Intercom, Inc.
NOVEMBER 20, 2018
Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success.
Product Management University
AUGUST 5, 2019
Here are five B2B product management best practices that’ll give product management teams the coveted “strategic” moniker among executives, marketing, sales, engineering and customer success teams. Sales Training. When it comes to sales training, products play a supporting role, not a leading role.
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Amplitude
MARCH 11, 2020
Output-based product roadmapping frequently looks like jostling and negotiating to sequence a given set of features over time and across several swimlanes, each representing an engineering team. You can create sales training and prepare go-to-market plans for upcoming feature launches months in advance. Outcome-Based Planning.
The Product Coalition
FEBRUARY 26, 2022
Very sadly, most product managers I meet today no longer talk directly to customers regularly. too many meetings. They ask questions, make demands, which lead to the very meetings product managers seem to drown themselves in, preventing them from seeing customers or doing meaningful work. most invariably say zero.
Pragmatic Marketing
DECEMBER 20, 2019
I've been intentional in socializing this ethos across the company through all-hands meetings, cross-departmental emails/newsletters, etc., "This may sound like a platitude (it sorta is) but it implicitly highlights the cross-functional nature of the product marketer's job," Cuttica said.
Pragmatic Marketing
DECEMBER 20, 2019
I've been intentional in socializing this ethos across the company through all-hands meetings, cross-departmental emails/newsletters, etc., "This may sound like a platitude (it sorta is) but it implicitly highlights the cross-functional nature of the product marketer's job," Cuttica said.
ProductPlan
FEBRUARY 15, 2022
Managing projects related to feature development and maintenance that sit within the product, engineering, and design teams. Work with Product Management and Engineering to define, scope, and create new features to improve the classification & categorization engine. Facilitating product feedback review and planning meetings.
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