Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. GTM strategy.

Research Software 84

Research Software Strategy Customer Experience User Testing 84

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. It illuminates your target audience, their pain points, and desires. This belief makes you disregard market research because you feel you already know everything customers want.

Branding 96

Branding User Testing Product Research Data Visualization 96

Intercom, Inc.

AUGUST 26, 2020

As support teams look to the year ahead, there’s no shortage of priorities to juggle – from team efficiency, to customer experience, to business impact. New research from Intercom reveals how support leaders are striking a balance. Below we dive into each of the five key trends from our research.

Customer Experience 233

Customer Experience User Testing Research Software Reporting Tools 233

Userpilot

APRIL 29, 2024

How can you use them for better customer engagement ? TL;DR Segmentation is a process of grouping customers by shared characteristics. A segmentation survey is used to gather the data necessary to segment customers. It also helps teams better understand their existing and prospective customer base. Let’s dive in!

Analytic Tools 87

Analytic Tools Research Software Feedback Software Product Research 87

Userpilot

OCTOBER 2, 2023

Use generative research methods to determine what content types users favor in knowledge bases. You can use exit interviews and surveys for generative research to improve customer churn by uncovering issues. Evaluative research helps with conversion funnel analysis by evaluating what is causing drop-off.

User Testing 104

User Testing Product Research Research Software Feedback Software 104

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? Loom uses onboarding checklists to encourage users to get fully activated.

Feedback Software 92

Feedback Software Research Software Product Research User Testing 92

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. Product management involves analyzing user experience , so a product manager needs to be able to use a range of techniques to do it effectively. Product manager skills: market research.

Analytic Tools 90

Analytic Tools Research Software Data Visualization Product Research 90

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue.

Feedback Software 90

Feedback Software Research Software User Testing Product Research 90

People-First Product Leadership

MARCH 10, 2024

Subscribe now What is product sense At a high level, product sense is understanding what makes for a high-quality product for your customers (empathy) and having strong, validated opinions about what solutions will be successful (creativity). What features should be prioritized in a new product to effectively solve key user pain points?

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

ProductPlan

JANUARY 27, 2022

They’re also investing in activities that help them better understand their market and customers. Plus, they’re spending on hiring staff and keeping them engaged and educated. Nothing else enables stakeholders to get a real-time, customized view of the product roadmap in an easy-to-understand visual format.

Data Visualization 96

Data Visualization User Testing Product Research Reporting Tools 96

Usersnap

JANUARY 26, 2022

What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ?? The Ultimate In-App Feedback Strategy ??. Don’t you agree? Sounds sweet, right? What you can expect ??????

Feedback Software 111

Feedback Software Analytic Tools Research Software User Testing 111

Userpilot

JULY 31, 2023

This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. They work at the intersection of development, marketing, and sales.

Product Marketing 87

Product Marketing Onboarding KPIs User Testing Marketing 87

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. Have a pricing strategy that encourages users to engage with your product.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Define your market size.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

FEBRUARY 21, 2022

During the pre-launch stage you need to conduct market research, define your UPS (Unique Selling Proposition), identify your target audience, and define user persona. The launch phase revolves around building and implementing your go-to-market (GTM) strategy. The post-launch phase is all about user onboarding.

Research Software 94

Research Software Feedback Software Onboarding KPIs Product launches 94

The Product HQ

MAY 10, 2024

More and more products are using more complex forms of technology to provide value to their customers. Jobs in the field of marketing, data analysis, product development, or product strategy are all solid choices that help you build experience in this niche. You must then study the ins and outs of those industries.

Research Software 52

Research Software Analytic Tools Customer Experience Product Management 52

ProductPlan

JANUARY 21, 2022

They’re also investing in activities that help them better understand their market and customers. Plus, they’re spending on hiring staff and keeping them engaged and educated. Nothing else enables stakeholders to get a real-time, customized view of the product roadmap in an easy-to-understand visual format.

Data Visualization 52

Data Visualization User Testing Product Research Reporting Tools 52

Mind the Product

OCTOBER 8, 2018

This is a critical step, as the real user need is the seed from which any effective product has to grow. Understand Your Competitors Through Market Research. So, a product manager should clearly identify their position in the product lifecycle and map out their market research strategies accordingly.

