 2022 requests: Product Stack Tools for 2022 Budgets. 2022 Budgets Include Hiring.

Data Visualization 52

Data Visualization User Testing Product Research Reporting Tools 52

Userpilot

MAY 23, 2024

To successfully compete in saturated SaaS niches, having a robust product isn't enough. You must deliver an excellent customer experience throughout the entire customer journey to stand a chance, especially against established players. In the article, you will learn how to build your customer experience strategy.

Customer Experience 52

Customer Experience Analytic Tools Feedback Software Customer Satisfaction 52

Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Define your market size.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Mind the Product

OCTOBER 8, 2018

His product journey started with the discovery that his wife (and, by extension, many women in rural India) couldn’t afford commercially available sanitary products, and was having to resort to dangerously unhygienic homemade solutions. This is a critical step, as the real user need is the seed from which any effective product has to grow.

Product Research 149

Product Research User Testing Marketing Weak Development Team 149

Userpilot

NOVEMBER 29, 2023

With the right product research tools, you can dissect vast pools of data, gather actionable insights, and create products that align directly with your user’s needs. But how can you build the right product research tech stack to achieve your product growth goals? Qualtrics. UXPressia.

Data Visualization 85

Data Visualization Research Software Feedback Software Analytic Tools 85

Userpilot

JANUARY 17, 2024

Scaling SaaS is not for the faint of heart. If you do not scale, you will be unable to reach a new pool of customers and your competitors will leave you in the dust. If you scale prematurely, you may struggle to satisfy customer expectations. Optimizing your marketing strategy to cut costs.

Feedback Software 94

Feedback Software Research Software Analytic Tools User Testing 94

Userpilot

MAY 9, 2024

The customer onboarding process is essential for product success. From initial sign-up to renewals and upgrades, it guides customers to ensure they have a seamless experience and can easily achieve their goals. The article will teach you how to design an onboarding strategy for your SaaS. Why is customer onboarding important?

Onboarding KPIs 52

Onboarding KPIs User Testing Data Visualization Analytic Tools 52

Actuation Consulting

JULY 6, 2018

A Persona is a representation of a group of customers with similar characteristics. You gather data to create the Personas through primary research and also through Voice-of-the-Customer activities. Level of education, work, income. Activities that may influence the use of the product, particularly pain points.

User Testing 40

User Testing Customer Experience User Friction Data Visualization 40

PMLesson's Ace the PM Interview

OCTOBER 21, 2019

With that said, here are some key points that I would like to address as a part of this question: Who am I as a person, both professionally and personally? My education background and how it inspired me to get into this role. Will Cloud technologies still be relevant after 5-10 years? My family details and hobbies.

Technical Review 40

Technical Review Customer Experience Technical Advisors Research Software 40