Userpilot

SEPTEMBER 14, 2023

What are the different types of product managers? We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. The types of product managers differ in focus and required skills.

Research Software

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage.

Research Software

Intercom, Inc.

MAY 16, 2018

Do they know where to go to promote their product, and how to do it once they get there? Getting through the first product launch requires more than a marketing Band-Aid; it requires instilling a company-wide philosophy that marketing and product aren’t two antithetical forces but two sides of the same coin. com then?”.

Product Marketing

Userpilot

JANUARY 14, 2024

Are you thinking of a career in product management and wondering what the product manager career path looks like? In particular, we look at: What the product manager’s role involves Their main responsibilities Common product management positions Tips on how to advance your PM career Let’s dive in.

Data Visualization

Mind the Product

DECEMBER 11, 2018

There are lots of resources to help startups through their first product launch (if you haven’t found them yet, try looking here ). Is the process different if you’re a product manager in an established organisation, where products have already been launched? But what if you don’t work for a startup?

User Testing

Mind the Product

JANUARY 16, 2020

If you speak to five product managers about how they got their jobs, you’re likely to receive five different answers. Transitioning from a functional role such as marketing or engineering to product can seem daunting, especially if your education and experience aren’t specifically tailored to product, but it can be done.

Data Visualization

Sachin Rekhi

AUGUST 15, 2016

The area I most often get asked to help product managers on is preparing them for their upcoming product management interviews. Keep in mind that while these were common questions I personally asked product managers that I interviewed at LinkedIn, there is no standard set of questions nor interview template at LinkedIn.

Product Research

The Product HQ

JUNE 1, 2024

AI product manager skills are a must-have for anyone looking for a rewarding career in AI product management. Every new product brings its own set of challenges. UX Cam shared data indicating that product managers spend as much as 52% of their time on unplanned activities.

Artificial Inteligence

Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors

Intercom, Inc.

OCTOBER 13, 2022

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. The last year hasn’t been easy. Let’s see how it works.

Feedback Software

Usersnap

APRIL 29, 2023

Product managers have a lot of ground to cover. From staying on top of market trends, user needs, customer feedback , and industry insights to managing their resources, and planning what’s ahead for their product. You’ll be able to understand how chatGPT can be a great tool for product management.

ChatGPT

Userpilot

JUNE 19, 2024

This guide will introduce you to the best resources available for product launch managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market.

Product launches

ProductPlan

APRIL 5, 2022

So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit. Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Strategic Partners Can Evangelize Your New Product.

Product launches

ProductPlan

APRIL 29, 2022

The period marks all that time and effort spent developing the product. But not all product launches are created equal, and they’re not the same as introducing a new feature. There’s a significant difference in the goals and objectives for different types of product launches. Product differentiation.

Product launches

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product launch managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market. Let’s get started!

Product launches

Mind the Product

SEPTEMBER 3, 2019

The Product Experience is hosted by Lily Smith and Randy Silver. Lily enjoys working as a consultant product manager with early stage and growing startups and as a mentor to other product managers. Now the Product Director at Symec, Lily also runs ProductCamp in Bristol & Bath. Tools: Marvel , Origami.

Product Research

Userpilot

MAY 30, 2024

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. Product managers focus on building the right product.

Data Visualization

The Product Coalition

MARCH 19, 2021

age, race, gender, career, education level, income) Define what a typical buying process looks like for your buyer?—?do Targeted ads, SEO, events, and affiliate marketing partnerships are a few initial tactics to consider before your product launch. do they read reviews, purchase through social media apps?

Development

ProductPlan

DECEMBER 11, 2019

There are so many changes happening in product management as I write this, and the evolution only seems to be accelerating. With your support, we dove into the most result-driven strategies, popular frameworks, and groundbreaking leaders who changed the product management landscape. I’m excited to watch it all unfold.

Technical Review

Userpilot

JUNE 30, 2024

Embarking on a career as a product launch manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product launch manager. For example, Udacity has a product launch course.

Analytic Tools

Mind the Product

OCTOBER 8, 2018

We can and should learn product management lessons from a diverse range of environments. It’s absolutely worth looking to the likes of Google’s Sundar Pichai, but it’s also worth looking to less celebrated entrepreneurs, outside of the multinational mega-corporations, to learn about lean front-line product management.

Product Research

BrainMates

SEPTEMBER 18, 2019

It’s heart-breaking that, after all the effort that goes into developing and launching a new Product, from so many different people, 40% of product launches fail. Markham’s landmark study showed [1] and this is what we learned about at the latest Product Talks in Sydney. lack of effective product marketing.

Product launches

Gainsight

NOVEMBER 20, 2019

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. Books for Product Managers. Blogs for Product Managers. Slack Groups for Product Managers.

Blog

ProductPlan

APRIL 5, 2022

So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit. Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Strategic Partners Can Evangelize Your New Product.

Product launches

Userpilot

JUNE 17, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of product launch managers is essential for success. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market. What is a product launch manager?

Product launches

The Product Coalition

APRIL 3, 2019

Big considerations here include age, income level, education level, occupation gender, family and subcultures. link] What makes an effective product launch pitch? Don’t focus on sounding exactly like your buyer. Instead, work on sounding like someone they would respect and listen to in the context of your industry.

Product launches

Userpilot

JUNE 26, 2024

Starting a career as a product launch manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product launch manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Product launches

PMLesson's Ace the PM Interview

OCTOBER 9, 2019

So, what’s the difference between a Product Manager (PM) and a Technical Program Manager (TPM)? Goals Product Managers are expected to define the Product Vision. Product managers are responsible for the “what” and the “why.”

Analytic Tools

The Product Coalition

JUNE 9, 2021

Participants: Senior Leadership (required), Product Manager (required), Product Owner (optional) Guiding Question: What is the purpose of this platform and how does it support company goals? Let’s use an existing product launch to illustrate how to apply this framework.

Vision

Sachin Rekhi

FEBRUARY 1, 2016

Equally challenging but less talked about is how much this same challenge exists when transitioning from a product manager to a manager of product managers, ie. a product leader. They also are a great way to ensure a high quality bar on work without micro-managing the details.

Systems Review

Userpilot

SEPTEMBER 16, 2024

Slack localized its product for international markets, boosting its global user base. Canva launched a tailored product for educators, expanding its reach into the education sector. HubSpot broadened its product range to cater to more business needs, becoming an all-in-one customer platform.

Research Software

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed. Let’s dive in!

Research Software

Userpilot

OCTOBER 29, 2020

You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company). What’s the difference between a Product Manager, Product Marketing Manager, and a Marketing Manager?

Analytic Tools

Userpilot

NOVEMBER 30, 2022

What are the 7 laws of product GTM? How can product managers leverage them to orchestrate successful product launches ? These are some of the questions that Spencer Grover , Product Marketing Manager at Salesforce , answered in his recent presentation at Userpilot’s Product Drive 2022 conference.

Feedback Software

Userpilot

JULY 10, 2024

We explore how to create an effective SaaS marketing strategy plan and share 14 product marketing strategies you should implement in your SaaS business. Product management builds products, while SaaS product marketing makes them appealing to users. Product management focuses on building the right SaaS products.

Analytic Tools

Userpilot

SEPTEMBER 18, 2021

You’ll be asked about products you've marketed in the past, which ones were successful or challenging, and which tools you've used in previous product marketing roles. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

Onboarding KPIs

Userpilot

JUNE 30, 2024

Embarking on a career as a product manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product manager. Associate product manager. Product manager.

Analytic Tools