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How to Build Your Dream Analytics Stack

Indicative

A strong analytics stack is foundational to being able to make sense of it all. Investing in a robust and efficient analytics stack is a necessity for a modern business in order to compete. It empowers each team across the organization to make data-driven decisions, with access to reporting and ad hoc analysis. .

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How to Create a Successful Customer Expansion Strategy? (+Best Practices)

Userpilot

In this article, you will explore why customer expansion matters for your SaaS growth, discover various customer expansion tactics, and learn how to embed them in successful expansion campaigns. For example, Zoom offers add-ons like audio conferencing, cloud storage, large meetings, or premium support.

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Product thinking: behind our new Messenger home screen

Intercom, Inc.

Powered by our knowledge base product , it suggested articles to people after they typed a message. It worked well, but we started to ask ourselves: what if we could get people to check out the knowledge base before typing a message? Example 2: Messenger home focused on self-service and support. Or so we thought.

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Why live chat isn’t just for customer service anymore

Intercom, Inc.

According to an eConsultancy report , for every $92 spent acquiring prospects only $1 is spent converting them. The report is a bit dated, but the underlying thinking persists: companies still spend disproportionately on acquisition and neglect conversion. Automatically message visitors on your website. Learn more: .

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Why You Need an All-in-One Mobile App Engagement Platform for Your Product Team

Userpilot

Users now expect seamless experiences between web and mobile apps, personalized messaging, and real-time responsiveness. However, fragmented tools can’t meet these expectations. The answer is a single mobile customer engagement platform that combines onboarding, push notifications, and analytics to improve user engagement.

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Y Oslo 2024: When It Comes to Discovery, Something is Better Than Nothing

Product Talk

The first strategy is we can let people opt in to customer interviews while they’re using our product or service. We see this already, almost every product embeds a Net Promoter Score (NPS) question or a CSAT question where we ask, How satisfied are you with the product? Your messages are not specific enough.

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How live chat increases conversion rates

Intercom, Inc.

These live chat stats will show you the conversion power of messaging. According to an eConsultancy report , for every $92 spent acquiring prospects only $1 is spent converting them. When someone visits your site, they’re more receptive to chatting with a salesperson than, say, when they receive an unsolicited LinkedIn message.