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A big part of Teeba’s process involved putting her product skills to use throughout the job search, both in terms of identifying product-led companies and in terms of mapping out business and product outcomes for companies where she was interviewing. Meet our continuous discovery champion, Teeba Alkhudairi.
I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside chat where the host, Cecilie Smedstad , asked me to go deeper in a few areas. Discovery is a team sport. Its not the exclusive domain of product managers. Its not the exclusive domain of UXers. This is nonsense.
How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor. ” The problem?
When making a big change like adopting the product operating model or continuous discovery , how do you tap into the excitement while also controlling the chaos? They’re not talking to customers regularly. Teresa Torres: I think it’s sometimes hard for product leaders to know that this is a problem.
As a product manager, I’ve come across all the common obstacles to creating personas. And what I’ve learned is that, besides getting stakeholder buy-in, you need a solid process to collect high-quality data, organize user segments, and create story-driven personas that are easy to follow. What should a user persona profile include?
Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”
What is an interactive product demo? An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. Why build interactive demos for your SaaS product? This results in faster Aha!
But the reality is that youre either not getting enough of the right users in the door, or you’re not giving them enough to stay. As a product marketing manager who has spent years optimizing for product adoption, Ive realised that acquiring and retaining isnt about shiny UI updates or random ad spends.
In today's fast-paced product world, having a sharp product sense isn't just an advantage—it's a necessity. Drawing from the Reforge session on Product Sense that I did recently, today we explore the final five themes from attendee questions. Now, let’s dive in and level up your product management skills!
That’s where things start to get murky — making educated guesses instead of informed decisions. They are not always the same as user goals. Example: To get more customers on the platform? Listen and understand their painpoints and happy points. At a glance: Know what your end users expect.
Table of Contents The Role of Diversity in Product Management What is Diversity and Inclusion in the Workplace? Why EDI Matters in Product Management How Diversity Strengthens Product Management Without diversity, there is no innovation or creativity. What is Diversity and Inclusion in the Workplace?
This data-driven approach is key to understanding user needs and driving long-term value. Ultimately, Userpilot helps you create a continuous feedbackloop. Customer onboarding specialists face a tall order: help users reach value fast and guide them to build habits around the product’s key features.
Traditional banking often struggles to capture and maintain customer engagement. This gap in engagement and recognition highlights the customers expectations for a more dynamic and modern digital banking experience. They want an immersive digital experience that delights, supports, educates andrewards. Wheres the brand identity?
A successful mobile app must consistently transform fleeting interactions into lasting customer relationships. 4 Key steps to building a successful mobile app engagement strategy Building a successful user engagement strategy requires an in-depth understanding of your users and their goals with your product.
To succeed, therefore, you need to create a frictionless mobile app onboarding flow that captures users attention and shortens their time to value. In this article, I highlight my tried and tested system for doing just that. I want to know who my users are. How is mobile onboarding different from web app onboarding?
Here, we look at the best help desk software so you can choose the right fit and continue giving your customers the best experience. Help center software is an umbrella term for tools that help you quickly spot trends in user issues, keep documentation updated, and guide users in real-time.
Userpilot helps you build, test, and measure these experiences without writing any code. See How Userpilot Can Help Lifecycle email marketing is about responding to customers’ needs and problems across every stage of the customer journey. So in this article, I’ll share some email inspiration tailored for product marketers.
Release notes aren’t just a list of changestheyre a key touchpoint in the customer journey, reinforcing why users chose your product by consistently delivering value, building trust, and showing that youre invested in their success. Ready to elevate your product communication game? Lets get started!
What’s your biggest challenge with customer retention emails? Understanding your main hurdle helps in crafting a better strategy for your customer retention emails. Driving engagement & opens Personalizing emails at scale Measuring the ROI of my emails How do you currently segment users for your customer retention emails?
But videos provide a more human way to guide and demonstrate how your app works, and drive customer retention. In this article, we’ll show you how to use video content in your product management strategy to help users learn at their own pace. So, your users always know where to find video tutorials and feature walkthroughs.
But is it really worth it for product management? While Pendo is known for its top-notch product analytics and in-app guidance features, the mobile offering often receives mixed feedback, especially regarding pricing, implementation complexity, and feature limitations. Lightweight usersurveys embedded in guides.
The same applies to product organisations — since creating visuals is the only clearly visible skill that no one else knows how to do, product designers are often pushed or expected to focus solely on that. So, what can a newly liberated product design generalist do with all that reclaimed time? I’ll share links at the end.