Product Research 149

Product Research User Testing Marketing Weak Development Team 149

Userpilot

MARCH 8, 2022

The book described the common tendency for organizations to focus on features instead of delivering true value for the users, and discussed: How not to turn into a feature factory. How product strategy uses a company's vision to fuel profitability. Susan Stavitzski – Customer-Driven Product Person and Product Leader.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

Userpilot

JULY 17, 2023

The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. Another way to structure teams is by customer journey stage , where a different team is responsible for one stage, like adoption.

Analytic Tools 85

Analytic Tools Feedback Software Research Software Product Research 85

UX Studio: Product Management

DECEMBER 7, 2022

This specialization means that we have a deeper understanding of user needs that can help businesses make user-centric decisions. . Our usability research expertise can help you identify pain points, user needs, and opportunities for better UX solutions. Their main services: UX research.

User Testing 52

User Testing Research Software Product Research UX 52

Userpilot

MAY 23, 2024

You must deliver an excellent customer experience throughout the entire customer journey to stand a chance, especially against established players. In the article, you will learn how to build your customer experience strategy. Offer self-service channels like chatbots and resource centers for higher customer satisfaction.

Customer Experience 52

Customer Experience Analytic Tools Feedback Software Customer Satisfaction 52

PMLesson's Ace the PM Interview

JULY 22, 2020

The role of a product manager is to lead the direction and strategy of the product. This means communicating the user's pain points and clarifying requirements to software engineers. Product managers clarify requirements and provide insights to market trends. Do I Need to Be Able to Code?

Reporting Tools 90

Reporting Tools Research Software Analytic Tools Data Visualization 90

UX Studio: Product Management

JULY 14, 2021

We hope this article will help you better understand what the leading companies in design thinking do and how to choose the most suitable design strategy firm to partner with. . As a design thinking consulting firm , we advise on product strategy, lead workshops, and offer customized training to equip your business with the best UX practices.

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

Userpilot

JUNE 9, 2021

How to get your first Product Marketing job. A Product Manager builds the product by identifying customer needs and creating specifications for developers. They also ensure it fulfills the business’s wider objectives, do the initial research, user interviews, and collect user feedback and data. How to decide.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userzoom

DECEMBER 17, 2019

Much like UX design itself, there’s no one size fits all strategy, so you need to tailor your approach to both the audience and the problem at hand. It’s likely to be related to improving revenues , reducing costs, increasing the number of new customers, increasing the sales from existing customers, or increasing shareholder value.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

Userpilot

MAY 9, 2024

The customer onboarding process is essential for product success. From initial sign-up to renewals and upgrades, it guides customers to ensure they have a seamless experience and can easily achieve their goals. The article will teach you how to design an onboarding strategy for your SaaS. Why is customer onboarding important?

Onboarding KPIs 52

Onboarding KPIs User Testing Data Visualization Analytic Tools 52

Userpilot

NOVEMBER 29, 2023

The best product research tool for your business can provide the data you need to make informed decisions for product development , allow you to conduct market research, and mitigate risks associated with product launches. A heatmapping tool for collecting user engagement data and enhancing user experience.

Data Visualization 86

Data Visualization Research Software Feedback Software Analytic Tools 86

Userpilot

JANUARY 17, 2024

If you do not scale, you will be unable to reach a new pool of customers and your competitors will leave you in the dust. If you scale prematurely, you may struggle to satisfy customer expectations. Scaling involves finding the right timing, understanding customer psychology, and making critical decisions to drive product-led growth.

Feedback Software 95

Feedback Software Research Software Analytic Tools User Testing 95

Userpilot

JANUARY 14, 2024

A degree in business, marketing, computer science, engineering, and data science can give you the foundation for a typical career path in product management. Many product leaders have a background in development, marketing , sales, customer support , UX design , and data management. The Product Manager is next on the ladder.

Data Visualization 98

Data Visualization Analytic Tools Research Software Feedback Software 98

DISQO

DECEMBER 12, 2017

Like all hypotheses, it starts with situation assessment and analysis — strategy’s classic tools. With this lens, encounters with customers provide data that is of ongoing interest to senior executives — vital inputs to dynamic strategy formulation. Strategy as learning” is perhaps the only option in today’s world.

User Testing 49

User Testing Research Software Customer Experience Analytic Tools 49

DISQO

DECEMBER 12, 2017

Like all hypotheses, it starts with situation assessment and analysis — strategy’s classic tools. With this lens, encounters with customers provide data that is of ongoing interest to senior executives — vital inputs to dynamic strategy formulation. Strategy as learning” is perhaps the only option in today’s world.

User Testing 40

User Testing Research Software Product Research Customer Experience 40