We’re thrilled to announce that Harri , the all-in-one human capital management platform for the hospitality industry, has officially become our first four-product client in Europe by launching their customer community. We’re eager to see the impact across our entire customer base. Dan Maimone: Thanks! It’s really exciting.
It also needs to provide a seamless educational experience, free from confusing jargon, dense layouts, and unclear billing systems. Reducing member support costs and engineering resource spend Healthcare organizations often receive a high volume of support inquiries regarding basic portal/app navigation, feature discovery , or account issues.
In case you missed it, Tools of the Trade is a new series on Product Talk. In each edition, we talk with a continuous discovery champion (or group of champions) from one organization. It’s worth repeating that the tools aren’t a substitute for doing the hard work of continuous discovery. Tweet This. You can find them all here.
The beauty of continuous discovery is that there’s no single right way to do it. For example, while Teresa recommends creating a product trio that includes a product manager, engineering lead, and a designer, she acknowledges that some product trios might be made up of slightly different members. Tweet This.
The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.
Last week, I was in Cleveland for the Industry Product Conference. I spoke about the three mindsets that help a team find success as a continuous discovery team. Becoming a successful discovery team. Product management is changing. Product managers are evolving from focusing on outputs to outcomes. Tweet This.
Guest Post by: Siddarth Ramaswamy (Mentee, Session 10, The Product Mentor) [Paired with Mentor, Alberto Simon ]. One of the critical reasons why products fail is not being ready for the market and not identifying the target segment of audience and what they want from the product. How Products Fail Without Customer Empathy.
It’s true that discovery takes time. Interviewing customers , building opportunity solution trees , running assumption tests —these are all activities that take your attention away from delivery. But I’m also a firm believer that discovery doesn’t come at the expense of delivery. Teresa Torres: Hi, everyone.
You’ll often hear Teresa say that there’s no single right way to do continuous discovery. Something she might not say as often (that’s just as true) is that there’s no single wrong way to do discovery , either. Let’s be clear: The fact that it’s easy to make mistakes is not an excuse for avoiding discovery. Let’s dive in!
From electronic health records and clinical research papers to medical imaging reports and patient communications, the sheer volume of healthcare information grows exponentially each year. Healthcare organizations are drowning in data.
It’s built for product people who need clear insights without drowning in data. In this article, I’ll show you how Userpilot helps product teams cut through the noise and understand what really matters in mobile user behavior: no data science degree required. Then you can tailor in-app experiences for each user.
The Dilemma With ProductDiscovery. Even with very short cycles between discovery and delivery, it can take up to several months from identifying a user problem to the release of a potential solution to real users. The Magical Intersection of ProductDiscovery. Understanding User Needs is key.
The following is an excerpt from my upcoming book, Continuous Discovery Habits. As you collect customers’ stories, you are going to hear about countless needs, painpoints, and desires. Our customers’ stories are rife with gaps between what they expect and how the world works. John Dewey , How We Think.
We can and should learn product management lessons from a diverse range of environments. It’s absolutely worth looking to the likes of Google’s Sundar Pichai, but it’s also worth looking to less celebrated entrepreneurs, outside of the multinational mega-corporations, to learn about lean front-line product management.
Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. What is proactive customer support?
If we’ve learned anything in 2020, it’s that flexibility is key to being a strong product manager – especially when it comes to the mobile experience. Customer behaviors and preferences are shifting daily – as are their emotions. likely starting as an engineer and moving into mobile product management).
Thrive Market’s VP of Product Management discusses mission-driven product process Jonas Klink is joining us. He is the Vice President of Product Management & UX Design at Thrive Market, the health-first membership for conscious living. It’s important to me to experiment with the craft of product management.
Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. Why proactive support is your first line of defense.
Product operations is an emerging function. How does it help modern product management organizations to scale effectively? Similar to the emergence of design ops in the last five years, product operations fulfills a need to streamline a scaling function. What product ops is. What Product Managers do.
Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.
Generative vs evaluative research methods are two techniques for conducting userresearch when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. Userpilot is a great tool for performing generative and evaluative research.
We all talk a good game about the customer being the most important thing in our business. But the truth is, as most companies scale, the customer can feel further and further away. Customer empathy is often one of the first things to suffer as companies grow from startup to scale-up. Bringing the voice of the customer to life.
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